Super Mario Run 10M+ downloads Day 1, over $4M revenue, biggest Appstore launch ever.
- Thread starter Slurpy2k20
- Start date
dickroach
Member
no.
let's say every one of those 10m bought the game. they're at $100m in sales?
Mario Kart 8 sold about eight mil. that's $480m
add in the other first party Wii U games and you're at around $3billion in sales on a console that "failed"
serenewarfare
Banned
Unless it completely bombs, I'd say there's little to no chance of it being their last piece of hardware. And even if it does, there's still the possibility they try to iterate on it.
And this mobile game tells us nothing about their hardware future. Nintendo has maintained from the beginning that the mobile games exist in service of the console games, not to replace them or even exist as separate entities. We've already seen a "Nintendo mobile game drives console game sales" with Sun/Moon and Nintendo didn't even make Pokemon GO.
...
Those assets for Super Mario Run probably cost them next to nothing. Th develpment of a full fledge console game has much larger costs than this... thing.
SporeCrawler
Member
Yeah pokemon moon and sun sold more thanks to pokemln go and we already have a mario game on switch announced
Oh it's a high ratio alright. 400,000 people have paid for the game out of 10 million.
So that's about 4% of downloads have resulted in a purchase so far.
A lot of people have downloaded the game but they haven't purchased it, the price is becoming a barrier here and it's going to effect the sales potential of the game.
This is why analysts have revised down their expectations because they thought Super Mario Run could have made billions in revenue (as funny as that is to suggest) being f2p but since there's a lack of microtransactions they revised it down to only making millions. (Whatever that may be.)
People have had months to save up $10 for a mobile game but it is obvious that people have been conditioned to spending small amounts of money over time on mobile games as opposed to big purchases in one moment of time.
True..but then you could also say that this "thing" may well have sold 400,000 on 3DS on day one if it was only $10.
Apple takes 30%.
...in a day?
That means that 400,000 people bought your game on launch day. How is that "kind of shit" is beyond me.
Yes, using mobile phones to promote their brands and own hardware is the future.
That would mean ~4% conversion rate from free to paid. That is record breaking and unprecedented.
Seriously, we need a thread to educate GAF on the mobile market. People have no clue whatsoever and reach the dumbest conclusions.
Super Mario Run more like Super Mario Run to the unemployment line.
FullMetalx117
Member
Well it's safe to say Nintendo will be in the console business for some time. Mobile revenue just can't compete with consoles.
What if it's the other way round? Nintendo could start making "gaming phones", kinda like Ngage but with Nintendo ips.
They could as well be testing the water for that instead of going full third party.
This is never going to happen. Nintendo makes mobile games because there's already a massive userbase out there.
I think numbers would matter more there than percentages.
We currently have 400,000 purchases of a game. You are right, it is unprecedented since there are rarely any games that reach that much in LTD around that price.
I'm just saying that the ratio of downloads to purchases do show that the price is a barrier.
We will know the results of that after the first month for revenue to be announced to compare it to other games.
Although I am aware that this is a Apple only release at the moment and Android would need to be accounted for whenever that releases.
FullMetalx117
Member
This makes sense in a ROR point of view but then what is their new business model going to be? Invest 5 million into super mario run like games, make maybe 50 million at best and then rinse, repeat every 6 months? This would saturate the market quickly with multiple releases required for revenue to add up to a single major release.
I think Nintendo would much rather invest 50-80 million every 2-3 years on a new smash bros that would bring in about 500 million.
Excellent numbers. As more and more Nintendo IP succeeds on iOS, the more difficult it will be for folks to claim that Nintendo IP can't do well on other platforms, or Nintendo IP need buttons to work, or the Nintendo "magic" is in the hardware and not the software. At this point, it's clear that Nintendo can benefit tremendously from embracing mobile platforms.
I'd love to know how mobile-exclusive developers view Nintendo's current and future efforts in iOS. Is there a sense of "the big dog is coming to town" or do they simply not care?
Interesting. In what way exactly ☺?
I'd love to know how mobile-exclusive developers view Nintendo's current and future efforts in iOS. Is there a sense of "the big dog is coming to town" or do they simply not care?
Interesting. In what way exactly ☺?
KojiKnight
Member
You think 4 million dollars (of which Apple gets a significant cut) is what Nintendo is going to be dropping consoles for? Oh man, nintendoomed is always a funny topic.
In one day, and it's only just begun.
😂
Price is and will always be a barrier. We didnt need SMR to demonstrate that.
So is having a device that can run this game or the constant internet connection.
Its maybe a wakeup call for people who thought Nintendo on mobile meant they would get console-level games for 99cent...lol.
Boy Wander
Member
Wow! Just woke up and I can see the nutters are out in force.
CaviarMeths
Member
Thinking Nintendo's next step is to exit the hardware biz because they made a few million bucks on phones is like the dumbest shit. For real.
Kikorin
Member
Lol at people still thinking Nintendo will go third party.
Anyway this is insane and we would have to thanks they didn't made it free-to-play. If the results on long term sales will be satisfacting probably we can hope in this approach for mobile games from Nintendo in future, instead they will go ftp and in games like Animal Crossing would be terribile, but they would make tons of money.
Anyway this is insane and we would have to thanks they didn't made it free-to-play. If the results on long term sales will be satisfacting probably we can hope in this approach for mobile games from Nintendo in future, instead they will go ftp and in games like Animal Crossing would be terribile, but they would make tons of money.
SinCityAssassin
Member
Nintendo is having its cake and eating it. Releasing cheap to produce games on a huge platform without actually going third party, with the added benefit that these games lead to more sales of their traditional software. No Mario on PS or Xbox anytime soon, guys.
Actually you're righr and I was wrong, I remembered more pessimism than there actually was.
Permanently A
Junior Member
They've got my sale, just waiting for the android port!
You could be right in a sense, as it looks like iterations of the Switch could be done, now they found a design that bidges console and handheld markets, with VR in sight in the future.
While this is true....you would think that turning the biggest AppStore launch ever into a Nintendo/Switch is doomed scenario would be a stretch even for the biggest trolls - guess i was wrong.
Dreams-Visions
Member
It could have been this way the last 7 or 8 years, Nintendo.
KojiKnight
Member
The lowest selling mainline Mario game on consoles is 5.5 million (NSMBU, not even counting Luigi U which probably took about as much effort to make )to give you a reference... I'm not saying SMR won't beat 5.5 million sales, but it'd have to surpass 20-30 million sales (not downloads, sales) to make as much money as the most critically panned, 3rd entry of the new-Mario series, released on Nintendo's worst selling console.
THEN Nintendo would have to make titles that sell close to that much at the same price point every 6 months to even reasonably be able to come close to what they're making on their consoles.
Yes it's still early to tell just how successful SMR will be, but it's going to take a lot more before it's even remotely considered a viable primary revenue stream.
Now Nintendo hardware is doomed since the mobile game is "too successful" (hint: it isn't) for them to care about their own hardware anymore.
Doesn't matter how or why, in the end Nintendo is always doomed. That's a rule.
The Nintendo hate is strong here, really strong.
OrbitalBeard
Member
Just like the Gamecube. And the Wii U.
CaviarMeths
Member
Definitely could have been. Wii and DS were still selling like hot shit 7-8 years ago though. They were drunk on success and probably thought the Wii U and 3DS would be surefire hits and diversification wasn't necessary.
Panic mode Nintendo is kind of best Nintendo though, so in a sense maybe it's a good thing that 3DS had its lunch eaten and Wii U sold like ass. Switch + mobile is definitely their future, the latter basically being a marketing platform for the former, and I can see them having multiple form factors for the Switch down the line too.
Joelstinton14
Member
This is slightly countered by Pokemon Go being available on both android and IOS though? Mario is only available on IOS
StereoVsn
Gold Member
Eh, I think in a sense it might be just as PS4 and Xbone are pretty much the new platforms for Sony and MS. Nintendo will just keep upgrading the Switch with new Nvidia hardware which will be fully backwards (and forward for a time) compatible. Think more iPhone 6 to iPhone 7 (skip the yearly S model) and not PS3 to PS4.
Joeshabadoo
Member
Im happy that there's relative success out if the gate and hope it isnt a sharp plateau. I'll certainly be getting it once it hits Android since it looks like the kind of thing I'll really enjoy trying to master. The stage sculpting seems to offer depth and challenge to the most dedicated, and even those who first approach it from a casual perspective will hopefully be motivated to hone their skills through the toad rally mode. There should still be a freshness to it among all other droid users whenever it drops. I'm avoiding to much gameplay and stage layout stuff
Ultimately I admire their stance here, standing behind their software and applying a set value to it; playing the long game in looking to build equity and awareness toward future more substantial software. At the same time however, they could have easily avoided plenty of the backlash here by making sure Apple made it much clearer from the start that the full experience wouldnt be free
Furthermore, they undoubtedly wouldve stood to make more money by making the full game free and allowing people to pay for rally tickets, or collections of toads or something. It's an unfortunate reflection of the state of mobile gaming, but there are ways to make it so it doesnt become pay to win.
They're clearly still feeing the space out, however I'm pretty damn sure that there were MANY at DeNA who were probably pleading with Nintendo to change Mario Run's revenue stream model. At least one of the other upcoming mobile titles will explore microtransactions as Miitomo sort of does, but I'm confident it will be in such a way that makes sense for the game and isnt required for regular advancement. One must then wonder if the likes of Animal Crossing, Fire Emblem, and whatever the fifth title is, will carry anywhere near the same immediate recognition and attention as Mario. Is SMR's pricing structure going to make success even more of an uphill battle for those titles? Will the nintendo faithful prop them up to the top of the app store for long enough to the point where them being free and hopefully being well designed and addictive is enough to make them successes? Will the full reveal and buzz around the Switch itself do enough to get way more people interested in anything Nintendo, even on mobile?
Many questions... the future fascinates me
Ultimately I admire their stance here, standing behind their software and applying a set value to it; playing the long game in looking to build equity and awareness toward future more substantial software. At the same time however, they could have easily avoided plenty of the backlash here by making sure Apple made it much clearer from the start that the full experience wouldnt be free
Furthermore, they undoubtedly wouldve stood to make more money by making the full game free and allowing people to pay for rally tickets, or collections of toads or something. It's an unfortunate reflection of the state of mobile gaming, but there are ways to make it so it doesnt become pay to win.
They're clearly still feeing the space out, however I'm pretty damn sure that there were MANY at DeNA who were probably pleading with Nintendo to change Mario Run's revenue stream model. At least one of the other upcoming mobile titles will explore microtransactions as Miitomo sort of does, but I'm confident it will be in such a way that makes sense for the game and isnt required for regular advancement. One must then wonder if the likes of Animal Crossing, Fire Emblem, and whatever the fifth title is, will carry anywhere near the same immediate recognition and attention as Mario. Is SMR's pricing structure going to make success even more of an uphill battle for those titles? Will the nintendo faithful prop them up to the top of the app store for long enough to the point where them being free and hopefully being well designed and addictive is enough to make them successes? Will the full reveal and buzz around the Switch itself do enough to get way more people interested in anything Nintendo, even on mobile?
Many questions... the future fascinates me
Wow.
Mobile gaming people and their comments about pricing in the review section on AppStore.
I now really understand why it isn't mobile games that are the threat, it's the gaming business model. There's no way games like UC4, Gears, Star Citizen or The Witness, let alone something like Bound, could ever be done in that space.
Mobile gaming people and their comments about pricing in the review section on AppStore.
I now really understand why it isn't mobile games that are the threat, it's the gaming business model. There's no way games like UC4, Gears, Star Citizen or The Witness, let alone something like Bound, could ever be done in that space.
OrbitalBeard
Member
Well yeah, that could happen, as I fully believe Nintendo is going the iterative console route.