exactly, where's the outcry for bungie's destiny for manufactured hype? oh yeah thats right, Destiny getting exclusive content on a console that titanfall isn't released on, so we gotta change the rhetoric
What exactly is manufactured hype?
- Thread starter Rembrandt
- Start date
exactly, where's the outcry for bungie's destiny for manufactured hype? oh yeah thats right, Destiny getting exclusive content on a console that titanfall isn't released on, so we gotta change the rhetoric
Titanfall certainly was manufactured hype as has been proven in hindsight.
Before it came out the press was saying it was going to be this generations' Call of Duty and it won a record number of E3 awards and a lot of people just didn't see anything special about it. There was a huge disconnect between what the press was saying and what many gamers were actually seeing and thinking.
I'm not saying the game is bad or that there weren't a lot of people that were genuinely hyped and enjoyed the beta but it certainly was nothing like the generation defining game it was made out to be by the gaming press and there were at least as many Gaffers who were extremely skeptical of these claims from the very beginning.
Exactly
Before it came out the press was saying it was going to be this generations' Call of Duty and it won a record number of E3 awards and a lot of people just didn't see anything special about it. There was a huge disconnect between what the press was saying and what many gamers were actually seeing and thinking.
I'm not saying the game is bad or that there weren't a lot of people that were genuinely hyped and enjoyed the beta but it certainly was nothing like the generation defining game it was made out to be by the gaming press and there were at least as many Gaffers who were extremely skeptical of these claims from the very beginning.
Exactly
It's been less than a year, though. Didn't it take longer than that for MW4's impact on the industry to be really noticed? Let's say down the line, parkour becomes a staple in FPS this gen, I would say Titanfall defined that for this generation, same for if mechs suddenly picked up in FPSs. It has the staples to be a generation defining title, but I feel like people saw that and were expecting instantaneous results. It's just a weird thing to complain about so early. Also, where are you getting the info that a lot of people didn't see anything special about it?
You're speaking as if parkour or mechs are new in video games .
Which explains the mediocre sales
DOWN
Banned
It's Ubisoft's fastest seller ever and topped the charts tho
COD4 was THE must have game when it released and won numerous GOTY awards and rightly so. The impact was immediate. It took the copycats a little while to catch up though. Titanfall is nowhere near the revelation that COD4 was and the sales and numbers of people playing it bear that out.
Literally dozens of threads on Gaf basically saying "I don't see what's so special about Titanfall" when the hype machine really kicked in and it won all the E3 awards and people were confused. I think there were more threads like that about that game than I have ever seen about any other game in my time here.
Northeastmonk
Gold Member
It wasn't a "generational" game. It was probably meant to sell well, but it wasn't going to break down the 5th barrier and consume your entire time on a console/PC. It's also very mainstream. The thing that made Halo and CoD such revolutionary games is that they survived through numerous console cycles, they started their own marketing campaign well before the XB360, and they already had an established fan base of gamers. Gears of War brought something new for gamers and they did it very well.
Titanfall was pushing their own marketing by their own hard work. They pushed Titanfall for some very good reasons, but they also weren't recreating the wheel in terms of FPS. They just added to what has already been done before (ie Unreal, CS, Halo, etc). It just makes the genre larger to choose from. Now we'll compare FPS games with mechs to TitanFall, but we're not really seeing that whole million dollar scene progress in that direction. It's going to take some time to see what happens with TitanFall 2 and any developer who wants to make a game with a similar style. It's not like the FPS genre doesn't have enough hype. It's been the focus of attention for over a decade now, on console.
If you want that instant hit that creates hype you have to first build something new or bring a type of game into the market and do it right. This is why we have so many games to compare other games to. I think a lot of people can tell what happened, it didn't revolutionize what we already have. They can spend a million dollars on a game with multiplayer, but if another brand does it somewhat better then I think it's relying on hype. If someone makes a FPS with mechs, then TitanFall is the superior game apparently. All the post-TitanFall hype was a military shooter because of CoD4. I'm not saying it's a bad game, it's very good. It's just I didn't feel that it hooked me on a console or matchmaking for an entire generation. The hype-train might of allured to that, but anymore it's a 12-month hype train until the next installment.
Marketing budgets and the press either whiffing on something that is well liked or trying to push something that people are indifferent to are not the same thing. Getting a Halo 3 commercial nine months before the game came out was marketing. Seeing GTA V ads all over the place last fall was marketing.
How do people keep confusing the logical moves of a publishers with the press behaving like idiots and offering to host E3 conferences.
How do people keep confusing the logical moves of a publishers with the press behaving like idiots and offering to host E3 conferences.
Watch Dogs and Titanfall are both what I consider manufactured hyped games. For all the people that were praising Titanfall and saying it was the next best thing it really didn't come off looking any more special than any regular game. Not to say it was bad or the like but what made it so special and stand out? Sure it had don't call them mechs but so what. It was basically suppose to be the game that the Xbox One could be pointed at as saying why you should have the system but in the end it's current state tells you much about how over hyped it was.
As for Watch Dogs, hey it shipped a lot of games and Ubisoft has been on a roll but really it's another typical formalistic title that Ubisoft puts out that in the end. Basically you got to wonder how many titles Ubisoft can put in the same boat that hits all the same notes as Assassins Creed before people catch on. Maybe the repeating missions will finally clue some in, who can say. In the end it's a good title for what it does sure, but it's just another coat of paint on a different house that inside is all too familiar.
As for Watch Dogs, hey it shipped a lot of games and Ubisoft has been on a roll but really it's another typical formalistic title that Ubisoft puts out that in the end. Basically you got to wonder how many titles Ubisoft can put in the same boat that hits all the same notes as Assassins Creed before people catch on. Maybe the repeating missions will finally clue some in, who can say. In the end it's a good title for what it does sure, but it's just another coat of paint on a different house that inside is all too familiar.
Xenon
Member
This pretty much nails it.
BruiserBear
Banned
Titanfall definitely set a new standard for movement in a console fps. That alone tells you it was doing something special. IMO the game lived up to the hype.
They had never been executed so well, and in a fps before. Just as it is with a lot of great games. Ideas taken from various games but melded together in just the right way.
Nailed it on the first page.
Fbh
Member
I agree with the definition of Hype manufactured by publishers and the media and not really by the users.
Like Titanfall. Most of the media talked about it as if it were the greatest thing to happen to multiplayer games since Quake or something. And the it came out and it was like "yeah, it's good but not groundbreaking" (it's currently at 86 on metacritic. Almost every preview and article about it made it sound like a 11/10)
They are focusing a lot of the hype towards the Ps4. With the early alpha, with the fact that Destiny has been a part of basically every big Ps4 conference, a special destiny bundle with a special console color, etc.
Sony (with the help of Bungie) have put a lot of effort into making Destiny look like this big Ps4 title while in facts it's on a ton of other platforms.
Same as what MS did with Titanfall which based on how they talked about would have made you think it was a Xbox One exclusive when in fact it was also on PC and 360
Like Titanfall. Most of the media talked about it as if it were the greatest thing to happen to multiplayer games since Quake or something. And the it came out and it was like "yeah, it's good but not groundbreaking" (it's currently at 86 on metacritic. Almost every preview and article about it made it sound like a 11/10)
They are focusing a lot of the hype towards the Ps4. With the early alpha, with the fact that Destiny has been a part of basically every big Ps4 conference, a special destiny bundle with a special console color, etc.
Sony (with the help of Bungie) have put a lot of effort into making Destiny look like this big Ps4 title while in facts it's on a ton of other platforms.
Same as what MS did with Titanfall which based on how they talked about would have made you think it was a Xbox One exclusive when in fact it was also on PC and 360
Mr_Antimatter
Member
There is a point where you cross from reasonable marketing into artificial hype, over saturation, etc. When previews start sounding more like paid ads then hands on impressions, and games become declared kingmakers or world changing games, you start to move into the manufactured hype arena.
mullet2000
Member
Man, I forgot about that thread.
Seriously one of the most embarrassing threads I've ever seen on Neogaf. Tons of absolutely cringeworthy responses in there.
Well that is why in my first post in the thread I said "manufactured" had some weird connotations to it. I am aware nobody takes a single dime to be enthusiastic about games in previews. Media outlets go to great lengths to keep advertising away from editorial. I am just pointing out that Activision pouring a shitload into marketing is a fairly obvious move at this point.
There is a big difference between publishers pimping their wares (they are supposed to) and media acting like a game is some genre defining masterpiece when it is not. And that isn't even getting into the argument of the scope and breadth of content on a game like Titanfall versus competing products.
On retrospect, this thread should have just been titled "How is Titanfall an example of manufactured hype" since not too many people are really explaining what manufactured hype is, instead just using that game as an example, lol.
All in one game as fluid Titanfall? name another.
It definitely exploded, but nobody knew its impact on the genre until the sequels started coming out. That's all I'm saying. It's impact on the genre was not known until years down the line when everybody multiplayer shooter started incorporating killstreaks, custom loadouts, etc. Nobody would have expected Halo to follow a trend. So I don't understand why people are saying Titanfall didn't have an impact when there hasn't even been another multiplayer shooter released following it nor has there been any new multiplayer fps announced yet. It's way too early to automatically discount the impact it has on games, especially if CoD is picking up on increased mobility. After CoD releases and mobility becomes a big thing, I'm sure people will say CoD started it this gen, not Titanfall.
Why even bring up sales when it's a new IP online only title on 2 consoles, one that launched less than a year ago vs an established series that came out 3 consoles around 2 years into their lifespan? But like you said, it took a while for the copycats to start off. Also CoD4 multiplayer was something new, Titanfall is building on an existing structure while adding new things, so. Literally dozens of people that actually played the game were saying it was amazing, too. Not just reporters. Link me to some of those threads around E3. Not a while after when the media blitz started, if you can.
It definitely did. It took what everybody hoped Brink would be and made it 1000x better. The only game that actually made it fun, besides for Mirrors Edge. But nobody is going to give credit where its due regarding it until the sequel probably.
All in one game as fluid Titanfall? name another.
It definitely exploded, but nobody knew its impact on the genre until the sequels started coming out. That's all I'm saying. It's impact on the genre was not known until years down the line when everybody multiplayer shooter started incorporating killstreaks, custom loadouts, etc. Nobody would have expected Halo to follow a trend. So I don't understand why people are saying Titanfall didn't have an impact when there hasn't even been another multiplayer shooter released following it nor has there been any new multiplayer fps announced yet. It's way too early to automatically discount the impact it has on games, especially if CoD is picking up on increased mobility. After CoD releases and mobility becomes a big thing, I'm sure people will say CoD started it this gen, not Titanfall.
Why even bring up sales when it's a new IP online only title on 2 consoles, one that launched less than a year ago vs an established series that came out 3 consoles around 2 years into their lifespan? But like you said, it took a while for the copycats to start off. Also CoD4 multiplayer was something new, Titanfall is building on an existing structure while adding new things, so. Literally dozens of people that actually played the game were saying it was amazing, too. Not just reporters. Link me to some of those threads around E3. Not a while after when the media blitz started, if you can.
It definitely did. It took what everybody hoped Brink would be and made it 1000x better. The only game that actually made it fun, besides for Mirrors Edge. But nobody is going to give credit where its due regarding it until the sequel probably.
Regardless of whether you personally liked the game Titanfall set records guys. It revolutionized the Scifi FPS genre with jet packs and mechs. You guys are just salty. #XB1M13
This message brought to you by Microsoft's manufactured hype machine
Titanfall wasn't all manufactured hype, but I think some Xbox fans definitely attached additional feelings to that game as possibly being Microsoft's new Halo, saying this was going to be the generation's next big thing and that MS needed to buy the rights to the entire series ASAP. Overstating the impact the game would have as ammunition in the wars.
FaultTolerance
Banned
That's only after they started offering keys to anyone who wanted one. When the beta first hit the public, keys were scarce.
That was when Respawn employees were showing off the game on Twitch and in the chats they were holding little contests and games where the winner would receive a key to play.
I tried for hours to win one and failed, but still eventually ended up with a key sent to my email address.
The thing with Titanfall is that from day one Microsoft bascially said "This IS the next Call of Duty".
And it wasnt. It doesnt sound like it did bad, but it didn't take the crown the way Goldeneye/Halo/CoD did. Those games just grew and grew and grew. No hype could push them to be as popular as they were, a lot of it was word of mouth or people trying the game at a friends house.
From day one Microsoft told us this was the next call of duty without a doubt, and acted like it was our job to make it so. Yes there were people legit hyped for the game, but the level of hype we saw was far beyond that. Thats probably why its fallen off the radar since.
And it wasnt. It doesnt sound like it did bad, but it didn't take the crown the way Goldeneye/Halo/CoD did. Those games just grew and grew and grew. No hype could push them to be as popular as they were, a lot of it was word of mouth or people trying the game at a friends house.
From day one Microsoft told us this was the next call of duty without a doubt, and acted like it was our job to make it so. Yes there were people legit hyped for the game, but the level of hype we saw was far beyond that. Thats probably why its fallen off the radar since.
FaultTolerance
Banned
It only seems to have fallen off the radar here on GAF, which is understandable. Paltry content on release, no single-player, embarrassing campaign, and limited online modes made lots of people lose interest fairly quickly.
But, as pointed out, it's still very much played and has a healthy online community with new players joining daily. It's just not the next Call of Duty.
Terrible_Majesty
Member
Haze. it was being touted as the Halo killer.
Dark Void. Uncharted with a jet pack.
Destiny had artificial hype leading up to e3. since the beta its becoming real.
Dark Void. Uncharted with a jet pack.
Destiny had artificial hype leading up to e3. since the beta its becoming real.
Head.spawn
Junior Member
I keep seeing the "fell off the earth" comments and threads here regarding TF, but apparently that has no bearings on reality since Titanfall actually ended up outselling CoD and BF4.
If someone could actually produce some player count numbers, there would be a point to be had saying it actually fell off the map, but that hasn't happened. We're relying on anecdotal evidence at best. I'm not saying it can't be true, but theres no evidence and for my own useless anecdotal; I haven't had trouble finding a game any time of day on Xbone.
I'm going to echo No Man's Sky. Yes, gamers were indeed quite interested in what the game had to offer since the beginning, but for months nothing was known about the gameplay, yet there were countless articles being written about it's ambition or how they made "the impossible." Even now, Gamestop is running a FOUR DAY expose on NMS, and we finally got some gameplay info and footage. This is really unheard of for an indie game. Maybe they are just capitalizing on the real interest from gamers, so they want to detail as much as possible since people are hungry for the information, but to me it comes off as Sony really pushing this game hard since it is a timed exclusive.
FaultTolerance
Banned
That's exactly what they're doing. They're riding the wave of the attention it got during E3. An opportunity has presented itself and its being utilized.
Not that it's a bad thing. It's just successful marketing.
I really hope it's good and doesn't turn out to be a bore. It honestly didn't do a whole lot for me when I saw it at E3 but I'm keeping an open mind. Maybe I missed something in it that others saw...
DoubleTake
Member
All I'll say is real hype was those Bloodborne/Project Beast hype threads. That is genuine hype.
Hype can be manufactured however. See the media's fawning over TFall as if it was the greatest thing ever. However there was genuine hype when people got their hands on the beta and played it for themselves.
Key thing is Titanfall was a good game, however the crazy amount of praise it got hyped it up so much that when it released and people realized how limited in scope it was, the hype dropped back down through the ceiling.
Hype can be manufactured however. See the media's fawning over TFall as if it was the greatest thing ever. However there was genuine hype when people got their hands on the beta and played it for themselves.
Key thing is Titanfall was a good game, however the crazy amount of praise it got hyped it up so much that when it released and people realized how limited in scope it was, the hype dropped back down through the ceiling.
It didn't even fall off here, I think the OT is still pretty active. It's just not in the gaming community section as much.
Terrible_Majesty
Member
there is something i like to call GAF hype - games i would not be interested in were it not for some impressions on GAF.
God Hand, Demons Souls, Wolfenstein TNO, Vanquish, Bayonetta, etc.
I would like to return the favour, play Fat Princess on PS3.
God Hand, Demons Souls, Wolfenstein TNO, Vanquish, Bayonetta, etc.
I would like to return the favour, play Fat Princess on PS3.
I think Titanfall is the most recent clear example of manufactured hype...nothing particularly "wrong" with the game...but it was supposed to be the "next big thing" and the whole "Have you seen Titanfall!?" Thing...
People getting upset and defending Titanfall have to take. Step back and realize what people Are actually saying...I don't think anyone is saying that TF sucks...just that it didn't quite love up to the hype that MS/EA/The gaming press built up (manufactured) for it...
It's not the games fault...it was almost impossible for it to live up to that hype...
Though I do have to say...anyone that tries to argue that Titanfall will be as influential on the console FPS genre as CoD4 or Halo CE needs a CT scan of their brain...
People getting upset and defending Titanfall have to take. Step back and realize what people Are actually saying...I don't think anyone is saying that TF sucks...just that it didn't quite love up to the hype that MS/EA/The gaming press built up (manufactured) for it...
It's not the games fault...it was almost impossible for it to live up to that hype...
Though I do have to say...anyone that tries to argue that Titanfall will be as influential on the console FPS genre as CoD4 or Halo CE needs a CT scan of their brain...
pieatorium
Member
there is a difference between overhype and manufactured hype Watch Dogs was overhyped, Titanfall was overhyped. These games had big sales openings that the games mostly didn't live up too (watch dogs moreso than titanfall).
Wonderful101 would be an example of manufactured hype, there were probably more posts on gaf about the game than it received in worldwide sales.
I have to wonder how many of the people here who shit on shooters at every opportunity they have are actually interested in splatoon aswell.
Wonderful101 would be an example of manufactured hype, there were probably more posts on gaf about the game than it received in worldwide sales.
I have to wonder how many of the people here who shit on shooters at every opportunity they have are actually interested in splatoon aswell.
FaultTolerance
Banned
Well okay, the perception that it fell off here then. There have been multiple threads lately about how interest in the game has dropped completely, even though they're full of mostly anecdotal posts.
I really do wish Respawn would release SOME statistics about how the game is doing. Something, anything. It would certainly put an end to the mystery and uncertainty.
Rats Off To Ya
Banned
I'll actually give the media a pass on Titanfall hype. Not because it was deserved, but because it absolutely felt like it was deserved. Nobody in the media got a chance to spend any significant time with it when it was winning all those E3 awards. Similarly, for a few days after it launched I could not stop myself from playing the damn game.
Unfortunately, I think Titanfall loses the luster of that initial exposure pretty damn fast. Everything in the game is amazing and unlike anything you've ever played before...until you start to play all that amazing stuff over and over again. I was a Titanfall fanatic for about a week after it launched and I haven't touched the game since. It seems like I'm right in line with the zeitgeist on that one.
Unfortunately, I think Titanfall loses the luster of that initial exposure pretty damn fast. Everything in the game is amazing and unlike anything you've ever played before...until you start to play all that amazing stuff over and over again. I was a Titanfall fanatic for about a week after it launched and I haven't touched the game since. It seems like I'm right in line with the zeitgeist on that one.
You know revisionist history isn't so clever when people have access to everything that was said - word for word. Nor is calling manufactured hype a "new term" when it's been around, even in the context of video games, for many years.
In before "Oh I was being obviously hyperbolic. Anyhow, aside from a few exceptions the thread was still almost unanimously positive."
You know, if you break the thread down by poster instead of giving somebody who makes 80 friggin posts 80x the credit as somebody who makes 1 then you get a very different picture. Hint: who makes 80 posts? Who makes 1 post, if even that? I recently laid out some stats for that thread. The top 10 individual posters (10 people - not percent) made as many posts as the bottom 40% combined.
In before "Well the thread was still pretty positive."
Welcome back to reality!
Its been around for decades, its not a new thing at all.
Practically all hype is to a degree manufactured. New Coke had tons of hype, but it was drummed up by Coca Cola and their partners to sell it, then the consumer rejected it and it failed. XFL had manufactured hype to such a extend that it did amazing ratings out of the gate, then merely few weeks later completely collapsed. If you asked Vince McMahon about XFL he would at best ignore you, or at worst deck you one. But pre release? "Oh man this is the NEXT BIG THING!"
Titanfall is just another game that EA has drummed up immense hype for, and then right after launch its as if the game fell off the face of the earth. They did the same with Old Republic and countless other games they have published. They care so much about Titanfall that they did not even bother to mention it much during E3, despite it being hauled as the next big thing.
If you think irrational "hate" toward Titanfall seems "salty" or whatever term people use these days, then surely the same has to be said for people who praised the game and helped build that phony hype pre release. Its two sides of the same coin, one side loved it, the other hated it, but neither played it. Oddly enough, this is the time the game was most relevant, before most people even played it. When your product is most relevant before anyone plays it, then something has gone awry.
The opposite to manufactured hype, is real hype that is sustained by interest. Look at Minecraft, League of Legends, Day Z and even the original Grand Theft Auto 3. None of these games had major marketing campaigns at the time of their release, they grew their player base over time. When GTA3 was about to launch, it garnered a 1/4 page article with 1 screenshot in one of the biggest gaming magazines, because others paid money for THE GATEWAY and HEADHUNTER to be hyped, and look how that turned out.
Defenders will point to bundled sales as some sort of validation to their hype, they may also try to put a historical spin on how Titanfall was presented initially, all through its pre release hype. But thats just ways to spin, what was essentially a classic EA hype machine, where their games do a Houdini after release and disappear as soon as they are released.
Practically all hype is to a degree manufactured. New Coke had tons of hype, but it was drummed up by Coca Cola and their partners to sell it, then the consumer rejected it and it failed. XFL had manufactured hype to such a extend that it did amazing ratings out of the gate, then merely few weeks later completely collapsed. If you asked Vince McMahon about XFL he would at best ignore you, or at worst deck you one. But pre release? "Oh man this is the NEXT BIG THING!"
Titanfall is just another game that EA has drummed up immense hype for, and then right after launch its as if the game fell off the face of the earth. They did the same with Old Republic and countless other games they have published. They care so much about Titanfall that they did not even bother to mention it much during E3, despite it being hauled as the next big thing.
If you think irrational "hate" toward Titanfall seems "salty" or whatever term people use these days, then surely the same has to be said for people who praised the game and helped build that phony hype pre release. Its two sides of the same coin, one side loved it, the other hated it, but neither played it. Oddly enough, this is the time the game was most relevant, before most people even played it. When your product is most relevant before anyone plays it, then something has gone awry.
The opposite to manufactured hype, is real hype that is sustained by interest. Look at Minecraft, League of Legends, Day Z and even the original Grand Theft Auto 3. None of these games had major marketing campaigns at the time of their release, they grew their player base over time. When GTA3 was about to launch, it garnered a 1/4 page article with 1 screenshot in one of the biggest gaming magazines, because others paid money for THE GATEWAY and HEADHUNTER to be hyped, and look how that turned out.
Defenders will point to bundled sales as some sort of validation to their hype, they may also try to put a historical spin on how Titanfall was presented initially, all through its pre release hype. But thats just ways to spin, what was essentially a classic EA hype machine, where their games do a Houdini after release and disappear as soon as they are released.
That, and also some people who have a tendency to backlash against popular things - gamer hipsters, basically.
Wait you're telling us that we have Nintendo/Platinium viral marketers here and they were paid to push Wonderful 101 of all games?
Where are you and several other people getting the idea nobody played it before the media hype? It was playable at E3 and it was playable at several game shows open to the public, where people pretty much said the same thing as the media. It would be different if it was like Watch_Dogs and literally nobody played it until launch, but yk, people played it.
WTF people gives awards to games they don't even play now?
"Best game EVER! but you know I preferred to spend my time drinking and playing other better games"
I am aware that several "gaming journalists" played the game. A cog in the machine that helped the game up to be the second coming.
http://www.ign.com/articles/2013/08/22/i-played-titanfall-and
But the vast majority of people arguing for its immense greatness and how it was going to be next big thing on forums, most certainly did not in fact play the game. They argued these points because it was in their vested interest to do so, because the game is a "console exclusive", bringing out the warriors. These people are no better than people outright hating on the game, for the same reasons.
Notice how that same discussion is nowhere to be had with Destiny, there is no incentive to pre emptily praise it to be next big thing or hate it on it to be next flop. Its a multiplatform game. If it sucks and fails to impress it sucks for everyone, if its a success and becomes big, everyone wins.
By that argument, No Man's Sky and Bloodborne are in the same box as Titanfall, right? Nobody has played either but they're both getting tons of hype because they're exclusive. The difference is, Titanfall was playable at other game conferences by actual people down the line that reconfirmed that hype for several people, whereas the previous two titles haven't.
Destiny is different because nobody knew too much about the game and a lot of people were disappointed with the videos they did see about it, mainly because they didn't show too much off in such a huge title. We had several gameplay videos of Titanfall, previews, then we had actual people talk about it, etc. But sure, the hype was nothing more than "console warriors" finding a title to cling to.
Both Watch Dogs and Titanfall had real hype when they were announced. Amounts of people were lost along the way, as more truth about the games came to surface. In response to the remaining hype that didn't collapse - with theirs - they began claiming it was dumb, manufactured, blind, manipulated, etc.
Real manufactured hype is when developers/journalists pull that, "In x weeks are announcement something amazing!!" bullshit.
Real manufactured hype is when developers/journalists pull that, "In x weeks are announcement something amazing!!" bullshit.
The hyperbolic nature of how Titanfall was hyped is not even in the same stratosphere to the hype that most other games receive. Sony and From would kill their mothers to get half the hype that Titanfall had. The comparison you are trying to make is asinine
We have gameplay videos of almost every single game ever made pre release, we also had previews for almost every single game ever released. But very few games garnered the hype that Titanfall received. Much less people on forums arguing for its life changing quality. Calling a game the next big thing off previews or gameplay videos is the very definition of manufactured hype.
Destiny has been played by a decent amount of people, there was a short alpha run, and now a beta soon. Its still not garnering that earth shattering, hyperbolic nonsense that Titanfall had.
And i can promise you, it wont, because its a multiplat. Multiplats never receive the same insane hyperbolic coverage and reactions that exclusives do. For reasons that are so obvious, it should not be even required to explain why. The only clinging on here, is you trying to damage control and re write history, to make the hype for TF some how "legitimate", when it was anything but.
Lmao, somehow I'm trying to rewrite history. You should have thrown that in your first post so I would have known to ignore it from the jump. But exactly, calling it the next big thing off of videos is manufactured hype, so No Man's Sky fits that criteria, right? I also feel with that broad definition of manufactured hype, almost every big game has suffered from manufactured hype, maybe Titanfall just received more of it. Unless you're going to tell me that Titanfall is in a league of its own and even those all these other titles fit, you're just gonna focus on Titanfall. Also I'm not denying that exclusives get more hype that multiplatform titles. Let me ask you, what other games would you consider benefited or suffered from manufactured hype?
I don't personally think Watch Dog's hype is manufactured but the concept of what it might be able to offer is hyped by gamers. The game turns out to be just average and fail to deliver the hype.
In contrast, Titanfall is totally a manufactured hype, with MS wanting it to be the Xbone's killer app and "have you seen TitanFall", "makers of Modern Warfare" etc. to counter most unfavorable questions against it, or the Xbone itself.
In contrast, Titanfall is totally a manufactured hype, with MS wanting it to be the Xbone's killer app and "have you seen TitanFall", "makers of Modern Warfare" etc. to counter most unfavorable questions against it, or the Xbone itself.
Cizeta-Moroder
Banned
Hype is about perception anyway. There is no real difference between "manufactured" and "real".
Turin Turambar
Member
Uhh... that's not manufactured hype. That's your normal and natural hype.
Hype means high expectations. Sometimes the expectation meet and sometimes the expectation aren't reached and the game is forgotten.
A hyped game isn't automatically a successful game.
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