I, Robot (With Will Smith)

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Blackace said:
Budweiser, Cuisinart, ATARI!!!!!, Poliroid... but the HUGE ASS coke billboard takes the cake

Pardon me for a moment while I go hate Times Square for blatant product placement. After that I'm taking a flight to Hong Kong and Tokyo to point and mock them.


MrHicks said:
i always thought as a kid that coca cola vending machines were put in there for realism

WHAT place doesn't have coke machines you know?
they are even in the most outback third world cities lol

Absolutely this. Granted, some movies throw it in your face pretty bad (I, Robot actually did, IMO) but even then, most of the time, it's better than having what TV shows have with Flakes! cereals and Dr. Pep soda cans and ian water.

At least with the Austin Powers movies the product placement was intentional as both product placement itself and satire of the product placement.
 
harSon said:
I personally don't mind product placement. But the motives behind both forms of product placement are the exact same, there is absolutely no difference between the two. If you considers its usage in I, Robot to be unethical or bullshit to the point where you dislike the hell out of the film for that very reason, then you damn well better be consistent with that stance. You're just making excuses for the other films at this point. Creative use of the tactic does absolutely nothing to change the fact that it's being used in the first place.

I said I enjoyed the film. But to address your point, most viewers of movies could give a rats ass about of motive of using product placement. They just don't want it interfering with the movie. Hell, if people had to take such a hard line stance, as your suggesting, they would have to stop watching films altogether.

I don't think people are singling out I Robot for having product placement. They are saying that it was handled very poorly.
 
I have always thought this was a very good action film as well. Really enjoyed the story, and the general vibe throughout.


It's funny seeing people complain about product placement. I just imagine these people watching movies these days with a constant thought in their head "OMG I see a Coke can!", "Oh shit! He's using a MacBook!".


Honestly, I've seen the movie twice, and never once did a thought about ads run through my head.
 
BruiserBear said:
I have always thought this was a very good action film as well. Really enjoyed the story, and the general vibe throughout.


It's funny seeing people complain about product placement. I just imagine these people watching movies these days with a constant thought in their head "OMG I see a Coke can!", "Oh shit! He's using a MacBook!".


Honestly, I've seen the movie twice, and never once did a thought about ads run through my head.

Yep, pretty much this. I never noticed any of the stuff people are complaining about here.
 
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I see what you mean
 
This movie was fun and made to be on a loop on cable. But it ultimately fails because it has Shia Lebeauf in a supporting role. It is brief, but that is all that it takes.
 
Darth Pinche said:
This movie was fun and made to be on a loop on cable. But it ultimately fails because it has Shia Lebeauf in a supporting role. It is brief, but that is all that it takes.

My reaction: "Is that the guy from Even Stevens? Probably won't be seeing him again."
 
I liked it.

It was a bad popcorn movie, like Demolition Man.

So it was based off of Azimov. Is he a sacred cow of sorts? Many writers who have done fantastic things with their written works have spawned terrible movies based off of said works. It happens.

I like Will Smith. I, Robot is a Will Smith movie, not a movie based off of an Azimov story. Pretty much anything Will Smith is in is a Will Smith movie. People don't actually go see his movies to see him play a character. They go to see him be Will Smith. It's unfortunate, but it's the truth.

I also liked I Am Legend. *gasp!*

I don't particularly think they are good movies, but I found them entertaining for what they are, and I, fortunately, can always read the source material when I some some "good" storytelling.

I just enjoy popcorn movies. I don't care if they are based off of a "cherished" piece of "literature." That's what makes it even funnier to me, because people get so irate that a cocky, arrogant film-maker decided to shit on a cocky, arrogant writers work. lol.
 
I for one really liked it. But I'm a huge Will Smith fan.

My friends and I even made up a theme song to it, since Will didn't.
 
Blackace said:
Budweiser, Cuisinart, ATARI!!!!!, Poliroid... but the HUGE ASS coke billboard takes the cake

Love the way the "HUGE ASS" coke billboard is filmed in Blade Runner. I could watch that scene over and over but somehow it makes my throat dry!

Personally, it is very subjective but some product placements feel OK and don't take me out of the film, whereas other like in I, Robot and Transformers (lenovo) or Iron Man (burger king) make me cringe.
 
Figboy79 said:
I like Will Smith. I, Robot is a Will Smith movie, not a movie based off of an Azimov story. Pretty much anything Will Smith is in is a Will Smith movie. People don't actually go see his movies to see him play a character. They go to see him be Will Smith. It's unfortunate, but it's the truth.

I like hiim too, but big Will can only play himself. That scene in I Am Legend
when he`s talking to the puppets in the videorental store was cringe worthy
 
Figboy79 said:
So it was based off of Azimov. Is he a sacred cow of sorts? Many writers who have done fantastic things with their written works have spawned terrible movies based off of said works. It happens.
That's just it. It should never happen.

"Hey this is a popular story."
"Great! Let's just Hollywood it up a notch!"
*Flips meaning 180 degrees*
*People get pissed*
"What's wrong with you screwballs? We used the same title!"
 
hikarutilmitt said:
Absolutely this. Granted, some movies throw it in your face pretty bad (I, Robot actually did, IMO) but even then, most of the time, it's better than having what TV shows have with Flakes! cereals and Dr. Pep soda cans and ian water.

Dont forget Beer brand Beer
 
Dai101 said:
Dont forget Beer brand Beer

I actually used to have a laugh at these. You'd see what would appear to be upper-middle class families with nice TVs and cars and houses and then their kitchen is full of non-branded things like COFFEE and MILK.

I miss Supermarket Sweep.
 
Figboy79 said:
I liked it.

It was a bad popcorn movie, like Demolition Man.

So it was based off of Azimov. Is he a sacred cow of sorts? Many writers who have done fantastic things with their written works have spawned terrible movies based off of said works. It happens.

...

That's what makes it even funnier to me, because people get so irate that a cocky, arrogant film-maker decided to shit on a cocky, arrogant writers work. lol.

Actually, yes, Asimov is one of the most revered Sci-Fi authors. He was the first writer to use the term Robotics, invented the three laws of robotics, and was one of the few early Sci-Fi to think of robots as something more than programmed machines.

Now, "I, Robot" is an ok action flick, but it's name is one of the few things it has in common with Asimov's works. Here, have a read as to the origin of the script:
http://en.wikipedia.org/wiki/I said:
The film that was ultimately made originally had no connections with Asimov, originating as a screenplay written in 1995 by Jeff Vintar, entitled Hardwired. The script was an Agatha Christie-inspired murder mystery that took place entirely at the scene of a crime, with one lone human character, FBI agent Del Spooner, investigating the killing of a reclusive scientist named Dr. Hogenmiller, and interrogating a cast of machine suspects that included Sonny the robot, HECTOR the supercomputer with a perpetual yellow smiley face, the dead Doctor Hogenmiller's hologram, plus several other examples of artificial intelligence.

The female lead was named Flynn, and had a mechanical arm that made her technically a cyborg. The project was first picked up by Walt Disney Pictures for Bryan Singer to direct. Several years later, 20th Century Fox acquired the rights, and signed Alex Proyas as director. Jeff Vintar was brought back on the project and spent several years opening up his stage play-like mystery to meet the needs of a big budget studio film. Later he incorporated the Three Laws of Robotics, and replaced the character of Flynn with Susan Calvin, when the studio decided to use the name "I, Robot".

If they had named it something else, ANYTHING else, I would've thought it was a nice fun sci-fi beat'em up. But tacking on the name "I, Robot", really comes off as trying to bring credibility to the film, and ultimately is just an insult.
 
I don't have a problem with the movie. Just the title of it. I have very fond memories of I, Robot in school and did a book report on it. That book was one of the big reasons why I enjoy reading as a kid. Then this...movie... came out.
 
Fireye said:
Actually, yes, Asimov is one of the most revered Sci-Fi authors. He was the first writer to use the term Robotics, invented the three laws of robotics, and was one of the few early Sci-Fi to think of robots as something more than programmed machines.

Now, "I, Robot" is an ok action flick, but it's name is one of the few things it has in common with Asimov's works. Here, have a read as to the origin of the script:


If they had named it something else, ANYTHING else, I would've thought it was a nice fun sci-fi beat'em up. But tacking on the name "I, Robot", really comes off as trying to bring credibility to the film, and ultimately is just an insult.

Some people felt insulted when Michelangelo was painting the Sistine Chapel as well.
 
I, Robot is one of those movies I keep revisiting, without really knowing why. I wouldn't say it's a fantastic movie, but its execution of atmosphere is done in a great way. I think it's a great performance by Will Smith. While the movie might be an insult to people having dived deeper into Asimov, it is a very accessible movie while also being philosophically relevant. That being done by borrowing from Asimov might be. The action is well executed, and again the entire setting is masterly brought to life.

I don't necessarily watch the movie for the story, but I really like sci-fi like this, and to me, it's a feel-good movie.

EDIT: I really can't remember any product placement. Now I'll have to stop think about it, so I won't notice it the next time I watch it, either.
 
I'm a huge Will Smith fan so naturally I enjoyed this movie. Yeah I'm fully aware a lot of his movies aren't great movies, but they're fun to watch.

Stop taking his movies so fucking seriously.
 
Figboy79 said:
It was a bad popcorn movie, like Demolition Man.

Wat..

Why do people keep comparing this tripe with good movies, then say they're both just 'bad popcorn movies but I like them anyways'? :P
 
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Years after seeing it, I still remember the product placement more than the actual movie off the top of my head. Marketing department deserves a raise
 
Movie was fun and entertaining. As a matter of fact, this thread compelled me to rewatch it. Still as fun as ever, and, contrary to an earlier posters' opinion, does contain some Smith-isms (like an "aw HELL naw" right before his car is attacked by robots).

Also, it always bothered me how people didn't seem to care for their robots at all. They willingly trade in their old, colorful, personality-filled robot models for a version which is utterly featureless and indistinguishable from the others. And it's really screwed up how the government just puts the poor older robots in freight containers. They don't even bother to shut them down first!

One last thing, it always bothered me how Detective Spooner was flabbergasted that a robot, Sonny, would have a name. Who wouldn't name their robot? Man, the society in I, Robot is heartless and lacks compassion.
 
Horrible movie.

Product placement everywhere, giant plot holes, Will Smith playing cocky annoying Will Smith, should I go on?

A few good action sequences do not redeem it.
 
hikarutilmitt said:
Pardon me for a moment while I go hate Times Square for blatant product placement. After that I'm taking a flight to Hong Kong and Tokyo to point and mock them.

Feel free to do that... I don't care about product placement nor do I knock a movie for having it.. Just brought up the fact that GAF loves to hate on Will because he is big Willie styles.. and other movies well before I, Robot in the same vein have been doing massive product placement forever.. and Blade Runner is a great example of that.. so take your snide asshatery as carryon luggage on your flight...
 
I want to watch this again but its not playing on fx right now. I should really buy a copy of this movie. Does anybody know where I can director's cut version of this movie on vhs?
 
Gave this movie a chance because of the OP.

In the first five minutes – literally – I see FUCKING SHIA LABEOUF. You deserve a "fuck you" for that OP, I'm sorry.

The rest of the film was garbage. Miserable garbage, with an incoherent plot. The product placement was indeed egregious, and those comparing it to creative, artful use of real-world products are behaving supremely foolishly.

And contrary to what a previous poster said, Will Smith does say "Oh hail no!" and do other Will Smith things (e.g. ad hoc black jokes).

Do not watch this piece of shit!
 
Second line in the OP killed it. Do you only watch Hollywood blockbusters or...?
Even as a film wanker I can still appreciate aspects of this film, but let's not pretend it is anything more than what it is; entertainment.
 
FX is airing this masterpiece again at 5:30, I felt it was my duty to let everyone know so they don't miss out on a viewing of this.

(I'm not sure if I'll be able to handle TF 2 airing right after though, that's like...too much good stuff in too close of a time frame)
 
Copernicus said:
Why didn't this movie get more love? Did everybody just not feel comfortable setting a new unattainable goal?

This is one of the best scifi/tech/cg intertwined/psychological thrillers/philosophical movies ever produced.

Hell, most of the CG rivals District 9, and we all know that shitted all over the overrated puppet show that is avatar.

This will go down in history as Will Smith's golden pass into histories "This man help humanity" moratorium.

AW HELL NAW

The product placement (Converse, Audi, MV Agusta) just ruined this movie for me. It was so blatant.


Blackace said:
Love how I, Robot gets called on this all the time.. but Back to the Future and Blade Runner did it big and are classic sci-fi flicks..

ahhh hell naw..


It stuck out more in I, Robot. I know there was product placement in BTTF but I can't remember the specifics. But I was able to name three brands off of the top of my head that were in I, Robot. Blade Runner - the only real world product I recall is Coke.

Minority Report is another film where the product placement really pissed me off.

Scullibundo said:
More like Dark Shitty. Ultimately a better film? There isn't one facet of The Matrix that isn't better than that entire mess. I have no idea where that film got its fans.

You're a bad person and should feel bad that you wrote this.
 
Screw all the haters, I love this movie. Think it`s a great action film, a great Will Smith film (second only to Bad Boys II, which many people also hate for for some reason that just doesnt make sense to me...), and a decent enough sci-fi film. Maybe I`m just very easily entertained.

The only glaring product placement that stands out in my memory was the Converse shoes, but I guess advertising in my media doesnt actually bother me. Hell, I thought it was kind of sweet when I got actual movie posters and real life ads in Rainbow Six Vegas multiplayer, remember stopping, actually looking at a movie poster for something coming out in like a months time and thinking "well thats pretty cool, I dont think Ive ever seen that before". So I guess I just suck.

I bought this film on DVD, Blu-Ray, and UMD. I wasnt kidding, I actually do think its great. And yes, I actually did buy UMD movies. Like 6 of them.
 
I remember seeing this movie when it came out.

I don't remember anything that happened in this film.

Thus, this film failed to make a lasting effect on me.
 
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