Krispy Kreme apologizes for KKK Wednesdays. Mmm sprinkles...

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Escape Goat

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Krispy Kreme apologized after a store in the United Kingdom advertised a promotion for customers called KKK Wednesday, which was to be held this week.

"We do believe this was a completely unintentional oversight on the part of our longtime franchise partners in the U.K.," according to a statement shared with USA TODAY Network by company spokesperson Lafeea Watson.

KKK, which in this case was intended to stand for "Krispy Kreme Klub," is, of course, more infamously associated with the Ku Klux Klan, a white supremacist hate group.

The store that created the event, which was meant to allow customers to come into the store to decorate doughnuts, is located in Hull, England.

"We are truly sorry for any inconvenience or offense this misstep may have caused our fans," the statement says, noting that the Hull location has offered assurances that it would be "taking greater precautions with their publicity materials in the future."

Watson said in an e-mail that the club was created by the Hull location and designed as a promotion for that store only.

The event gained attention after it was posted on the company's United Kingdom Facebook page, and online readers pointed out the double meaning of the name.

The post has since been removed from Facebook and all promotional materials have been removed from the store, according to Watson.

http://www.usatoday.com/story/news/nation-now/2015/02/17/krispy-kreme-kkk-event-apology/23551235/

Whoops. I didnt know there was a KKK presence in the UK. I might have understood the faux pas otherwise.
 
That's odd, I can understand this as a mistake not being in the USA, unless there was a presence there. Obviously that is not what they meant.
 
Could be a genuine mistake, even though UK culture is fairly Americanised it's still possible for people to not know what the KKK is.

Which leads me to a point...The UK is a country where the KKK hasn't historically had a presence, so could the KKK initials have been seen as innocuous for use in the UK?

Also this reminds me how normal it is that we have Krispy Kreme in the UK now (and even Dunkin' Donuts, though I haven't been to that). It seems normal now, but I remember how exciting it was at first :D.
 
There is no way someone at the original store wasn't in on the joke. They've probably been watching this whole thing unfold, laughing there asses off it has gotten this far.
 
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