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Explain to me the problem with a $1000 PS6 in 2027

K

kenmasters

Member
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
 
Pop Corn GIF by Ramaj Eroc
 
$999 signals surrender to the fact that they probably won't attract younger generations of consumers. At least not at this point in history.

It signals a deep understanding that kids these days are raised by tablet gaming and mono-GaaS time vampires that just doesn't create traditional gaming consumers.

That the multi generational cycle of attachement to console brands we developed since childhood being infinitely repeatable is unrealistic. The cycle has kind of been severely disrupted/stopped.

The "new" people who now potentially dip into their ecosystem are working adult men with access to credit.

If Sony truly commits to "unsafe" exclusive software / marketing (Something modern Xbox is perpetually and increasingly terrified of) built for bros I'll bite at $999, lots of dudes will.

Open with $999 but work to reduce it over time as global hardware component availability stabilizes.

Also make it look like an actual serious Playstation this time. More aggression, more edge. You'll need a huge shakeup of the current boring safe status quo (entire vibe overhaul of hardware, marketing and software) if you want $999. Don't just create a serious looking PlayStation filled with current safety-first slop, that would be disastrous.

Oh and put Hall Effect analogue sticks in your new controllers, please.

Or do none of this and just vanish into the history pages in safe comfy uncharismatic catch-all-yet-catch-nothing obscurity like Concord did.


If you can truly commit to a massive safety culture shakeup like this, please don't share your software with MS/Xbox, let nature take care of them, don't bail them out.
 
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What could be the issue with a very expensive device to access your ecosystem if said ecosystem relies on installation size for survival and profit, especially when you have no magic crystal ball to plan ahead......


Gee, I wonder......


Men Seriously GIF
 
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Cumulus said:
What could be the issue with a very expensive device to access your ecosystem if said ecosystem relies on installation size for survival and profit, especially when you have no magic crystal ball to plan ahead......


Gee, I wonder......


Men Seriously GIF
Click to expand...
Your statement is ignoring the existence of PS5
 
well for one $1000 is too much money for gaming console and that just for $ US, it gonna be even higher in $ CAD.

Also you are ignoring simple fact just because a console has more power it doesn't mean most devs going take advantage of that power like we saw with Pro.
 
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It won't cost 1000$ even if released in 2027.
But it's a moot point, even if it launches at 599-699$ it will be a device for core gamers while PS5 or something with similar specs (the hybrid handheld?) will continue to be the low end device with a pretty much cross gen generation and Sony shifting business model around the ecosystem concept.

Some people are still reasoning thinking about old generations but that model is dead given rising hardware costs and impossibility for publishers to leave behind older platforms quickly.
 
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Who knows?
Looks at gpu price, people are gladly pay it and scalpers still scalping even with extremely expensive gpu like 5090.

For comparison (not exactly apple to apple), apple cheapest iPhone in 2025 (16e) is now retail at $599; cheapest iPhone in 2020 (se 2) was $399; around 50% increase in 5 years; and customers still willing to buy it.

I will not feel shock if Sony price ps6 for $800/€900, ps5 pro is already $700/€800.
 
kenmasters said:
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
Click to expand...
What are you doing here? Weekend GAF is over!
 
kenmasters said:
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
Click to expand...
If hardware is strong enough(aka decent jump vs base ps5/pr0 according to very credible leaks at least 2,5x jump in raster alone, on top much bigger jump in rt and ai upscaling) 1k usd ps6 will be actually really good deal in 2027 and its highly likely by 2029-2030 sony will have to increase its price.

Edit: We can easily check how much 299$ first playstation price was in 2025, it was 631$, now 2-3 years later its likely to be 800, so if we assume super bargain bin price of 1995's 299$ which psx was is 800 by holidays 2027/in 2028 then its only 25% more if we talking 1k$ ps6, 1,25x 299$= 374$, was 374$ in 1995 some outrageous price? Ofc not. Was 374$ price that would stop psx sales in 1995? Barely, it would still sell like hotcakes anyways, same thing with 1k usd ps6, it will sell well in 2028 and beyond, first 2 years will be sales to enthusiasts anyways and we arent price sensitive at all ;)
 
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Eh I'll bite anyway

A console needs to have the biggest userbase as quickly as possible to be viable. A 1000$ PS6 goes against this basic rule that rules the gaming industry for over 50 years.

Less people buying consoles, more difficult is to make games that would sell a lot, making the devs/publishers risk-averse, making same games over and over for a buck that becomes less and less easy to earn, leading to a crash of the industry.
 
kenmasters said:
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
Click to expand...
But if all games are cross-gen anyway why buy a new box when I can continue to play on the one I bought 5 years back at 500-700€?

Also on the part "Ability to sensibly lower the price at the right timing" - great, I can continue to play on the PS5 and wait for price to go down!
 
Nothing, i would love to finally have a premium console with less compromises.

Not sure if they can deliver a powerfull but balanced product after the 920 euros i soended for ps5 pro...

But it would probably be too much for many people that can only pay 500 dollar max for a device that guarantee thousands of hours of entartainment for almost a decade, they need to save money for the 1500 dollars yearly iphone...
 
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GymWolf said:
Nothing, i would love to finally have a premium console with less compromises.

Not sure if they can deliver a powerfull but balanced product after the 920 euros i soended for ps5 pro...
Click to expand...
no worries, it'll be an underpowered crock even for a grand considering hardware prices for the next few years.
 
Easiest ignore of my life fam.

Chat, every time you have a shower thought just ask some AI vendor instead of clogging up the front page of GAF. Thanks!
 
kenmasters said:
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
Click to expand...

Lol.

Only the most die hard fans would pay that much. Most gamers would reject it.

Also, a core part of their customers are the causal crowd. The ones that just buy a console for sports games etc. They're not dropping a four figure sum on a console.

Remember the launch price of the PS3? How did that work out for Sony?
 
This is elementary school problem:

If Mr. Smith has 72000 and spends 500 he has 71,500 left, if he spends 1k on the same thing he has 71000 left.
One of those is better for him.
 
kenmasters said:
I can only see benefits here:
- No supply problems because of much lower launch window sales
- No scalping problems
- No need to subsidize the hardware (probably they can even turn a nice profit on it)
- Hardcore customers will buy anyway
- Ability to sensibly lower the price at the right timing to maximize profits in the coming years
- Low early installed base will not have a negative impact on games as they will all be cross-gen anyway
Click to expand...
When Phil Spencer finally retires it looks like we have a suitable replacement genius lined up.
 
Lorianus said:
OP is a sony plant to psy op us into thinking that 1000+ is what we want.
Click to expand...
Lets do mental excercise, its holidays 2027/early 2028, 999$ ps6 which is substantially stronger from base ps5/pr0 is on the shelves right there up for grabs, not much scalping is going on so u can order it online or go to ur local bestbuy or w/e.
U go for 800$ steammachine thats under base ps5 powerlvl instead? Ofc not.
Then maybe u go for 1500$ xbox magnus thats 20-30$ stronger? Not likely either.
U could stay on ur base ps5/pr0 but there is this gta6 game that runs at 1440p ai upscaled to 4k(pristine IQ) at flawless 60 on ps6, vs 30fps ps5 with much worse IQ, and witcher4 is about to launch too looking like milion bucks on ps6/looking okish but pixeld on ps5- what to do, i wonder? :pie_thinking:
 
Branded said:
Easiest ignore of my life fam.

Chat, every time you have a shower thought just ask some AI vendor instead of clogging up the front page of GAF. Thanks!
Click to expand...
Here's the conclusion of Gemini Pro:
The Bottom Line: You are right that it would be a stress-free hardware launch. But game consoles aren't luxury boutique items; they are mass-market platforms. Pricing the PS6 at $1000 cures the "headache" of supply chain issues by decapitating the player base.

Would you like to look at how Sony's infamous $599 launch of the PS3 taught them this exact lesson the hard way, or discuss how the current PS5 Pro fits into this pricing trend?
Click to expand...
I chuckled at the PS3 reference, especially how this thing phrased it.
 
PeteBull said:
Lets do mental excercise, its holidays 2027/early 2028, 999$ ps6 which is substantially stronger from base ps5/pr0 is on the shelves right there up for grabs, not much scalping is going on so u can order it online or go to ur local bestbuy or w/e.
U go for 800$ steammachine thats under base ps5 powerlvl instead? Ofc not.
Then maybe u go for 1500$ xbox magnus thats 20-30$ stronger? Not likely either.
U could stay on ur base ps5/pr0 but there is this gta6 game that runs at 1440p ai upscaled to 4k(pristine IQ) at flawless 60 on ps6, vs 30fps ps5 with much worse IQ, and witcher4 is about to launch too looking like milion bucks on ps6/looking okish but pixeld on ps5- what to do, i wonder? :pie_thinking:
Click to expand...
The mass market doesn't care if GTA VI runs slightly better on a 1000€ device compared to the console the already own.

Rockstar is definitely trying to hit 60fps on PS5/Pro. They know where 90% of their potential buyers are.
 
Cumulus said:
What could be the issue with a very expensive device to access your ecosystem if said ecosystem relies on installation size for survival and profit, especially when you have no magic crystal ball to plan ahead......
Click to expand...
Still better value proposition that alternatives
And ecosystem as a whole can survive on back of PS5

Basically as I said before - there is no point in delaying the same hardware for year or two if you can sell it earlier at higher price. Reason can be technical or software side, but price itself - no.
Because Sony would get more sales that way - selling PS6 for 999$ in 2027 and dropping price to 699$ in 2028-2029 compared to launching console for 699$ in 2028-2029. Latter is just a waste of time that add nothing.

Baemono said:
Eh I'll bite anyway

A console needs to have the biggest userbase as quickly as possible to be viable. A 1000$ PS6 goes against this basic rule that rules the gaming industry for over 50 years.
Click to expand...
It doesn't need it to be as quickly as possible, plenty of consoles had rather steady launch, PS5 included
 
Considering the history of last 40 years of home consoles, expensive consoles sell worse and might even get discontinued quickly.

In other news, water is wet.
 
Sohurmk833 said:
The mass market doesn't care if GTA VI runs slightly better on a 1000€ device compared to the console the already own.

Rockstar is definitely trying to hit 60fps on PS5/Pro. They know where 90% of their potential buyers are.
Click to expand...
U think graphics and overal lively world like gta6 has can hit 60 with base ps5 gpu and cpu? We will be lucky if we get 40fps mode on pr0 ;)
Here watch trailer 1 and 2 again:


Thats not 2d pixelated snes-alike looking sons of sparta :D

BTW, thats 275m and 150m views already on those official trailers, even if only 10% of playerbase wants to play gta6 on ps6 in much better quality/fps thats 20m units sold right there :)
 
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Conventional wisdom demands low barrier of entry for these types of products, but I agree with OP insofar that probably doesn't hold true anymore. We see kids running around with 1400 Euro smartphones. The price isn't the issue, the value proposition is. If you can "upgrade" your console to whatever feels more desireable to the average consumer, of course you can demand a grand for it, then enjoy the benefits of being able to slowly lower the price over time to catch the rest of your audience. The question is: What can and should Sony do to make consoles great (=desireable) again?
 
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Global economy propped up by thoughts and prayers. Affordability and cost of living criminally high. Development costs getting so far out of hand that platform holders are going multiplatform.

Releasing a $1k console right now would be borderline corporate malpractice.
 
You seem to have a lot of money you're not sure what to do with.

I will be the generous one here, you can offload some of that burdensome money. Just DM me and we'll set it up.
 
HerjansEagleFeeder said:
Conventional wisdom demands low barrier of entry for these types of products
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People keep thinking in a straight line
It's not like Sony don't want to launch at "lower barrier of entry" - circumstances might not allow it
And in this scenario high barrier of entry (=at least some sales for the time being) is better than no presence at all.
And given that the whole market is in same situation it's not like competitors can grab advantage over Sony high pricing.

HerjansEagleFeeder said:
The question is: What can and should Sony do to make consoles great (=desireable) again?
Click to expand...
The value proposition will be the same as always - greatest value for money, most convinient to use etc.
Rising tide lift all boats - if Sony would be forced to launch at 1k, average PC will be 2k+ and those 1400$ phones will be 2500$ phones.
 
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