The majority of people simply aren't going to care - most 360 owners already have Live and are online. Gripe and moan all you want, but the guy has a point. Now me, the PS3 is online and the XBox isn't simply because it doesn't have a wireless adaptor, and I'm not paying the scratch for one.
My choice. And always online is real - my home office is connected via the Internet, and if my Internet is down, so is my productivity. Hell, my coworkers were giving me crap for not being able to participate in video conference the first few months because of crappy Internet connection.
The fact is - this isn't going to matter to 95% of 360 owners. MS is prepared to lose the other 5% because they make nothing off of them anyway.