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Anheuser-Busch is introducing caffeinated beer

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Prospero

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Brewer Anheuser-Busch says it will introduce a caffeinated, sweet-flavored beer for twentysomething club goers to compete with the flavored rums and vodkas gaining ground on the dance floor.

B(E) infuses beer with caffeine, guarana and ginseng, along with berry aromas for a sweeter, yet more tart taste at 6.6 percent alcohol by volume, said company brewmaster Nathaniel Davis.

Bleah.
 

Nerevar

they call me "Man Gravy".
sounds more like a wine cooler than beer.

They're going to have trouble selling it unless it's low-calorie or low-carb, me thinks.
 
No kidding... That name is the worst. "B to the E Power"?

And they're late -- someone already stole Drew Carey's beer. I've tried it and it's actually pretty good:

JavaStout.jpg
 

tedtropy

$50/hour, but no kissing on the lips and colors must be pre-separated
I'm sure what they meant to call it was B to the power of <insert sound of man vomiting loudly>
 

Willco

Hollywood Square
"What we've done here is taken something like beer, which is bad for you due to its alcoholic and nutritionial content (or lack thereof) and add caffeine and sugar, to make it more addicting and worse for you. The only way we could create a more fat, unfit society is by packaging in smokeable Honey Buns with nicotine!"
 

Dilbert

Member
This is CLEARLY a bad idea...but I'm sure people will try it. Hell, they try those shitty malt drinks, so the buying public will go for ANYTHING, right?

I did try "coffee beer" from a microbrewery once. It wasn't terrible...just wasn't my thing. It tasted a little bit like any other dark beer (Sapporo, Guiness) with a barely describable "something" that was off.

The concept of caffeine + alcohol isn't bad, though it makes your hangover the next day that much worse because of the dehydration. When I REALLY felt like partying back in my younger and more interesting days, I'd have a couple of shots of espresso before going out so that the alcohol wouldn't make me tired...and, of course, when I'm wired on coffee, I'm almost as obnoxious as when I'm drunk. Good times.
 

Jim Bowie

Member
Wow! Caffeinated beer?!? Maybe I should get down on... wait a minute. It's really fucking stupid to mix uppers with downers. Oh well, better luck next crime, Anheuser-Busch!
 
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