PlayStation takes over the Sphere in Las Vegas

Xbox eyeing up the sphere like:

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The first animation made me think of how cool a black basketball with neon lines would be.
 
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Well made. I wonder how much a clip like this costs.
According to Google:

The cost to advertise on the Las Vegas Sphere depends on the length of the ad campaign and when it appears:

  • Super Bowl week: Companies pay between $1 million and $2 million for 12 hours of screen time on the Sphere's exterior. The price increases as the game day approaches, with prices on game day ranging from $1.5 million to $2 million.
  • Single day: A single day of advertising costs around $450,000.
  • Week-long campaign: A week-long ad campaign costs around $650,000.
Seems a bit off to me, idk
 
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According to Google:

The cost to advertise on the Las Vegas Sphere depends on the length of the ad campaign and when it appears:

  • Super Bowl week: Companies pay between $1 million and $2 million for 12 hours of screen time on the Sphere's exterior. The price increases as the game day approaches, with prices on game day ranging from $1.5 million to $2 million.

  • Single day: A single day of advertising costs around $450,000.

  • Week-long campaign: A week-long ad campaign costs around $650,000.
That's less than I thought. Does the Super Bowl only take place in Las Vegas?
 
Could've funded the Helldivers 2 Killzone thing with that

But noooooo
 
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Anyway, SIE can never spend enough on marketing, especially as they're pushing Astro and the bots as the mascots of the PlayStation brand more and more. This is fantastic to see.
Crazy we only got a genuine face of the brand mascot 30 years later
In a way, yes, even if the bots have existed for 11 years now with the launch of PS4.
 
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