Right, I think when we boil down this whole topic, the actual work Anita puts out is vastly less relevant than just getting the conversation started and letting the reaction show that the audience is actually notably interested in this topic.
It simultaneously gets developers to think about the topic and gives the developers who were already thinking about it ammo to actually act.
Like in 2010 we had Activision telling Treyarch:
In 2015, you can select your gender for the main character of Call of Duty and they get full voice acting and cutscenes and everything. The classes in multiplayer even have pre-set genders (or non-genders for things like robots) as well as they're actual characters.
Yeah, I'm in the weird position where I find the work Anita puts out to be almost uniformly shallow and intellectually deficient but find the results of her (and others') advocacy for greater gender representation to be a wonderful result for the games industry, as well as for me personally as a player. It's a strange feeling.
Basically, I can't stand to read her but I'm delighted she exists.
This was the E3 where if you were going in to grind the "not enough female main characters in gaming!" axe, you had to sort of mumble "sorry" politely on your way out.
Haha, if Anita gets any more successful at this advocacy lark, she'll talk her way out of a job/cultural position.