Opiate said:What Charlequin is describing is known as opportunity cost.
A Security Guard may find it worth his time to moonlight as a Janitor if he needs the extra money. A Doctor almost certainly would not find it worth his time, because the disparity in pay between Doctor -> Janitor is so large that the amount of "extra" money he would bring in would be so small that he'd be better off spending his time doing something else. He could take on additional shifts as a Doctor, for example.
That is the situation with Sony and Microsoft. And yes, I did just compare Sony to a Security Guard and Microsoft to a Doctor. If you'd looked at their balance sheets over the last decade, you can see why.
I'm not necessarily suggesting that Microsoft will pull out of the business, by the way. I'm just pointing out why this specific issue (i.e. that gaming is not very profitable for anyone but Nintendo) is something that would bother Microsoft more than it would bother Sony: Microsoft has a lot of other really valuable, profitable things they could sink their money in to instead. Sony really doesn't.
i keep pulling up this article: http://www.businessweek.com/magazine/content/10_24/b4182036703891.htm. it's a stark reminder that if kinect doesn't set microsoft's investors world on fire, xbox 720 is a question of if - rather than when.
businessweek said:Even as the company hypes Natal and its new mobile software, Windows Phone7, investors don't expect smash hits; in fact, they'd settle for small losses on these and other gadgets. "It's hard to make the case this has been a good use of shareholder capital," says Todd S. Lowenstein, who runs HighMark Capital's value fund. "I don't fault them for trying this stuff, but investors are getting impatient." Other investors suggest that, like IBM (IBM) a decade ago, Microsoft should refocus its efforts on its massively profitable PC and corporate software businesses. Its cash from operations last quarter alone was $7.4billion, a company record. Yet its shares are down about 50percent since Steve Ballmer took over as CEO on Jan.13, 2000. "The stock would go up if Microsoft exited its consumer businesses," says Bill Whyman of ISI Group.