The first killzone can be seen as a game that aspired well past the hardware's capabilities...the 'footage' mimicing an extremly hectic and overwhelming FPS experience also helped out with that. DOA4, on the other hand, wasn't the huge shift in performance that people would have expected from the team that is typically seen as one to push the XBox near its limit. Dead or Alive 4, while looking above what the XBox can do, doesn't look that different from the previous titles from either a graphical or gameplay perspective. There are some environmental interactions that are new and the environments are improved, but both are more of a gradual evolutionary shift as opposed to the radical evolution that Killzone and Gears of War displayed. Regardless of Killzone's footage being faked, the damage was done...Team Ninja should have thought twice before exhibiting footage of a 10-15% complete game.