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Disney Sets Major Reorganization Around Disney+
Steaming service operations moved under combined Media and Entertainment Distribution group
www.thewrap.com
Disney CEO Bob Chapek announced a major restructuring on Monday, which will put its streaming service Disney+ in the middle of the company’s operations.
The new structure will be geared towards a “focus on developing and producing original content for the Company’s streaming services,” Disney said in announcing its reorganization on Monday. Disney is streamlining its content development into three groups — studios, general entertainment and sports — while separating it from distribution. The three groups will be headed by their current leaders Alan Horn and Alan Bergman, Peter Rice, and James Pitaro.
Additionally, Disney is combining its ad sales and distribution teams into one division, the Media and Entertainment Distribution group, which will be headed by Kareem Daniel, formerly President, Consumer Products, Games and Publishing. All five leaders will report directly to Chapek. Disney Parks, Experiences and Products will continue to operate under its existing structure, led by Josh D’Amaro. Rebecca Campbell will serve as Chairman, International Operations and Direct-to-Consumer.
The new structure is effective immediately, and Disney expects to transition to financial reporting under this structure in the first quarter of fiscal 2021.
Under Horn and Bergman will be the main film studios including Walt Disney Studios, Animation Studios, Pixar, Marvel Studios, LucasFilm, 20th Century Studios and Searchlight Pictures. Horn and Bergman’s group will also be charged with creating content for Disney+ and other streaming services like Hulu, in addition to theatrical releases.
Rice will lead the General Entertainment Group, which will house the TV studios including 20th Television, ABC Signature, Touchstone Television, and cable networks including Disney Channels, Freeform, FX and National Geographic. Pitaro will serve as chairman of ESPN and sports content, where he adds oversight of sports programming on ESPN+ and ABC.
“Given the incredible success of Disney+ and our plans to accelerate our direct-to-consumer business, we are strategically positioning our Company to more effectively support our growth strategy and increase shareholder value,” Mr. Chapek said. “Managing content creation distinct from distribution will allow us to be more effective and nimble in making the content consumers want most, delivered in the way they prefer to consume it. Our creative teams will concentrate on what they do best–making world-class, franchise-based content–while our newly centralized global distribution team will focus on delivering and monetizing that content in the most optimal way across all platforms, including Disney+, Hulu, ESPN+ and the coming Star international streaming service.”
Disney will hold a virtual investor day on Dec. 10.
Translation: Theaters are now an afterthought going into 2021.