PS3 Posts Strong Sales; PS3 Software Sales Up 92 Percent Year-Over-Year
Total PlayStation Hardware Unit Sales Top 582,533
PLAYSTATION®3 (PS3) continued to generate impressive sales in August 2008, with 185,353 hardware units sold. From January to August 2008, more than 2 million PS3s have been sold in the U.S., representing a year-to-date hardware sales growth of more than 92%. Software sales were also strong for PS3, with 1.6 million units sold, representing a year-over-year growth of 92%.
Electronic Arts Sports Madden NFL 09 proved to be a hot seller on PlayStation platforms in August, with more than 1.1 million copies purchased by PlayStation customers, not including the Madden NFL 09 ® (PlayStation® Portable) Entertainment Pack. 643,000 units of the popular sports title were sold for PS3 alone, a 33% higher attach rate than Xbox 360 and representing an increase of 90% year-over-year when compared to Madden NFL 08 sales for PS3 in August 2007.
Following its launch on July 29, more than 263K copies of the weapon-based fighting game Soulcalibur IV were sold for PS3 in July and August, a 38% higher attach rate than Xbox 360.
Fueled by enthusiasm for the Madden NFL 09 PSP Entertainment Pack, 253,012 PSP hardware units were sold. This represents a year-over-year growth of 67%.