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DICE was progressive

Salz01

Member
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They had the bald chicks in their promos way before Naughty Dog had theirs. 2016 before all this woke shit.
 

SJRB

Gold Member
These idiots, who up until that point tried to make semi-faithful war games, made a World War II shooter where one of the allied units is a disabled woman with a prosthetic arm running around smacking zee zermans with a paddleboard.

In a way this was a tipping point because it was just so over the top nonsensical and everyone knew it was included for pandering.
 

Holammer

Member
Nah, Gamergate started in 2014 and the early proto-woke with Tumblr & Occupy Wall Street in the early 2010s.
Dice was merely one of the first trying to cash in the new politically correct trend.

Remember how Tumblr tried to normalize weird shit like multiple systems, fronting, headmates, otherkin? Pepperidge farm remembers.
 

PeteBull

Member
Back in 2018 woke DICE general manager was so headstrong:






And in the end inevitable happened:
Electronic Arts announced earnings results for the all-important holiday season, and it wasn't the kind of performance the company wanted to see. Amid a "tumultuous" year, EA said the company overall did not perform up to expectations. One title that failed to hit targets was the World War II shooter Battlefield 5.
The game sold a massive 7.3 million units in the time between launch in November and the end of the year, but this was 1 million short of what EA had projected. As for why the game struggled, EA CEO Andrew Wilson said the marketing campaign failed to capture the attention of players. The campaign lacked a "creative center," the company said, though it shared no other details.
 
Which Battlefield was it where they had the chick with a robotic arm fighting nazis in WW2?

Edit: there it is 👆🏼

I still remember the BF controversy and the usual PR, "woe is me" bullshit that it spawned, in particular Dice's game director (or something like that) saying in an interview that he was crying 'cause he didn't have the courage to explain to his little daughter how much racist and mean "internet trolls and bigots®" were on why a woman with an prosthetic arm shouldn't be featured in a game (or something along those lines)...

It was literally the "I'll take things that didn't happen for X $ Alex" meme in written form, absolutely zero self awareness and shame.
 
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kruis

Exposing the sinister cartel of retailers who allow companies to pay for advertising space.
I still remember the BF controversy and the usual PR, "woe is me" bullshit that it spawned, in particular Dice's game director (or something like that) saying in an interview that he was crying 'cause he didn't have the courage to explain to his little daughter how much racist and mean "internet trolls and bigots®" were on why a woman with an prosthetic arm shouldn't be featured in a game (or something along those lines)...

It was literally the "I'll take things that didn't happen for X $ Alex" meme in written form, absolutely zero self awareness and shame.


After the Twitter statement shared by DICE General Manager Oskar Gabrielson and his push for #Everyonesbattlefield, another veteran DICE developer spoke on the authenticity issue in Battlefield V raised by some fans.

Alan Kertz, currently Design Director at DICE on BFV and previously credited as a designer on every mainline Battlefield game since 2142, replied yesterday on Battlefield's Reddit channel and revealed to have pushed for BFV to be more inclusive.

I knew this was going to be a fight when I pushed for female soldiers in Battlefield. I have a daughter, and I don’t want to ever have to answer her question of “why can’t I make a character that looks like me” with “because you’re a girl.”

I fundamentally feel to my core this is the right way and I will find myself on the right side of history.

And I think many people will play the game despite their reservations. And maybe learn something about either history or themselves. That is part of the making games art.

I can’t speak for that timing, I know personally that I wasn’t in a position of enough influence to make it happen. I also know a lot in society has changed and for me personally I grew up a bit and looked at the world with new eyes. From within the industry we’ve seen so much male domination, for whatever reasons, and I work for a studio and a company that recognizes the value of diversity in what we do as game makers. That’s been a big deal for me also.

Sometimes just enough things come together to make it happen. It felt like an inevitability. The excuses were running out and the support was there... so it happens now.
 
I believe this was the Russian Revolution DLC which did have female snipers iirc.

Before that there were no female players. It was historically accurate until they jumped the shark with BFV.
Though their inclusion has historical basis, female soldiers were not exactly prevalent in the Russian army. BF1 already made a lot of questionable choices before that DLC. 3 out of 4 player models in the British army were not white. There were black German soldiers too. Those decisions were made to boost diversity, not to make the game more accurate or realistic.
 

diffusionx

Gold Member
DICE was early on the representation thing, yea. Battlefield 4 was 2013 and hugely popular including on console - and overall a pretty gritty and grounded game. GamerGate was in 2014. Battlefield 1 was in 2016 and bythen companies were starting to make games in response to GG and for "modern audiences." It's a sequence of events.
 
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Edder1

Member
Well, we all know how that turned out for them, lol. Naughty Dog's fall will last longer because of how successful and popular their games have been for couple of decades. People tend to develop unhealthy attachment and sentiment in such cases, which results in them being in denial about where things are heading.
 
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Gp1

Member
At the time I remember that Dice did even an end year presentation "look how we are progressive in this patriarchicall gaming world" to it's employees, laughing at their customers yt/Twitter comments after the WW2 backlash.

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Last BF that a bought was BF1, still was a great game.
 
“Because your life is not expendable like a male?”
Because women had important jobs that didn't relate to combat sweetie. Jobs on the Homefront making uniforms, riveting airplanes, working as trauma nurses in MASH units.

Is it really that hard to explain that? So retarded.
 

After the Twitter statement shared by DICE General Manager Oskar Gabrielson and his push for #Everyonesbattlefield, another veteran DICE developer spoke on the authenticity issue in Battlefield V raised by some fans.

Alan Kertz, currently Design Director at DICE on BFV and previously credited as a designer on every mainline Battlefield game since 2142, replied yesterday on Battlefield's Reddit channel and revealed to have pushed for BFV to be more inclusive.

I knew this was going to be a fight when I pushed for female soldiers in Battlefield. I have a daughter, and I don’t want to ever have to answer her question of “why can’t I make a character that looks like me” with “because you’re a girl.”

I fundamentally feel to my core this is the right way and I will find myself on the right side of history.

And I think many people will play the game despite their reservations. And maybe learn something about either history or themselves. That is part of the making games art.

I can’t speak for that timing, I know personally that I wasn’t in a position of enough influence to make it happen. I also know a lot in society has changed and for me personally I grew up a bit and looked at the world with new eyes. From within the industry we’ve seen so much male domination, for whatever reasons, and I work for a studio and a company that recognizes the value of diversity in what we do as game makers. That’s been a big deal for me also.

Sometimes just enough things come together to make it happen. It felt like an inevitability. The excuses were running out and the support was there... so it happens now.

That's the one brother, cheers for digging it up 👍
 

DirtInUrEye

Member
I'm surprised nobody's realised the visual glitch of the red dot being on the carton yet. It's supposed to be on her forehead. Probably still in pre alpha though. There's this whole backstory of her being the first woman of Hindu Inuit heritage that went interstellar.
 
This. It’s interesting that no one calls them SJW anymore
Wow, I have not heard that term in years lol. I think it stopped being used because it became so rampant throughout the industry that you just assumed anyone who made or played video games was an SJW and had those viewpoints. Things seem to be going back to normal now which is great!
 
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Battlefield 1 was mildly Woke, which stood out at the time, today you just look back at what a great game it was, one of the last truly great AAA games from EA, if not the whole western sphere.

Year by year things just got woker and woker, resulting in something like a Concord, they're driving the industry into the ground and I don't think people even really realize how dire what happened to gaming is.
 
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