Well, you only have to look at the reaction to 8.8 and other scoring controversies to start understanding why the journalist may side with the PR because the PR isn't the one coming up with bigoted slurs and shots against their character and treats them like human beings. Yes, it's a loud minority. But it's too depressingly common in gaming that such a loud minority is not only allowed to get traction, but it's allowed to be the leading voice. And it's no wonder some journalists retreat back to the more friendly PR's since they are the ones who aren't holding them up to abuse. So we have a massive Us Vs Them problem because as a community, we aren't exactly inspiring them to fight our corner when if they say, for example, "I don't like Kingdom Hearts", they have 1,000 anonymous commenter's screaming for their corpse to be dragged through the city streets.
It's a two way street after all and maybe we should consider, as a community, how to bring them back to our side instead of just being another extension of the PR machine.
Hell, I'm surprised people like Stuart Campbell actually still fight on our side considering the sheer amount of hate mail he got for helping with the Fairplay campaign in 2003 where it was highlighting how the industry was ripping off the consumer. But that is what you have to deal with and I can imagine it takes it's psychological toll. I'm not saying that we should stop pointing out examples of bad journalism. But I think it may be time to consider bringing it down a notch lest the gaming culture becomes the internet's version of the Tea Party.