What's really funny to me is the thought that that even get all the way through production. That might be the most offensive advertisement of ALL TIME. :lol
If it's true I am somewhat disturbed by it. It is not something that an european car brand would try, really. The Ford Ka ads were cruel yet funny, this one is rather unclassifiable.
They noticed that the driver of the VW doesn't appear to be wearing a seat belt or any other form of safety harness, thus making him a unsuitable role model for impressionable British youth. "Remember, ladies and gents - Seat belts save lives."
I tell you one thing, if this ad is real and hits the spanish media VW is not going to sell shit for months here. The Madrid bombings are still way hot.