alphachino
Member
We already know Game Pass subscriber numbers have stagnated in the past couple of years and they no longer care about their consoles sales. We might see GP get a massive influx of subs if they throw all AB games on the service, but that is a massive gamble which I doubt there is any appetite for when GP is only 15% of Xbox's overall service revenue and I personally think it's not going to move the needle enough to justify the $69B investment. In essence, MS tried to play nice with the industry and be a team-player, but due to their failure in cultivating a strong game lineup, their grand "Netflix-ification" of gaming gamble has failed and they're now switching game plan to the scorched-earth strategy.
It has been cited that the recent turmoil within ABK is what gave MS the opening to be able to make an acquisition, but money talks and I think whether it $68.9B or $100B+, MS could have purchased them at any time in the past if that's what they wanted to do. It's my theory that the ABK acquisition signals a pivot away from subscriptions, consoles and exclusivity into a 3rd-party publisher role within the industry. Their actions suggests this to be the case. Their ultimate goal is to be dominant player within gaming by any means necessary. So while I suggest that they are becoming a "3rd-party publisher", this is only an interim transitional position for them and eventually it is still their goal to become grand baron overlords of all of gaming.
It has been cited that the recent turmoil within ABK is what gave MS the opening to be able to make an acquisition, but money talks and I think whether it $68.9B or $100B+, MS could have purchased them at any time in the past if that's what they wanted to do. It's my theory that the ABK acquisition signals a pivot away from subscriptions, consoles and exclusivity into a 3rd-party publisher role within the industry. Their actions suggests this to be the case. Their ultimate goal is to be dominant player within gaming by any means necessary. So while I suggest that they are becoming a "3rd-party publisher", this is only an interim transitional position for them and eventually it is still their goal to become grand baron overlords of all of gaming.
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