Nothing new for him.
The only new thing here is whether they all agree internally that this video was a bad idea or whether it's John and Alex vs Richard. That might make things a bit more complicated especially considering they're cornerstones of the company by now.
Both John and Alex could go solo making the type of content they make for DF and it's quite likely they would find success without big daddy Rich.
I'm mentioning Alex because I doubt it very much he's on board with this as well considering some of the opinions he has shared about AI.
My guess is that this will be another Nintendo-like fiasco, soon enough they'll have moved on, DF could release a statement about this tomorrow and by this time next week people will have forgotten, Crimson Desert is about to release after all.