The thread about the jogger reminded me of this.
http://www.bbc.co.uk/news/magazine-26073797
Just like how Herpes wasn't considered an STD until the pharmaceutical industry needed to drum up a new market. This is also the same motor industry that bought up streetcar lines in the US so that they could destroy them.
http://www.bbc.co.uk/news/magazine-26073797
Jaywalking: How the car industry outlawed crossing the road
The idea of being fined for crossing the road at the wrong place can bemuse foreign visitors to the US, where the origins of so-called jaywalking lie in a propaganda campaign by the motor industry in the 1920s.
Then in New York officials responded to several pedestrian deaths last month by issuing a flurry of tickets for jaywalking. The campaign quickly ran into controversy when an 84-year-old Chinese immigrant who had been stopped for jaywalking suffered a gash to his head during an altercation with the police.
Enforcement of anti-jaywalking laws in the US is sporadic, often only triggered by repeated complaints from drivers about pedestrian behaviour in a particular place. But jaywalking remains illegal across the country, and has been for many decades.
A key moment, says Norton, was a petition signed by 42,000 people in Cincinnati in 1923 to limit the speed of cars mechanically to 25mph (40kph). Though the petition failed, an alarmed auto industry scrambled to shift the blame for pedestrian casualties from drivers to walkers.
Local car firms got boy scouts to hand out cards to pedestrians explaining jaywalking. "These kids would be posted on sidewalks and when they saw someone starting to jaywalk they'd hand them one of these cards," says Norton. "It would tell them that it was dangerous and old fashioned and that it's a new era and we can't cross streets that way."
Clowns were commonly used in parades or pageants to portray jaywalkers as a throwback to rural, ignorant, pre-motor age ways.
Another ruse was to provide local newspapers with a free service. Reporters would submit a few facts about local traffic accidents to Detroit, and the auto industry's safety committee would send back a full report on the situation in their city.
"The newspaper coverage quite suddenly changes, so that in 1923 they're all blaming the drivers, and by late 1924 they're all blaming jaywalking," Norton says.
Soon, he adds, car lobby groups also started taking over school safety education, stressing that "streets are for cars and children need to stay out of them". Anti-jaywalking laws were adopted in many cities in the late 1920s, and became the norm by the 1930s.
Meanwhile, an overriding goal of city planners and engineers became allowing traffic to circulate unhindered.
"For years, pedestrians were essentially written out of the equation when it came to designing streets," says Tom Vanderbilt, author of Traffic - Why We Drive the Way We Do.
"They didn't even appear in early computer models, and when they did, it was largely for their role as 'impedance' - blocking vehicle traffic."
This made US cities unusually hostile to walkers, says Vanderbilt. Jaywalking became an "often misunderstood umbrella term", covering many situations in which the pedestrian should in fact have the right of way.
When the LAPD advertised the anti-jaywalking campaign on its Facebook page, responses accused the police of seeking an easy source of revenue by fining people with the means to pay, and of wasting their time.
Just like how Herpes wasn't considered an STD until the pharmaceutical industry needed to drum up a new market. This is also the same motor industry that bought up streetcar lines in the US so that they could destroy them.