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SEGA and Silicon Knights team up! (PR)

Borys

Banned
From TeamXbox:

SEGA of America and SEGA Europe announced today an agreement to acquire and publish next-generation game content from Silicon Knights, the Ontario, Canada-based development team responsible for such hits as Metal Gear Solid: The Twin Snakes, Blood Omen: Legacy of Kain, and Eternal Darkness. The partnership brings SEGA more Western-developed content in preparation for high-growth opportunities presented by next-generation hardware platforms.

Under the terms of the worldwide exclusive deal, SEGA and Silicon Knights will collaborate on creating a new franchise for next generation console systems. This agreement, along with recent partnerships with publisher, Warner Bros Interactive Entertainment; developer, Monolith Productions; and the acquisition of The Creative Assembly continues to highlight SEGA's emphasis on the Western market.


"We intend to establish SEGA as a leading publisher on the next generation of game hardware and only the highest possible quality of Western-developed content will get us there," said Simon Jeffery, President and COO, SEGA of America. "Silicon Knights has a rich history of developing great games that push hardware technology, so we expect this relationship will result in a powerful, new, and highly commercial franchise."

"Silicon Knights believes that the next generation systems will be the catalyst propelling video games as the dominant form of entertainment in this century," said Denis Dyack, President of Silicon Knights. "We are very excited to collaborate with SEGA on a next generation project because we share a vision - to take the medium of games to new heights and move people as never before."

SEGA will manage all marketing and distribution activities and work in hand with Silicon Knights to supervise ongoing game development. Both companies have decided not to release product, platform, or release details at this time.
 
Old yes but I have to hand it to Sega, they really have been making good business sense the past few months with all their western deals. Granted they aren't appealing to their core audience this way, but that's more because we've seen very little out of Sega Japan development wise. I tip my hat to them.
 
Koshiro said:
Old yes but I have to hand it to Sega, they really have been making good business sense the past few months with all their western deals. Granted they aren't appealing to their core audience this way, but that's more because we've seen very little out of Sega Japan development wise. I tip my hat to them.

How good their business sense is in the past few months is simply an opinion. I don't feel they're making very good business decisions, but some people do. The real test will be how these business deals actually pan out. The reason I don't feel they're any good is because I feel they won't pan out into anything successful or anything that will "redemn" Sega in the eyes of fans who have seen them fall further and further. If it all turns out huge and successful, great. I'm just a little doubtful of that at this moment. :)
 
Silicon Knights are making Too Human (trilogy) for X360 to be published by Microsoft. So this deal with Sega is for another totally different next-gen game, I presume and it's likely that this one will hit the X360 as well. Interesting...
 
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