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Highguard dev blames content creators for the game's failure - "It was dead on arrival"

They thought they were the shit, now they're realising they're just shit.
That 'from the creators of' blurb always makes me suspicious.

Anyway, the drama got me to download the game, I discovered it was a hodgepodge of every awful multiplayer trend of the last 10 years and I couldn't stomach more than a few matches. The marketing did it's job
 
So stunning and brave of him to make lame excuses instead of taking responsibility for the game failing. I always find it amusing when asshats like this will blame the "evil content creators" like Asmongold when their games fail, but will pay these people to promote games as well like Hasan Piker, or hell even fucking hire some as voice actors (Alanah Pearce and Penguinz in Dispatch).

It's Schrodinger's Youtubers. They're responsible for both destroying their shitty game's reputation, but are also so nice and agreeable that they will pay them to boost sales or even hire them.
Peter Defazio GIF by GIPHY News
 
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"Internal feedback was very positive, even from people outside the studio. Many believed the game had mainstream potential and felt confident it would succeed."

Who? WHO!?

my guess is family and friends, who OF COURSE will objectively review your game right? 🙄
 
I am not sure, but certain genres just don't seem to lend themselves to all the woke bullshit. First person shooters are one of those.
It's a fair pattern to notice, frankly. Multiplayer games generally need a big audience to function properly, FPS chief amongst them. If you're failing to draw in a wide audience with your designs, or push people away with them, your game is as good as dead. I don't think it's "woke" versus "non-woke" though. The designs in Arc Raiders, for example, aren't what I would consider "anti-woke"; no big breasted super models, for example. But the world and character designs are unique, and they don't push people away like Highguard's did.
 
Highguards character models looked objectively better than Deadlocks character models, which have been in unfinished form for the last year.

It's not about the character models. It's about the gameplay.
 
So you think that any single company deserves to be held responsible for the "sins" of an entire industry ?

As usual emotional thinking is being exploited here because its easily monetizable by amoral hucksters in social media.
Every single company that still churns out live service slop like Highguard certainly is.

And how is some ragebait more amoral than companies milking their whales dry for hundreds if not thousands of $ a year?
 
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On the one hand, the game looked pretty lame and the decision to give it the premier final slot at the game awards was one of the greatest failures to read the room in recent gaming history.

On the other, I think he's broadly right about content creators being desperate to manufacture another Concord moment for clicks and engagement. I don't even blame them for this. I don't know if it's a change in the YouTube algorithm or if audience tastes are becoming more and more pessimistic because of bleak economic conditions, but it seems like the vast majority of successful gaming videos now are ragebait. I've noticed a major shift in the kind of content on my feed in the last year or so and a lot of the more positive and/or straight news focused creators I follow have seen significant declines in the number of views they're getting, while videos about how X, Y, or Z game is doomed or a scam or slop are regularly topping 100k views. It's pretty depressing, honestly.
 
On the one hand, the game looked pretty lame and the decision to give it the premier final slot at the game awards was one of the greatest failures to read the room in recent gaming history.

On the other, I think he's broadly right about content creators being desperate to manufacture another Concord moment for clicks and engagement. I don't even blame them for this. I don't know if it's a change in the YouTube algorithm or if audience tastes are becoming more and more pessimistic because of bleak economic conditions, but it seems like the vast majority of successful gaming videos now are ragebait. I've noticed a major shift in the kind of content on my feed in the last year or so and a lot of the more positive and/or straight news focused creators I follow have seen significant declines in the number of views they're getting, while videos about how X, Y, or Z game is doomed or a scam or slop are regularly topping 100k views. It's pretty depressing, honestly.
Click "Not Interested - I don't like this video.", do it a few times and the algorithm will get it.

But we both know you won't do that.
 
Click "Not Interested - I don't like this video.", do it a few times and the algorithm will get it.

But we both know you won't do that.
Oh definitely. I do this every time I see some clickbait shit, but a lot of the channels I have been following for years are still visibly struggling, and when I do get recommended something from a new channel it's often either more performative negativity or it has like 1.5k views, lol.

My "don't recommend this channel" list has probably quadrupled in the last year.
 
Oh definitely. I do this every time I see some clickbait shit, but a lot of the channels I have been following for years are still visibly struggling, and when I do get recommended something from a new channel it's often either more performative negativity or it has like 1.5k views, lol.

My "don't recommend this channel" list has probably quadrupled in the last year.
I found that getting into retro gaming channels while rejecting current stuff really reduces the drama factor, maybe a lot of the outrage stuff is inherently tied to modern gaming, so it gets served to you first and foremost because it's the most popular "genre".

I still dip into the outrage shit once in a while, but I'll manually go to those channels, I don't want that engineered emotionally triggering shit near me in any automatic capacity.
 
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I found that getting into retro gaming channels while rejecting current stuff really reduces the drama factor, maybe a lot of the outrage stuff is inherently tied to modern gaming, so it gets served to you first and foremost because it's the most popular "genre".

Oh absolutely. Retro and speedrunning content still seems pretty healthy. You're right that it's really localized to the news/rumors channels. Some of that is almost certainly grounded in the fact that there's a lot of (justified) dissatisfaction with recent trends like price increases, going all-in on GaaS, endless dev cycles, etc. that's being amplified by the algorithm, but I wish it were easier to just get information about new games that you're interested in without it being drowned by discourse.

Like, the other day I searched for Turok Origins after the Partner Showcase because I thought the new trailer looked like a huge improvement over the one from a year ago and literally all that came up were reposts of the trailer and a few lazy shorts of people reacting to the trailer. I think I found one guy total who was actually discussing the game.
 
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