Why is Arby's logo a hat?

Days like these...

Have a Blessed Day
Or a deformed penis? Well?
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In 1964, when the restaurant was first established, westerns were incredibly popular and the brand thought it was a good idea to incorporate it into their logo. The cowboy hat served as the base of the design and ended up carrying over into their redesigns.
 


The reason for the iconic hat used as a part of the logo? As far as we're aware, the hat shape didn't have a deeper meaning. In 1964, when the restaurant was first established, westerns were incredibly popular and the brand thought it was a good idea to incorporate it into their logo. The cowboy hat served as the base of the design and ended up carrying over into their redesigns.

 
I swear to God for the first 35 years of my life I saw it as a whale jumping out of the water.

...

I still think it's a whale jumping out of the water.
 
Arbys has a lot of haters for some reason but I love the stuff. Could eat their roast beef sandwiches every day.
 
Ive never eaten Arbys in my life. Am I missing anything?

Its pretty good.

This thread is reminding me how effective subliminal messaging and logo design is.

Just the brief fixation on the logo has a few people including myself considering eating some Arby's
 
This is the most thought I've given about Arby's in 30 years. I kind of forgot they were even a thing.

That being said, the beef and cheddar slaps.
 
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