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[XiaNaphryz]

http://www.eater.com/2014/11/3/7151...to-be-a-seafood-restaurant-again-revamps-menu

Here's the latest, seemingly obvious ploy from the struggling seafood chain Red Lobster: According to an announcement, the chain is revamping its menu to include more of its namesake, and "guests can now enjoy lobster on virtually every page of the menu." In addition to lobster dishes like "Wood-Grilled Lobster Tacos" and "Roasted Maine Lobster Bake," a "100% lobster entree," the chain is upping its seafood game in general, adding more shrimp and an "on-trend" appetizer of shrimp lettuce wraps. The Associated Press reports the new menu is now 85 percent seafood, and it does away with unpopular, non-seafood dishes like a wood-grilled pork chop and "spicy tortilla soup."

In May of this year, Red Lobster was sold by its former parent company Darden Restaurants to Golden Gate Capital, the investment firm also behind the California Pizza Kitchen chain. At the time of purchase, Darden announced one billion dollars of the $1.6 billion sale price would "be used to retire outstanding debt." Golden Gate Capital immediately started revamping Red Lobster's menu, doing away with cheap seafood promotions and changing the restaurant's plating style.

Crucially, the restaurant's Cheddar Bay biscuits are still unlimited.

 

[Kaladin]

Just leave the biscuits. All we want are the damn biscuits.

 

[Guevara]

Like 85% per item, the rest is saw dust and glue?

 

[entremet]

Haven't been there in 27 years, but they stopped selling primarily seafood? Strange.

 

[wanders]

15% being biscuits

 

[Slayven]

They would burn every Red Lobster to the ground if they fucked with those biscuits.

 

[Phoenix]

How a restaurant called Red Lobster would deviate from a primarily seafood menu to begin with is completely beyond me.

 

[MC Safety]

What did Red Lobster become that it wasn't a seafood restaurant?

 

[CrankyJay]

Just leave the biscuits. All we want are the damn biscuits.

http://www.amazon.com/gp/product/B00AWQRLIG/?tag=neogaf0e-20

 

[Dishwalla]

Haven't been there in 27 years, but they stopped selling primarily seafood? Strange.

Yeah I'm confused by this too, what did they do, like try and morph into a T.G.I. Friday's clone or something?

 

[Slayven]

How a restaurant called Red Lobster would deviate from a primarily seafood menu to begin with is completely beyond me.

Why is KFC selling burgers?

 

[Count of Monte Sawed-Off]

Just leave the biscuits. All we want are the damn biscuits.

Amen.

 

[zma1013]

I guess now they sea the errors of their ways.

 

[Ace Harding]

I always thought Red Lobster was the worst name for a restaurant. Almost as bad as Brown Hamburger or Wet Soup.

 

[Log4Girlz]

They should open a biscuit shop.

 

[Divvy]

If they want me to go there, then they should have their biscuits on every page. Fuck their shitty seafood

 

[CassidyIzABeast]

the fam aint eatin chedda biscuits granddad.

 

[Armaros]

What did Red Lobster become that it wasn't a seafood restaurant?

They started selling things like burgers during lunch and steak and chicken dishes.

Not things like surf and turf, just steak or chicken as your main protein, and then sides.

 

[kirblar]

Idiot CEO/Marketing types try and "re-invent" something and totally miss why people liked it in the first place. Happens all the time.

 

[temp]

I always thought Red Lobster was the worst name for a restaurant. Almost as bad as Brown Hamburger or Wet Soup.

https://en.wikipedia.org/wiki/Red_lobster

 

[zeemumu]

Okay, yeah.

 

[Ryaaan14]

Phew. Biscuits are safe.

 

[rude]

I had a fried fish platter there once. Never going back.

Biscuits are ace but that shit is literally bisquick etc you can make that shit at home. They even sell red lobster brand at the market now.

 

[sixteen-bit]

Phew. Biscuits are safe.

Based cheddar bay biscuits.

 

[kirblar]

I had a fried fish platter there once. Never going back.

Biscuits are ace but that shit is literally bisquick etc you can make that shit at home. They even sell red lobster brand at the market now.

This was probably a mistake.

 

[BFIB]

I hate seafood, but the wife loves it. They better keep the Cajun Linguini Chicken!

 

[Coolluck]

I go at least 4 times a year. 3 times of the year are during Endless Shrimp. The other time is when I'm going through withdrawals for that shrimp. I love Red Lobster and I'll be sad if it goes away.

 

[LycanXIII]

Aren't they going out of business?

 

[XiaNaphryz]

Aren't they going out of business?

It's in the OP.

In May of this year, Red Lobster was sold by its former parent company Darden Restaurants to Golden Gate Capital, the investment firm also behind the California Pizza Kitchen chain. At the time of purchase, Darden announced one billion dollars of the $1.6 billion sale price would "be used to retire outstanding debt."

 

[perfectchaos007]

So Olive Garden and Red Lobster are no longer with the same parent company? For a while their food started to taste the same

 

[JC Lately]

Now work on your shitty service and terrible portions, and I will consider eating there again. Maybe.

 

[daveo42]

Just as long as I can still get a surf and turf meal there with biscuits I'm good.

 

[SRG01]

Just as long as I can still get a surf and turf meal there with biscuits I'm good.

But it's way cheaper to do it at home...

 

[leakey]

Liquidate the restaurant and just sell the biscuits, or make a new chain with the biscuits as a base. Will never trust their food again, except for the biscuits.

 

[RBH]

http://www.amazon.com/dp/B00AWQRLIG/?tag=neogaf0e-20

:O

 

[EhoaVash]

I must be the only one to not like their biscuits ...1 is enough

 

[Holy_Chic]

I know the cost of seafood (shrimp in general) has gone up, but while red lobster is okay - it's way overpriced for dinner. Especially as a family of four. Like $20 plus a plate. Meanwhile we can eat at cheddars for half that price per person and its quite frankly better food.

 

[CrankyJay]

Liquidate the restaurant and just sell the biscuits, or make a new chain with the biscuits as a base. Will never trust their food again, except for the biscuits.

Someone didn't clicky the link.

 

[BigDug13]

I go once a year for all-you-can-eat shrimp. So I guess this won't have any effect on the one reason I go each year.

 

[dekline]

Last time I ate there I had pasta and chicken. I went with friends for some sort of shrimp orgy but didn't enjoy anything other than those god damn biscuits.

 

[TheOGB]

As long as the chicken linguini alfredo is safe.

 

[UncleSporky]

What the fuck that tortilla soup is amazing.

 

[draetenth]

I'm not a seafood eater so I only went there once a few years ago because my family wanted to go. The only thing I could remember was that the biscuits every here is raving about were pretty bad...

 

[Nudull]

Spare the cheddar biscuits and we're cool.

EDIT: Sweet monkey Jesus, I need that biscuit mix. :U

 

[Bread]

How can they take away the tortilla soup!?!? Thats like the best part of their classic 4 course meal.

 

[Zoe]

I hate seafood, but the wife loves it. They better keep the Cajun Linguini Chicken!

As long as the chicken linguini alfredo is safe.

My man.

It will be a sad sad day when it goes away.

(Though it's not as "Cajun" as it used to be...)

 

[The Albatross]

Red Lobster is so gross.

 

[aly]

Just keep the biscuits and lobster pizza.

 

[Nudull]

Just keep the biscuits and lobster pizza.

This was a thing? Was it actually good?

 

[speculawyer]

The place is a guilty pleasure. Love those biscuits. And gimme a steak & shrimp dish.

Not real healthy though. But I very rarely go.