Product placement to be added to classic films - The slipperiest of slopes

Alright

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Banned
How product placements may soon be added to classic films - BBC News

In the example given, adverts can be digitally placed in classic films like The Great Escape, and it shows a Chinese TV Show before and after the add placement.

Why is this a slippery slope? Because adverts digitally inserted in to classic films, means almost anything can and will be added to old films, certain objects placed in, or air brushed out of scenes, names of places, everything.

For those who have seen Southpark, they do an episode where George Lucas and Steven Spielberg re-remake Indiana Jones, changing the names of the Wookie to "hair challenged animal" and digitally replacing all guns with Walkie-Talkies.

Now would be a good time to start collecting old films on DVD and Blu-ray
 
That's hilarious and it'll never happen. Or it will and it'll be so disasterous that it won't stick. Imagining the end of Its a Wonderful Life where a deep faked George Bailey drinks a pepsi max while staring at the camera.
 
I'm not surprised that many people are returning to torrents and other illegal ways of obtaining movies and tv shows. It's not only about not paying multiple subscriptions anymore, it's also becoming about avoiding censorship and other modifications to the original material.
 
Spaceman292 said:
That's hilarious and it'll never happen. Or it will and it'll be so disasterous that it won't stick. Imagining the end of Its a Wonderful Life where a deep faked George Bailey drinks a pepsi max while staring at the camera.
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Did you see the image comparison in the article?

99% of people won't notice. And in a world where Deepfake was so real that celebrities had to have the damn thing banned, I believe it will work, very effectively.

It doesn't have to be anything as complicated as removing a drink, but adding messages and subliminal content to old films.

Memba when the Abby Road album had the Beetles holding fags? I memba
 
"Who controls the past controls the future. Who controls the present controls the past."

seriously reminds me of the Ministry of Truth in 1984 which has control of media and will "rectify" historical photos/videos to reflect the word of the Party.
 
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Biff Clurton said:
Did you see the image comparison in the article?

99% of people won't notice. And in a world where Deepfake was so real that celebrities had to have the damn thing banned, I believe it will work, very effectively.

It doesn't have to be anything as complicated as removing a drink, but adding messages and subliminal content to old films.

Memba when the Abby Road album had the Beetles holding fags? I memba
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Didnt they take the fag out of Jensens hand in one of the Deus Ex human revolution loading screens too?
 
I truly don't think that tech will be used for tampering with classic movies without explicit consent of the author ( at least on western markets, not sure what the perception of artistic integrity is in Asia), but it is already done for sport streaming for target advertising (having different brands appearing on field boards depending on the viewer location), and it may appear in modern shows designed for it (there is already product placement in those, they may want to diversify it for each market). A bit like the Taco Bell/Pizza Hut thing in Demolition Man.
 
xrnzaaas said:
I'm not surprised that many people are returning to torrents and other illegal ways of obtaining movies and tv shows. It's not only about not paying multiple subscriptions anymore, it's also becoming about avoiding censorship and other modifications to the original material.
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This is an excuse to buy it physically, but not really to torrent.
 
SafeOrAlone said:
This is an excuse to buy it physically, but not really to torrent.
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Of course. What I'm getting at is digital copies and streaming services were enough to stop some people from pirating, but the same people may as easily go back to downloading illegal content if the deal is going to get worse due to stuff like censorship. I've always liked buying physical stuff myself and I still do it with music CD's and of course video games.
 
ET has product placement in it and makes it more authentic. But if they go back and change Recesses to M&M that would be a travesty.
 
xrnzaaas said:
Of course. What I'm getting at is digital copies and streaming services were enough to stop some people from pirating, but the same people may as easily go back to downloading illegal content if the deal is going to get worse due to stuff like censorship. I've always liked buying physical stuff myself and I still do it with music CD's and of course video games.
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Didn't mean to somewhat leap on you. Sometimes I get a little irked by the mental gymnastics people do to defend torrenting.
 
Spaceman292 said:
It's absolutely a reason to torrent. One of many.
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It's not a good reason. Or one you can justify over a purchase of the physical product.
Unless it's otherwise unavailable.

I don't buy into 99% of arguements that claim a poor creative decision is an excuse to steal something."
Of course, there are exceptions to every rule.
 
Wait until deepfakes and AI generated voices get a bit better:

It will be like:
"You have my sword"
"And you have my Bow"
"And my Axe"
"And my Samsung Galaxy S21 Ultra 5G, with a 6.2" high res Amoled Display, HDR10, 120hz refresh rate and a top of the line 3 camera setup with 8K video and 3X optical zoom"
 
SafeOrAlone said:
It's not a good reason. Or one you can justify over a purchase of the physical product.
Unless it's otherwise unavailable.

I don't buy into 99% of arguements that claim a poor creative decision is an excuse to steal something."
Of course, there are exceptions to every rule.
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Theres nothing creative about this decision. Pirating a movie because it's bad isn't much of an excuse; pirating it because the buyable version has been tampered with to include an advert for sony headphones is.
 
Spaceman292 said:
Theres nothing creative about this decision. Pirating a movie because it's bad isn't much of an excuse; pirating it because the buyable version has been tampered with to include an advert for sony headphones is.
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It's an interesting debate, honestly.
The thing is, digital purchases aren't truly a "purchase" - that's the rub. So, frustrating as it is, you can't really justify buying it digitally and then acting like you have the right to now steal it, because they've switched things up.
So I think the trouble lies in the very foundation of digital purchases. If you want to own something - actually own it - you need to buy physical. Otherwise you are renting. I think that sort of blows, yet, begrudgingly, I don't think it's a loophole to justify pirating.

Basically, I think it's complicated. I get where you are coming from but I don't necessarily agree with it.
 
It's not like movies aren't edited to shit by TV stations anyway. They run shows at 1.2x speed just to fit more ad breaks in.
 
Like Spielberg or any of the other great directors would ever allow this.. fuck I'd love to see the Low level woke cunt they send into Cameron's office to ask about inserting shit into Aliens or T1
 
poppabk said:
It's not like movies aren't edited to shit by TV stations anyway. They run shows at 1.2x speed just to fit more ad breaks in.
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I don't know how anyone can watch American or Sky TV shows with adverts, fuck me it feels like there's one every 10mins, I basically stream or download all my TV, I can't fucking stand having an episode broken up into multiple parts
 
SafeOrAlone said:
It's an interesting debate, honestly.
The thing is, digital purchases aren't truly a "purchase" - that's the rub. So, frustrating as it is, you can't really justify buying it digitally and then acting like you have the right to now steal it, because they've switched things up.
So I think the trouble lies in the very foundation of digital purchases. If you want to own something - actually own it - you need to buy physical. Otherwise you are renting. I think that sort of blows, yet, begrudgingly, I don't think it's a loophole to justify pirating.

Basically, I think it's complicated. I get where you are coming from but I don't necessarily agree with it.
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If buying digital is renting, then pirating is borrowing it for a bit.
 
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And to think back in university, all the marketing textbooks were about catering to a targeted audience's need, which gets sales.

The classic 4 P's of marketing.

Pretty sure classic strategists didn't think it would involve digitally adjusting TV shows and movies.
 
Alright said:
If buying digital is renting, then pirating is borrowing it for a bit.
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See, that's what I mean. "Pirating is okay, because ________". The way you phrase this implies that pirating is totally cool, because the digital service is a fraud. Well, you don't have to buy it digitally, that's the thing - you could buy it physically 9/10 times.

I hate to sound like a fucking nanny, but the reality is that I've seen pirating screw honest, hardworking filmmakers before (John Schnepp) for example.
 
SafeOrAlone said:
See, that's what I mean. "Pirating is okay, because ________". The way you phrase this implies that pirating is totally cool, because the digital service is a fraud. Well, you don't have to buy it digitally, that's the thing - you could buy it physically 9/10 times.

I hate to sound like a fucking nanny, but the reality is that I've seen pirating screw honest, hardworking filmmakers before (John Schnepp) for example.
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We were told if we pirate it was going to destroy the movie industry.

End Game made a billion dollars.

The industry is fine. there's room for pirating and purchasing.

I can't watch American Netflix in Britain because licence holders want more money. Its their money that theyre losing, not mine.
 
Wait a minute how did John Schnepp get screwed by pirating? Is this about the Superman documentary? John Scnepp raised $115k for that through Kickstarter

 
SafeOrAlone said:
It's not a good reason. Or one you can justify over a purchase of the physical product.
Unless it's otherwise unavailable.

I don't buy into 99% of arguements that claim a poor creative decision is an excuse to steal something."
Of course, there are exceptions to every rule.
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Keeping money out of the hands of Hollywood is all the justification you should need to pirate content.
 
Piracy is a legacy of humanity. Godspeed just don't get caught and always stay a step ahead.

On topic: this is just Hollywood prostituting thier graves. If they are ok with this then they are ethically ok with deepfake porn and can't logically complain about it but we all know how deep thier hypocrisy runs
 
Airola said:
Fixed the quote for truth.
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Sure. But while they are at it, it would be wise to rip them and back them up along with the downloaded ones. Disk rot is a thing.

In the near future, who knows how hard it will be to get your hands on unaltered copies.
 
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