Tom Brady's personal guru is a quack who sold supplements he claimed could cure cancer and "concussion prevention" medicine to football players, among other things. This whole article should be read:
http://www.bostonmagazine.com/news/blog/2015/10/09/tom-brady-alex-guerrero-neurosafe/
And then this:
http://sports.yahoo.com/blogs/nfl-s...ke-oil-salesman--alex-guerrero-174210678.html
Send me a "Make America Great Again" hat if old.
http://www.bostonmagazine.com/news/blog/2015/10/09/tom-brady-alex-guerrero-neurosafe/
At his California clinic, Dr. Guerrero had been testing a nutritional supplement that—he claimed, according to affidavits filed in federal court—produced miraculous results. He said he’d conducted “clinical studies” of 200 patients who’d been diagnosed as terminally ill. They were suffering from ailments such as cancer, AIDS, multiple sclerosis, and Parkinson’s disease. And eight years later, all but eight had survived.
Those weren’t the only extraordinary claims Dr. Guerrero made. He also “promoted the product as, among other things, an effective treatment, cure, and preventative for cancer, heart disease, arthritis, and diabetes, and as a means of achieving substantial weight loss of up to 80 pounds in 8 months,” according to a complaint filed by the Federal Trade Commission. In addition, the FTC noted, Guerrero and his associates “claimed that Supreme Greens can be taken safely by pregnant women, children—including children as young as one year old—and any person taking any type of medication.”
If anyone cared to look closely, however, there were a couple of problems with Dr. Alejandro Guerrero’s claims. First, he wasn’t a doctor of any kind—not a medical doctor, as he admitted in the infomercial—or a doctor of Oriental medicine, as he claimed to business associates, according to a sworn affidavit. The FTC would eventually bar Guerrero from ever again referring to himself as a doctor. In truth, Guerrero’s degree was a master’s in Chinese medicine from a college in California that no longer exists.
The other problem, of course, was that Alejandro Guerrero’s Supreme Greens was a sham. Total nonsense. Modern-day snake oil. “This is just out and out quackery,” says Barrie Cassileth, a bona-fide PhD in medical sociology and the founder of the Integrative Medicine Service at the Memorial Sloan Kettering Cancer Center, who helped the FTC investigate Supreme Greens.
In October 2005, the FTC announced a settlement with Guerrero. Court documents show that Guerrero was ordered to pay a $65,000 fine or hand over the title to his 2004 Cadillac Escalade. More important, the agency barred him from promoting Supreme Greens or “any substantially similar product” as an effective treatment, cure, or preventative for cancer, heart disease, diabetes, or any other disease. Multiple attempts to reach Guerrero were unsuccessful. An employee at TB12 said that Guerrero was not available Friday and requested an email, but did not respond to several follow-up attempts for comment. A Utah-based attorney who represented Guerrero was also not immediately available.
The FTC also prohibited Guerrero from passing himself off as a doctor and set strict parameters for what he could and could not say regarding any food or dietary supplements. In some cases, the FTC limits its enforcement to a period of years. In Guerrero’s case, though, it was a lifetime ban: He was forced to promise, in essence, never to do it again.
Spoiler alert: He did it again. Almost a decade later, the FTC discovered, Guerrero was hawking a new miracle product—a drink he claimed could prevent concussions. And this time, Guerrero would have a better pitchman than the “Dr. Guerrero” he’d played on television. He claimed to have Tom Brady—the greatest quarterback who ever lived, who by then was Guerrero’s new best friend.
Brady and Guerrero are not merely inseparable; they are now also business partners in TB12, LLC, which has a sports therapy center headquartered at Patriot Place next door to Gillette Stadium. Over the past year, major profiles in Sports Illustrated and the New York Times magazine have focused on the unique relationship between Brady and Guerrero, without even hinting at Guerrero’s checkered past. As Guerrero continues to be monitored by the FTC under his lifetime ban, TB12 will likely be under a microscope to back up claims about the extraordinary training regimen Guerrero has sold Brady—and which Brady and Guerrero are now selling to the world.
Already, the Brady-Guerrero venture has produced a major misstep—one that brought the FTC storming back into Guerrero’s life. Though Guerrero had promised the FTC never to make outrageous claims about his supplements, by 2011 he had a new company, 6 Degree Nutrition, and a new miracle potion. Introduced at a time when NFL players, in particular, had become hyper-aware of the effects of head injuries, it was called NeuroSafe—a “seatbelt for your brain” that promised to protect users “from the consequences of sports-related traumatic brain injury.” The label boasted that the product was “Powered by TB12.” Guerrero, the snake-oil salesman, was back in business.
And then this:
http://sports.yahoo.com/blogs/nfl-s...ke-oil-salesman--alex-guerrero-174210678.html
Brady skirted around the issue of Guerrero's so-called "cancer quackery" — a $40 million a year business that can prevent patients from getting proper treatment until it's too late, according to Boston magazine — and the quarterback instead focused on things like: "We believe that Frosted Flakes is a food."
“You’ll probably go out and drink Coca-Cola and think, ‘Oh, yeah, that’s no problem.’ Why? Because they pay lots of money for advertisements to think that you should drink Coca-Cola for a living? No, I totally disagree with that. And when people do that, I think that’s quackery. And the fact that they can sell that to kids? I mean, that’s poison for kids. But they keep doing it. And obviously you guys may not have a comment on that because maybe that’s what your belief system is. So, you do whatever you want, you live the life you want, and what I’m trying to provide for athletes and for people and all the clients that we have that come in is a different way of thinking, a different way of methods.”
Does anybody actually believe Coca-Cola is good for you? And does anyone believe this besides Brady:
“It kills me to see all these pitchers having Tommy John surgery, knowing that could be avoided. Hamstring pulls and groin injuries, so many of these things that I just shake my head and I go, I can’t believe that this still happens in today’s day and age. That’s why Alex and I started TB12, because I felt based on the care that I received over 10 years, this is what my calling will be after football, is to educate people, and what it really takes.”
Send me a "Make America Great Again" hat if old.