Bloomberg analysts anticipate Nintendo Switch 2 to be priced at $400 or more

Ozzie666

Member
Really put themselves out there with this predication. I mean why not just saying the Switch 2 is going to launch with detachable joy cons.
Or Nintendo is going to force people to purchase a second OLED model.
 

kevboard

Member
350 entry bundle
400 normal bundle
450 Mario Kart 9 bundle

I will stay with my previous prediction:

my bet currently is:

$400 base bundle. Switch 2, L/R Joycons, L/R wrist straps, dock, HDMI cable, power cable.

$450 Mario Kart Bundle. everything from the base bundle + Mario Kart 9 and the joycons have a special color (maybe red... idk).

$300~$350 Core bundle. Switch 2, L/R Joycons, Power Cable. no dock, no wrist straps, no HDMI cable.


let's see how close my prediction turns out to be. imagine if I am 100% correct 🤣 I'll claim I'm an insider and knew all along and just acted like I guessed it 🧐

I will add 2 tiny details to the predicion:

I further bet that the Core Bundle will have black and grey joycons, while the base bundle will have the ones from the trailer that are black and red/blue.
and that the standalone Dock will cost $100 and comes with the dock, a power supply and an HDMI cable.
 
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This is reflective of all the discourse I've seen about the system's pricing on youtube and elsewhere in the media. I haven't seen anyone, even on the most hype-poisoned of Nintendo fan channels, suggest a $300 price. There's a widespread expectation that the system will be $399 or *maybe* $449.

James is even being disingenuous about what Nintendo said on the topic, which was about balancing affordability with inflation and potential tariffs, not saying that affordability was their only concern. No even vaguely economically literate person, or, frankly, literate person period would take that as Nintendo suggesting that they would sell the Switch 2 for less than the current price of the leading Switch 1 model. Like, come on.

What leading model are you taking about?

The switch 2 is rumored to not be an OLED, and the base unit can be found for much cheaper than $299

They will also clearly discount the old Switch and phase it out.
 
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blacktout

Member
What leading model are you taking about?

The OLED is currently the best-selling model in all regions, last I checked.

The switch 2 is rumored to not be an OLED, and the base unit can be found for much cheaper than $299

Whether or not the Switch 2 is an OLED doesn't change the fact that Nintendo will want it to be perceived as more advanced than all models of the original Switch. No one expects them to muddle perceptions of its value and significance by pricing it for less than the Switch OLED. Not to mention that it's going to cost Nintendo more on a per unit basis, even if the screen is cheaper (which isn't a given, since the Switch 2's screen is going to be like an inch larger and Nintendo possibly struck some kind of sweetheart deal with Samsung [?] for the OLED's screen).

And I'm not sure what the fact that the OG Switch can sometimes be found on sale has to do with people's expectations for the MSRP of the Switch 2.

They will also clearly discount the old Switch and phase it out.

They will probably give the OG Switch a price cut eventually, yes, but they haven't yet and they haven't indicated that they plan to before the Switch 2 launches, so that doesn't have much bearing on the Switch 2's launch price.

And literally all of this is tangential to the real question of what consumers *expect* the price to be, and I haven't seen a shred of evidence that more than a tiny minority are even hoping for a $300 price, let alone expecting one. Like I said, every poll, article, influencer, etc. I have encountered is saying between $399 and $499. Now, I do think you could see consumers react incredulously if it ends up on the higher end of that range, but I don't think $399 will elicit any response besides "yeah, OK, that's pretty much what I thought" from most potential buyers.
 
Whether or not the Switch 2 is an OLED doesn't change the fact that Nintendo will want it to be perceived as more advanced than all models of the original Switch. No one expects them to muddle perceptions of its value and significance by pricing it for less than the Switch OLED. Not to mention that it's going to cost Nintendo more on a per unit basis, even if the screen is cheaper (which isn't a given, since the Switch 2's screen is going to be like an inch larger and Nintendo possibly struck some kind of sweetheart deal with Samsung [?] for the OLED's screen).

Strongly agree. Further, in Shenzhen OLEDs are more prevalent than old fashioned LED displays these days. It may even end up costing more not to go OLED at this point.
 

Shifty1897

Member
The PS5 Pro is underperforming.
It is barely underperforming vs the PS4 Pro along the same timeframe. The PS4 Pro launched during an economic boom and launched at the same price as the base console while the main console got a price cut.

You knew this, you knew I knew this, you knew I was going to dunk on you if you tried to straw man argue this and you did it anyway. Please help me understand.
 
After people paying almost a grand for a shitty PS5 pro I don’t want to hear any other product get trashed for being expensive and I mean it.
I get what you're saying. Not a good comparison per se. The pro is literally an optional device upgrade to the already current gen PS5. The Switch 2 in the basement system leading us into Nintendos next next gen. They absolutely want this to be attractive. Now later on they can pull a Sony and do a switch 2 OLED and charge $600 and $650b😂.
 
If there’s anyone who seriously thought the switch 2 wouldn’t cost at least $399, They had completely unrealistic expectations.

The switch OLED model has a lower profit margin for Nintendo at $349 than the original switch at $299, and neither one of them have ever had a price cut. so just consider that for a second, and then think about how little sense it would make for the switch 2 to somehow be even marginally profitable day one, and launch below $400. It ain’t happening. And it was never gonna happen.
 
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Zacfoldor

Member
Episode 2 Whatever GIF
 
$400 choice is the safest, most sensible pick you could go with. Personally I'm curious to see if they push it up to $500 for the eventual OLED model down the road. $550 OLED w/pack in?
 

Dacvak

No one shall be brought before our LORD David Bowie without the true and secret knowledge of the Photoshop. For in that time, so shall He appear.
Wild to me that some people thought it would somehow be less than $399. The OLED is STILL $350, so there’s no way the Switch 2 is gonna launch at the price of an end-of-life portable. Even if they lower the price of the OLED.

It’ll be $399 minimum. I’m bracing myself for $499 though.
 

Deerock71

Member
The ps6 and next xbox will have hardware inside of it that is about 3 generations ahead of what the switch 2 and its 8nm processor is going to pump out. This thing is about 150 dollars overpriced honestly if it launches at 400.
Careful. The PC elitists will wipe their shit off with your head since shit doesn't stick to your hair.
Bbc One Bear GIF by BBC
 
Not surprised honestly if a mid gen upgrade like the Pro is already overpriced at 700 than 400 for a weaker consoler seems to be on that level.
 
How negative will the narrative around SW2 be if it doesn’t get 100% third-party support, or if third-party AAA games have laughably bad performance and visuals? (especially for the crowd pushing PC Handhelds) 🤔. Very interesting.
 

blacktout

Member
How negative will the narrative around SW2 be if it doesn’t get 100% third-party support, or if third-party AAA games have laughably bad performance and visuals? (especially for the crowd pushing PC Handhelds) 🤔. Very interesting.

The OG Switch has sold over 150 million units while getting probably less than 10% of all third party AAA games and while all the ones it did get were visibly compromised. If the Switch 2 gets, say, 30-40% of current gen AAA games and they just look passable, that would be a huge step up and I think the narrative would reflect that.

It's worth noting that Nintendo has been very quiet about third party support for the Switch 2 so far, possibly even holding their third party partners under NDA until April 2nd, so it's not like they are setting expectations sky high.
 

kevboard

Member
How negative will the narrative around SW2 be if it doesn’t get 100% third-party support, or if third-party AAA games have laughably bad performance and visuals? (especially for the crowd pushing PC Handhelds) 🤔. Very interesting.

I don't think most people will care.
but it will probably have by far the largest third party support of any Nintendo console since the GameCube.

as for the possibility of bad performance,
my hope is that the Switch 2 will lead to developers optimising their games better so that they can be ported to Switch 2.
Many games these days run like ass while not having any features or the looks to justify the bad performance. a low power system with (hopefully) a large install base could shift the focus towards proper optimisation again.
 

Azelover

Titanic was called the Ship of Dreams, and it was. It really was.
If everyone says $900 then when it's less you'll be happy for once.
That happened with the PS3. Didn't change a thing. People were well aware that $600 was a low price for what they were getting. They were shocked anyway.. these things can't be controlled.
 

Astray

Member
It's interesting how my prediction is now status quo...
People laughed when anyone suggested the Switch 2 was gonna measurably more than 1.

$399-449 is still my prediction too. If they feel they need a price cut they'll introduce a Switch 2 Lite or something.
 

Mibu no ookami

Demoted Member® Pro™
People laughed when anyone suggested the Switch 2 was gonna measurably more than 1.

$399-449 is still my prediction too. If they feel they need a price cut they'll introduce a Switch 2 Lite or something.

I think 450 would be their Icarus moment ala PS3. I think even 400 is going to be a lot for some people to swallow.

The question is going to be how you get these people to all upgrade their Switch. I don't think Mario Kart 9 (with more cars on the track) is enough to do that, but I could be wrong.
 
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yogaflame

Gold Member
I just hope it's not in June the launch date. That's too much for me with Death Stranding 2 and Stellar blade x Goddess of victory - Nikke expansion launch both in June.
 

Jesb

Member
I’m curious when the next steam deck comes. It’s going to be superior tech wise. It’ll be more expensive but probably the better buy.
 

Vaquilla

Member
I think 450 would be their Icarus moment ala PS3. I think even 400 is going to be a lot for some people to swallow.

The question is going to be how you get these people to all upgrade their Switch. I don't think Mario Kart 9 (with more cars on the track) is enough to do that, but I could be wrong.
$400-450 for Switch 2 isn't really a hard sell at all when the OLED Switch 1 sold great at $350.
 

Astray

Member
I think 450 would be their Icarus moment ala PS3. I think even 400 is going to be a lot for some people to swallow.

The question is going to be how you get these people to all upgrade their Switch. I don't think Mario Kart 9 (with more cars on the track) is enough to do that, but I could be wrong.
It's going to be largely the same story as the Playstation 5 and Xbox series X/S imo.

The way you convince people is by showing how MK9 is more graphically advanced and can support more racers on screen etc vs 8 and how this enables new ideas from Nintendo alongside garnering more support from 3rd parties that are trying to make a 2nd push for their PS4/Crossgen PS5 games. But you will notice that this is almost exactly Sony's plan, and that plan, while overall financially successful, did not really bear much fruit in terms of user conversion from PS4 to 5.

I don't think Switch 2 will hit the overall heights of Switch 1, but I do think it will improve Nintendo’s profits ala Sony's.
 
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Mibu no ookami

Demoted Member® Pro™
$400-450 for Switch 2 isn't really a hard sell at all when the OLED Switch 1 sold great at $350.

Will someone who recently dropped 350 on an OLED Switch drop 450 on a Switch 2? I think you have a fundamental misunderstanding of price elasticity.

OLED Switch would have gotten some double dippers and stretch buyers leading to more success, especially when compared in value to the basic Switch.

The equation for Switch 2 is entirely different. There is a reason why consoles don't sell 100 million units in a year and it isn't simply supply constraints.

If Switch 2 is 450 and you have to buy a Pro controller on top of that AND expanded storage... it becomes a much harder sell.

There was a version of the PS3 that was 500 dollars at launch. That's only 200 dollars more than the PS2. Sales were half of the PS2... and there was a very strong argument for upgrading. PS3 included a hard drive which meant better loading times and no need for memory cards, full integration of networking equipment, bluray player, significantly better graphics, wireless controller, with essentially a built in multi-tap... from a technology vs price standpoint, I'm not sure any video game console added more for the price difference, yet it was roasted for its price.

PS2 - 300 dollars
Network adapter + internal hard drive - 144 dollars
Multitap - 35 dollars
8mb memory card - 30 dollars

Already brings you to 509 dollars... didn't include wireless and doesn't factor in bluray or the controller being wireless.


It's going to be largely the same story as the Playstation 5 and Xbox series X/S imo.

The way you convince people is by showing how MK9 is more graphically advanced and can support more racers on screen etc vs 8 and how this enables new ideas from Nintendo alongside garnering more support from 3rd parties that are trying to make a 2nd push for their PS4/Crossgen PS5 games. But you will notice that this is almost exactly Sony's plan, and that plan, while overall financially successful, did not really bear much fruit in terms of user conversion from PS4 to 5.

I don't think Switch 2 will hit the overall heights of Switch 1, but I do think it will improve Nintendo’s profits ala Sony's.

there is almost no chance the switch 2 has a better profit margin than the switch and Nintendo has struggled getting people to upgrade due to graphics their entire existence.
 

Astray

Member
there is almost no chance the switch 2 has a better profit margin than the switch and Nintendo has struggled getting people to upgrade due to graphics their entire existence.
I meant in the sense that the Switch 2 will lead to increased spending from the hardcore Switch 1 owners. I doubt Sony makes better margins from PS5 than they did PS4 either.

I don't think Nvidia will just let Nintendo skate along without some sort of price premium on its chips. They really hold all the cards now.

The point with the graphics is another issue, Nintendo have spent decades training their fans to not expect graphics and expect ingenuity instead, and yet they've went with what is for all intents and purposes a simple graphical boost of a console. This to me signals weakness and might not portend well for their far future.
 
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NeoIkaruGAF

Gold Member
The point with the graphics is another issue, Nintendo have spent decades training their fans to not expect graphics and expect ingenuity instead, and yet they've went with what is for all intents and purposes a simple graphical boost of a console. This to me signals weakness and might not portend well for their far future.
I agree with this, but to be fair, gamers have repeatedly shown they don’t sit well with innovation, and risk-taking is dead for every big publisher.
 

Astray

Member
I agree with this, but to be fair, gamers have repeatedly shown they don’t sit well with innovation, and risk-taking is dead for every big publisher.
True. But Nintendo has a toyetic appeal to the masses. Have you ever seen a kid get excited by a new RC Car that's 1m/s faster than his current one? No.

I also think pricing it at ~$400 means they're essentially asking people to shift to it as their base console of choice ahead of a PS5 or a Series console. Because that price tag is far too expensive to be a secondary device imo.
 
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