From the FT (paywall)
Winnie the Pooh has become too politically sensitive to be mentioned on Chinese social media.
Posts including the Chinese name of the fictional bear were censored on Sina Weibo, ChinaTwitter-like platform, over the weekend, while a collection of animated gifs featuring the bear were removed from social messaging app WeChat.
While no official explanation was given, observers suggested the crackdown was related to previous comparisons of President Xi Jinping with the portly bear created by the English author AA Milne that went viral.
The political tightening this time is more severe than in previous congresses, one retired senior party official told the Financial Times, pointing out that a recent party meeting was convened to ensure a smooth and stable congress a measure the official said had not been seen as necessary before previous congresses.
Heavy online censorship has been a feature of the past week, with the letters RIP blocked from Weibo following the death of Liu Xiaobo, the Chinese dissident and Nobel Peace Prize winner.