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The Final Days of ‘Coyote vs. Acme': Offers, Rejections and a Roadrunner Race Against Time | Exclusive
Warner was seeking of $75 – $80 million for Coyote vs Acme nd rejected offers from Netflix, Amazon and Paramount, insiders tell TheWrap
www.thewrap.com
Following the death and potential resurrection of “Coyote vs. Acme,” there were screenings for interested parties. According to several people familiar with the situation, Netflix, Amazon and Paramount screened the movie (which was received well) and submitted handsome offers. Paramount even proposed a theatrical release component to their acquisition of “Coyote vs. Acme” that would allow for Warner Bros. to save face and, more importantly, let audiences see the movie the way it was meant to be experienced.
But Warner Bros., which stood to make $35 – $40 million on the tax write-down, wanted something in the ballpark of $75 – $80 million from a buyer. And what’s more, they wouldn’t allow the interested studios to counter Warner Bros.’ offer. It was a “take it or leave it” situation, one that the other studios didn’t even know they were entering into, insiders told TheWrap.
Zaslav never saw the movie at all. De Luca and Abdy saw a “director’s cut,” and Damaschke saw the first audience preview. Significantly, “Coyote vs. Acme” was developed and greenlit by a previous regime; the only executive that worked on the movie that is still at the company is Jesse Ehrman. These executives, who trumpet a filmmaker-first approach and have recently signed big deals with directors like Ryan Coogler and Paul Thomas Anderson (who conspicuously made their deals after the filmmaker-led backlash to Warner Bros. had subsided), were apparently prepared to trash a movie that they’d never even watched.