It's going to be interesting to see how Syndicate will do. The "hype" [or better: general interest] seems at an all-time low, but the brand itself is still crazy popular so perhaps it doesn't need truckloads of marketing. It is Assassin's Creed after all, people know it's coming and people know what to expect.
Which is also the game's greatest weakness, I suppose. Every single gameplay video has me thinking "been there, done that". Not the setting per se, but the gameplay mechanics. Not to mention the strange additions like the rope and the game's bizarre definition of "stealth".
Perhaps this is the wake-up call the series and Ubisoft need to get back to the drawing board, take it to the next level. Because what they're currently doing isn't going to cut it much longer.
I actually looked up the release date earlier this morning and I was shocked to see it was coming out this Friday. I have played every single AC game to date, so I will most likely pick Syndicate up too. At some point, and definately not for 60 euros.