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Xbox One Available for $349 in the U.S. This Holiday Season

RPGamer92 said:
I have the Sunset bundle pre-ordered for $399 but going to keep it since I feel that it's gonna be hard to come by after launch :/
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Depending on where you got it from, you should be able to price adjust it on the 2nd. I know Target has a 2 week price adjustment period for example.
 
user_nat said:
I don't get why they have these 2 month only price drops that Microsoft seems to love.

Surely that just hurts sales in the months following.
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Last quarter of the year can be a huge amount of sales. Of course they would put effort into this area.
 
user_nat said:
I don't get why they have these 2 month only price drops that Microsoft seems to love.

Surely that just hurts sales in the months following.
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Because pre-season/post-season.

1. These are the months that matter (to them).
2. Despite all these promos, MS doesn't have endless bags of cash to do this, thus US only and not a 100$ price-cut, only $50.
3. If stellar performances in these two months significantly increase install base, it will have a positive impact on other months as friends of those who picked it up in the holidays will be swayed to XB1, even when the deals are no longer in effect.

And it's a rational business move. If a few months contribute a healthy chunk of sale, you focus on winning those few months first rather than fight the hard battle of winning the other months. It's a prioritisation move.
 
Brad Grenz said:
No, your math is off. Xbox Live isn't free to provide. It costs them money to provide the Games with Gold at least. So it's not a pure profit. And you can't assume 100% adoption of Gold, either. Historically on 360 it was around 30-40% of owners. Probably a bit higher with early adopters on Xbox One, but certainly not much over 50%. So even if Gold was pure profit you're still pretty far from making that $50 back. They don't see the whole price from games, either. They see nothing from used game purchases. So like I said, based on what MS actually gets back from an average Xbox One related transaction you'd have to spend many times your targeted "10 fold" return.



It sounds like you've never let your subscription lapse, because I assure you it is still possible to patch and play games, see what your friends are doing, and generally have a good time without Gold.
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I have let it go out actually. Pleasantly surprised I could still play Madden 15 online. Was nice. I just doubt I will be able to play MCC online without it. Or Halo 5, or much of their future exclusive titles. I'm not microsoft so I can't know, but even if only 50% of the new users get a Live sub, that's still means 50% of the sales there get the money back, and then we have to feel like new games slaes would go up (obviously used game sales go up, but so would new game sales). We can't really know how much new game sales go up ebcause of it at this point.

Also, while it does cost microsoft money to keep the servers up and all that jazz, chances are they aren't going to ADD to their serve cluster because of more users. They made it fairly clear before the system came out that they already have their cloud/server setup with so much stuff that they are already paying the cost of it anyways. More subs would just compensate for the clusters they already have. Energy costs go up and there are tons of factors, but they wouldn't have Xbox Live if it wasn't mostly a profitable venture for them.

At the end of the day, I feel this is a silly arguement. Even if they sold the console at $400, they wer elikely planning ti make far more than $50 off that console over the lifetime of it. Maybe it wouldn't take a year, but hte point was that they would likely profit off the sales long haul, and microsoft can actually afford to bet on long haul.
 
Considering Microsoft hasn't adjusted the price of the XO in Canada despite the exchange rate, I would be surprised if the discount makes it to Canada, since it's already less expensive than in the States.
 
Aroll said:
This works on the assumption that Nintendo isn't also going to do something for the holiday season - a season in which it is launching Smash Bros. and the Wii U is profitable per sale.

I mean, this is a "shots fired" moment from the Xbox One for the holiday season and we're talking about "perceived value" for the price points before we know what Nintendo is going to do this holiday season. Wait until those Black Friday deals hit and we see the Wii U for as low as $200 or for $300 with 3 or 4 games for free. I mean, the only thing we know for certain is that the PS4 price is unlikely to move due to the position that Sony is in. For all the talk about how "Bad Nintendo is doing", they are nowhere near bankruptcy, while Sony (from what I have read)... if htey don't turn things around they are a handful of years away from that. The PS4 is selling really well for them and is still selling well to this day without many games that you would think sell a system. It's riding off the momentum from last year hard and they will bank on that for another Holiday season so they don't lose a lot more money per unit sold, then next holiday is probably when we could see price drops and better game bundles. Sony just doesn't have the financial clout to match this or one up it. If they do somehow do it out of the blue, I'd be shocked. No matter how many units they sell, they would be hurting themselves more. They just can't really afford to counter this.

Nintendo, for all the woes, is sitting pretty. Just based on a war of attrition, in 10 years it is far more likely that the Xbox and Nintendo consoles are still rocking than the Sony one... though the PlayStation brand would likely get sold off before Sony would go completely under. A new company might keep it going strong. Hard to predict.

But in terms of the Wii U bundles, we're forgetting that new bundles are going to obviously exist this holiday too. A smash bundle is too obvious. IT hasn't been announced, but they could be saving it for a Black Friday type deal. They still have the MK8 bundle which they could run more of and discount further, thus making MK8 a rather nice system seller this holiday too.

I just think it's an interesting prospect comparing where teh companies are at to what they can do this holiday. If Nintendo does NOTHING, then I may swing towards the value of the Xbox One over it (I already own both), but I doubt any of us really think Nintendo isn't going to do something - either price dropping or giving us more games with the console sale. They tend to do something every holiday. They price dropped last holiday I believe and the console is already profitable, so they can probably afford to do it again (well, they can afford to do it. They have the bank to do whatever they want for at least another 20 years).
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nintendo didn't really offer anything last year. the nsmbu bundle was it for the holidays and some stores discounted the system another $20-50. you may see individual stores bundle smash bros. you may see another skylanders bundle. i doubt there's anything else in the cards for 2014.

at this point, nintendo's essentially trying to maximize profit. they're well beyond needing a way to build an audience. the money spent to get an additional 100,000 users over the holiday is probably better spent focusing on big game releases and future software/hardware.

regarding sony. yeah, they might go bankrupt. and nintendo might go third-party. but both are wishful thinking. sony's not in great shape, but it would take a long time before they're in a really dire situation, or a place where they'd need to sell/close/spin off their video game division.
 
statham said:
Depending on where you got it from, you should be able to price adjust it on the 2nd. I know Target has a 2 week price adjustment period for example.
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So if I go to Best buy next week, will they credit my account 50 dollars?
If so then I may go ahead and keep my pre-order.

Edit:
If we lower our price during the return and exchange period, we will match our lower price, upon request.
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So all good then!
 
Damn, MS is really killing it with these XBO deals. If I had the money, and the 1TB console came in plain black with Sunset, I'd be all over it. I bet if you wait until around black Friday, you could find a deal for like $299.
 
Cheaper than PS4, with mostly the same games. Should be fun.

300k a week in November. 500k in December. Imo. Shareholders should be happy.
 
Chobel said:
This promotion not be available in France means it also won't be available in France. So yeah, MS don't give a shit about Europe.
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Oh boy, ONE country = all of Europe? Wait until they announce the deal won't be available elsewhere before saying that.
 
I'm curious if they've been able to drive down manufacturing costs through suppliers or if they are taking a large bath on these (or both). Their quarterly report will be telling I guess.

Regardless, very interesting move. At the very least, they've figured out what many companies fail to realize - price matters. It will definitely be interesting to see how successful they are with this move. Between this and a lot of good games coming out this fall/winter, the move should drive a lot of sales.
 
Baroquemantic said:
Damn, MS is really killing it with these XBO deals. If I had the money, and the 1TB console came in plain black with Sunset, I'd be all over it. I bet if you wait until around black Friday, you could find a deal for like $299.
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And I thought I was the only one wanting black with sunset. It looks nice in white but not nice enough to join my ugly wii as one of my only two white consoles in a black entertainment center
 
AniHawk said:
nintendo didn't really offer anything last year. the nsmbu bundle was it for the holidays and some stores discounted the system another $20-50. you may see individual stores bundle smash bros. you may see another skylanders bundle. i doubt there's anything else in the cards for 2014.

at this point, nintendo's essentially trying to maximize profit. they're well beyond needing a way to build an audience. the money spent to get an additional 100,000 users over the holiday is probably better spent focusing on big game releases and future software/hardware.

regarding sony. yeah, they might go bankrupt. and nintendo might go third-party. but both are wishful thinking. sony's not in great shape, but it would take a long time before they're in a really dire situation, or a place where they'd need to sell/close/spin off their video game division.
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How soon to we forget that Nintendo cut the price of the console by $50 heading into the holiday season... just like Xbox One is doing this year. It's really the exact same thing. So "they did nothing..." except cut the overall cost of their console just in time for the holidays.
 
Want to get the Sunset Overdrive bundle tomorrow up here in Canada but now I might wait...hopefully the Best Buy/Futureshop etc etc up here offer the same deal come November...

Only fear is if they dont,the SO Bundle might be sold out by then....mmm.
 
If they do it at 350€ in Europe, they might tempt me to buy a console this generation
Microsoft is pushing all the right buttons with their updates and exclusives

But I'm still leaning more towards Sony... for the resolution and Silent Hills (Kojima, we need that confirmation)
 
It is cool for retailers to price adjust for the SO bundles. I was worried about how limited they would be. It could be they were holding big shipments until the deal came out.
 
Aroll said:
I have let it go out actually. Pleasantly surprised I could still play Madden 15 online. Was nice. I just doubt I will be able to play MCC online without it. Or Halo 5, or much of their future exclusive titles. I'm not microsoft so I can't know, but even if only 50% of the new users get a Live sub, that's still means 50% of the sales there get the money back, and then we have to feel like new games slaes would go up (obviously used game sales go up, but so would new game sales). We can't really know how much new game sales go up ebcause of it at this point.

Also, while it does cost microsoft money to keep the servers up and all that jazz, chances are they aren't going to ADD to their serve cluster because of more users. They made it fairly clear before the system came out that they already have their cloud/server setup with so much stuff that they are already paying the cost of it anyways. More subs would just compensate for the clusters they already have. Energy costs go up and there are tons of factors, but they wouldn't have Xbox Live if it wasn't mostly a profitable venture for them.

At the end of the day, I feel this is a silly arguement. Even if they sold the console at $400, they wer elikely planning ti make far more than $50 off that console over the lifetime of it. Maybe it wouldn't take a year, but hte point was that they would likely profit off the sales long haul, and microsoft can actually afford to bet on long haul.
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You really need to take the Xbox live subscription fee out of your equation. It's not a "this is how we'll get a free $50.00 for our customers each year". With or with out Xbox live they're losing $50.00 with the new 349.99. Whether the console is $499.99, $399.99, or $349.99 that $50.00 price tag is still there. And guess what? It would have been better for them to have the console priced at 499.99 or 399.99 plus that $50.00 Xbox live fee. So yeah now instead of making 399.99 + $50.00 they're making 349.99 + $50.00. They're losing $50.00 no matter how you look at it.
 
Wynnebeck said:
Ah, this must be what my manager was hinting at yesterday at work. This is going to move a hell of a lot of consoles and to be honest, if I were Sony, I'd be shitting myself. PS4 has no big games to draw consumers to them while MS has the MCC and Sunset Overdrive prepped to dominate. I daresay that Sony and Co. with their hubris about selling a console with no games for so long finally got punched in the mouth with this deal. This is what happens when you underestimate your opponent Sony. Get prepared to be 2nd again in America and soon WW.
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GET PREPARED LOL.
 
I'm not saying Sony needs to panic but they need to throw some offers, something that shows they are giving you something for free.
If they do a gta 5 bundle for $399 i think they have a good chance of winning the holidays. Ps4 is still a extremely hot item.

But ms is being very aggressive, they want to win this holiday bad. They need it too. If this doesn't outsell the ps4 nothing will.
 
Can't be worried about Live, when we know less than 50 percent of consoles are internet connected.

Sell hardware and games. A service or two will maybe come later.

We have no proof that they are 'Losing' money on 'cheaper' hardware. Dont worry about that.
 
Xando said:
Its US only.

http://www.eurogamer.net/articles/2...er&utm_medium=social&utm_campaign=socialoomph
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Alright then. Still doesn't exclude any deals for any other country.

"Decisions about promotional and pricing strategies are made at a local level and based on market context," a Microsoft spokesperson said. "We have nothing more to announce at this time."
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We'll see similar deals in due time. I doubt MS will say "F- you!" to everyone besides US this early.
 
Wynnebeck said:
Ah, this must be what my manager was hinting at yesterday at work. This is going to move a hell of a lot of consoles and to be honest, if I were Sony, I'd be shitting myself. PS4 has no big games to draw consumers to them while MS has the MCC and Sunset Overdrive prepped to dominate. I daresay that Sony and Co. with their hubris about selling a console with no games for so long finally got punched in the mouth with this deal. This is what happens when you underestimate your opponent Sony. Get prepared to be 2nd again in America and soon WW.
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You're also forgetting MS's aggressive firmware update strategy; between that and the price drop I'd say they've got this holiday season in the bag.
 
Super_Cobra said:
I'm not saying Sony needs to panic but they need to throw some offers, something that shows they are giving you something for free.
If they do a gta 5 bundle for $399 i think they have a good chance of winning the holidays. Ps4 is still a extremely hot item.

But ms is being very aggressive, they want to win this holiday bad. They need it too. If this doesn't outsell the ps4 nothing will.
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Maybe Sony should, but if they don't it will also be nice for us to see how the price drop affects sales between the two consoles.
 
user_nat said:
I don't get why they have these 2 month only price drops that Microsoft seems to love.

Surely that just hurts sales in the months following.
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They probably won't raise the price back up after the holidays. This is their sneaky way of dropping the price by calling it a "special promotion", and then not raising it back up after the holidays.

Gabotron ES said:
Dissapointed this isn't in the EU, I'd have jump in early with this.
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I would be too, but I have a feeling that they will put on some sort of deal there.
Chobel said:
You think MS are burning money just to "win the generation"? LMAO! This is not how businesses work. Also why is this promo not available in Europe? Xbone is selling like shit there. You don't expect MS to win this generation with US only, right?

That's just PR words from Phil Spencer.
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Maybe, but I think the bigger picture that he is trying to get across is that they aren't just going to roll over and let Sony Dominate this gen. PS2 style. They are going to fight and claw their way back into a decent mind share in a similar way to how the PS3 did after it's awefull launch.
Not to say that they would eventually catch up to PS4 sales wise, but that their goal is to, by the end of the generation, have the best product on the market hands down, so that they will have built up trust, and better mindshare to come out and compete with next generation.
 
This is kind of another shitty move Microsoft is pulling. $50 off the sunset bundle after it comes out. I have already fully paid off my bundle at gamestop and I gurantee they arent going to drop it $50.
 
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