Apple is losing more than $1 billion a year on streamer Apple TV+ according to a new report
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We're not getting a Severance season 3 are we..
reinking
Gold Member
I agree with your list but those shows came out before the HBO branding was killed off in favor of Max. I have my concerns about HBO in the future.
WhiteWaterM00se
Member
I agree with this. Keep in mind those shows are some of the greatest show's of all time. While Apple searches for that, it needs something big. I would suggest a mainstream hit. Look for a modern Big Bang Theory, or Friends, or NCIS. Something that has mainstream appeal that is not out to win awards, but win audiences.
Rockondevil
Member
Had some amazing shows but I don't know a single person that's subscribed to it ever.
I subscribe every now and again when I get a full season to watch but not year round.
I do think the name of it along with the lower quantity of shows doesn't make it popular.
I subscribe every now and again when I get a full season to watch but not year round.
I do think the name of it along with the lower quantity of shows doesn't make it popular.
Mr Reasonable
Completely Unreasonable
I'm not sure there'll ever be a show like that again tbh. Those shows all come from a less fractured media market where people gathered to watch at a set time.
I googled to see what the biggest shows of last year were:
Bluey
Grey's Anatomy
Bridgerton
Love is Blind
Fallout
I remember when Friends was being broadcast on TV and you could safely assume most people knew what it was and had seen it.
I don't think you could assume that about those shows. Personally speaking, I've seen one episode of Fallout and none of the others. I couldn't tell you who's in any of those shows except for Fallout.
TV shows just don't hit in the same way anymore.
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sharp weiner
Member
It could be more if they charged less 
diffusionx
Gold Member
That's pocket change for Tim Apple. You know what's priceless? An Oscar. Or having an excellent sports production that is clearly superior to ESPN's. Or having a show everyone is talking about.
Unknown Soldier
Member
Today's reminder a tire company runs the world's most prestigious restaurant guide
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squeakywheel
Member
a billy is nothing to Apple. Keep spending the couch change, Tim Apple.
Little Mac
Member
I enjoyed Shrinking and Ted Lasso. I watched the first seasons of Severance and Slow Horses because of their popularity and thought both were good but overall I think the service is lacking. Apple TV+ is something I'll maybe sub to for a month out of the year.
SidViscous
Member
Silo and Severance are great, Ted Lasso is fun, and super excited to see Neuromancer, I'd cancel Netflix or Disney way before I cancel my Apple TV sub.
Honestly Apple One is really solid value, especially if you read magazines and listen to music.
Honestly Apple One is really solid value, especially if you read magazines and listen to music.
TDiddyLive
Member
This has been covered in this topic that is a massive 2 pages long…
The Apple TV app is now available on Android
The Apple TV app is now available to download from Google Play on Android mobile devices.
www.apple.com
They do have good shows, they just don't penetrate the public mindset, some might know about Ted Lasso and Severance but no one will know about Slow Horses or Pachinko.
I only started watching because we got the family bundle thing that has Apple Music, Arcade, TV, cloud storage, etc all bundled together. Amazing value for only like $25 a month.
Anyway, most of their shows are so much better than the slop on Netflix and the constant misses on Disney. I recommend it to everyone I know.
Anyway, most of their shows are so much better than the slop on Netflix and the constant misses on Disney. I recommend it to everyone I know.
clarky
Gold Member
There is not enough content to justify a sub. One new show every other month doesn't cut it.
Netflix is 99% shit but at least me and the mrs can argue if its cake or not.
Audiophile
Member
And they should double down on it and push to make even more. The whole thing is a prestige badge that raises the standing of the brand, they can find $1-2B down the back of the couch.
They've got some really solid stuff but they need quantity no matter the quality: if I can sign up and binge watch all the shows I'm interested in within the trial period only to find there's nothing to keep me around after that, why would folks stay signed up continuously? Maybe they'll come back for more in a year (then probably forget).
I watch Slow Horses, Silo & Severance, I'm not that interested in anything else; and I generally have pretty broad taste and an open mind. I doubt most folks are into more than 1-3 shows along with trying out the odd movie; and that's really not enough to warrant a constant sub all year round, year on year. I personally support it with a sub as I appreciate not just the show quality but the relatively higher quality video.
They absolutely should try to be more efficient with their spending and I think they'd do well to really try and spread themselves across low, mid and high budget productions more. As well as more genres. They're one of few companies positioned to take the "risk" (I mean, it's barely event that for them..) and take on Netflix etc. at some level.
They should also try and hoover up stuff that gets canned elsewhere. One strength Apple have is they're not slaves to the cancellation algorithm like Netflix, they just seem to be letting shows run the course creator's want. If they differentiate themselves in that regard, try to get quality up front and then just let shows run, that'd be a major appeal to a lot of folks who are fed up with starting shows and only for them to get canned because 'computer said no'. I've been saying it a while, they should throw money at Fincher/Netflix to get Mindhunter. The show is a perfect fit and it'd cement them as a service that wants to see shows through. I know so many folks who are pissed off with Netflix and others cancelling shows they love way too early, and arguably in an unreasonable fashion. Admittedly Mindhunter is less an eg. of this and more just Fincher being insanely finnicky (I mean the guy would prefer not to finish a story than be told he can't CGI clouds in), but to the average consumer, getting to see a show they weren't gonna see otherwise is all that matters.
They may do well to try and license some more stuff from other studios/services/distributors too. Doesn't have to be excessive and they'd have to make sure to implement additional third party content carefully as not to clutter the clean UX up too much, but it could just broaden the appeal enough to help.
I think if they can maintain/increase their quality across the board, triple their content quantity, partially broaden their scope, suck up cancelled shows + see current shows through to cement themselves as supporters of creators and a trusted service for the audience & market to people better, they'd probably fare well in the longer run.
One final area they need to focus on is more generic, smaller scale scenarios that have their strength in characters and the interpersonal. If you look at Apple, they seem to be doing well with "concept shows" so to speak. But if you look at the pinnacle of prestige TV from the likes of HBO it's The Sopranos, The Wire, Deadwood. They're character-heavy. I'd include my personal favourite Six Feet Under, which is much more of a conceptual thing but still heavily driven by characters. If you really look at The Sopranos for eg. not much really happens in the larger scheme of things, some folks get whacked, sure, but it's set amongst the mob. Mostly it's just character development, interpersonal struggles and people doing the same stuff over and over with interesting variations, because it's the characters that make it truly compelling, not the concept. With Apple, I'm not massively drawn to any characters. There's some decent ones in there, but no one comes even close to any of the HBO big hitters. So that's an area they need to explore more if they want that real level of prestige. There's likely a lot of talent around that worked on and around many of these shows in various capacities who have matured and could themselves be primed / tapped to create and run some top tier stuff.
They've got some really solid stuff but they need quantity no matter the quality: if I can sign up and binge watch all the shows I'm interested in within the trial period only to find there's nothing to keep me around after that, why would folks stay signed up continuously? Maybe they'll come back for more in a year (then probably forget).
I watch Slow Horses, Silo & Severance, I'm not that interested in anything else; and I generally have pretty broad taste and an open mind. I doubt most folks are into more than 1-3 shows along with trying out the odd movie; and that's really not enough to warrant a constant sub all year round, year on year. I personally support it with a sub as I appreciate not just the show quality but the relatively higher quality video.
They absolutely should try to be more efficient with their spending and I think they'd do well to really try and spread themselves across low, mid and high budget productions more. As well as more genres. They're one of few companies positioned to take the "risk" (I mean, it's barely event that for them..) and take on Netflix etc. at some level.
They should also try and hoover up stuff that gets canned elsewhere. One strength Apple have is they're not slaves to the cancellation algorithm like Netflix, they just seem to be letting shows run the course creator's want. If they differentiate themselves in that regard, try to get quality up front and then just let shows run, that'd be a major appeal to a lot of folks who are fed up with starting shows and only for them to get canned because 'computer said no'. I've been saying it a while, they should throw money at Fincher/Netflix to get Mindhunter. The show is a perfect fit and it'd cement them as a service that wants to see shows through. I know so many folks who are pissed off with Netflix and others cancelling shows they love way too early, and arguably in an unreasonable fashion. Admittedly Mindhunter is less an eg. of this and more just Fincher being insanely finnicky (I mean the guy would prefer not to finish a story than be told he can't CGI clouds in), but to the average consumer, getting to see a show they weren't gonna see otherwise is all that matters.
They may do well to try and license some more stuff from other studios/services/distributors too. Doesn't have to be excessive and they'd have to make sure to implement additional third party content carefully as not to clutter the clean UX up too much, but it could just broaden the appeal enough to help.
I think if they can maintain/increase their quality across the board, triple their content quantity, partially broaden their scope, suck up cancelled shows + see current shows through to cement themselves as supporters of creators and a trusted service for the audience & market to people better, they'd probably fare well in the longer run.
One final area they need to focus on is more generic, smaller scale scenarios that have their strength in characters and the interpersonal. If you look at Apple, they seem to be doing well with "concept shows" so to speak. But if you look at the pinnacle of prestige TV from the likes of HBO it's The Sopranos, The Wire, Deadwood. They're character-heavy. I'd include my personal favourite Six Feet Under, which is much more of a conceptual thing but still heavily driven by characters. If you really look at The Sopranos for eg. not much really happens in the larger scheme of things, some folks get whacked, sure, but it's set amongst the mob. Mostly it's just character development, interpersonal struggles and people doing the same stuff over and over with interesting variations, because it's the characters that make it truly compelling, not the concept. With Apple, I'm not massively drawn to any characters. There's some decent ones in there, but no one comes even close to any of the HBO big hitters. So that's an area they need to explore more if they want that real level of prestige. There's likely a lot of talent around that worked on and around many of these shows in various capacities who have matured and could themselves be primed / tapped to create and run some top tier stuff.
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Yerd
Member
I own 0 apple devices. But I do love the apple tv shows. The cost, when it was 4.99 was perfect. I think its 7.99 now? In terms of cost and the amount of shows I like, it might be my favorite streamer.
They have quite a few unknown shows that aren't earth shattering, but as long as you have the time and can't anything elsewhere, are worth the time.
Several I haven't tried yet. Like Severence, I hear a lot about it, but also that it's pretty slow until the end, so I keep putting it off.
They have quite a few unknown shows that aren't earth shattering, but as long as you have the time and can't anything elsewhere, are worth the time.
Several I haven't tried yet. Like Severence, I hear a lot about it, but also that it's pretty slow until the end, so I keep putting it off.
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