LOUISVILLE BABY!
Louisville market boasts the most loyal and passionate college sports fans in the country, according to new survey.
March 30, 2005
NEW YORK - Louisville is still two victories away from a national basketball championship, but the Louisville, Ky. market can already lay claim to having the most loyal and passionate college sports fans in the country, based on CSTV (www.CSTV.com) information gathered from a recent Scarborough Research survey. The Raleigh//Durham market, home to another team still alive in St. Louis -- North Carolina, along with fellow tournament teams Duke and North Carolina State, is the seventh-ranked market in terms of loyal college sports fans.
According to the Scarborough Research survey, 62.1% of respondents in the Louisville market said they were "very/somewhat interested in college sports." Runner-up Oklahoma City had 62% of respondents saying they were "very/somewhat interested," while Raleigh/Durham came in seventh with 51.9%.
The Markets With The Most Loyal College Sports Fans
1. Louisville
2. Oklahoma City
3. Lexington
4. Columbus, Ohio
5. Birmingham
6. Knoxville
7. Raleigh/Durham
8. Wichita/Hutchinson, Kan.
9. Tulsa
10. Cincinnati
Source: CSTV, from Scarborough Research (September 2004); based on a survey involving 202,000 respondents representing all 50 states
Rounding out the Top 25, in descending order, are Syracuse, Des Moines, Jacksonville, Indianapolis, Mobile/Pensacola, Greensboro/High Point/Winston-Salem, Dayton, Hartford/New Haven, Tucson, Memphis, Charlotte, Charleston/
Louisville market boasts the most loyal and passionate college sports fans in the country, according to new survey.
March 30, 2005
NEW YORK - Louisville is still two victories away from a national basketball championship, but the Louisville, Ky. market can already lay claim to having the most loyal and passionate college sports fans in the country, based on CSTV (www.CSTV.com) information gathered from a recent Scarborough Research survey. The Raleigh//Durham market, home to another team still alive in St. Louis -- North Carolina, along with fellow tournament teams Duke and North Carolina State, is the seventh-ranked market in terms of loyal college sports fans.
According to the Scarborough Research survey, 62.1% of respondents in the Louisville market said they were "very/somewhat interested in college sports." Runner-up Oklahoma City had 62% of respondents saying they were "very/somewhat interested," while Raleigh/Durham came in seventh with 51.9%.
The Markets With The Most Loyal College Sports Fans
1. Louisville
2. Oklahoma City
3. Lexington
4. Columbus, Ohio
5. Birmingham
6. Knoxville
7. Raleigh/Durham
8. Wichita/Hutchinson, Kan.
9. Tulsa
10. Cincinnati
Source: CSTV, from Scarborough Research (September 2004); based on a survey involving 202,000 respondents representing all 50 states
Rounding out the Top 25, in descending order, are Syracuse, Des Moines, Jacksonville, Indianapolis, Mobile/Pensacola, Greensboro/High Point/Winston-Salem, Dayton, Hartford/New Haven, Tucson, Memphis, Charlotte, Charleston/