Represent.
Banned
Amid mass layoffs, studio closures, and high-profile triple-A flops, the video game industry is currently suffering one of the worst periods in its history. Revenue wise, it’s also struggling. According to U.S. sales data tracking firm Circana, 2024 game spending is set to end up down 2% — and that’s the most optimistic outlook.
Explaining Microsoft’s shock mass layoff that affected nearly 2,000 staff at its gaming business, Xbox boss Phil Spencer said the industry had failed to grow the gaming audience in recent years, especially on console. But there is one bright spark looming over the horizon: Grand Theft Auto 6.
In an interview with GI.biz, Circana analyst Mat Piscatella said Rockstar’s surefire hit will spark “renewed interest” in video games, before going one step further: “There's probably never been a more important thing to ever release in the industry, so no pressure.”
But there’s more. GTA 6 is the kind of game that will sell consoles. Sony is expected to release a PS5 Pro later this year, and it will no doubt benefit from interest in GTA 6. Similarly, GTA 6 will sell Xbox Series X and S and whatever hardware refresh Microsoft plans. Let’s remember, GTA 6 is not coming out on PC at launch. To play the game, you have to own a PlayStation or an Xbox.
More here
2024 game spending down 2% is Circana analyst's "most optimistic" outlook
When GamesIndustry.biz reports on Circana, it's usually the tracking firm's reports on US consumer spending in the past…
www.gamesindustry.biz
and here
There’s a Lot Riding on GTA 6 — and Not Just for Rockstar and Take-Two - IGN
Why GTA 6 is probably the most important release in games history, and not just for Rockstar and Take-Two.
www.ign.com
I've been saying this for quite some time, I dont know about EVER, but absolutely the most important release in the past few decades.
The industry has been on a downwards trend financially for the best few years - MANY are counting on this to make video games hot again.
It will move consoles like no nothing else, Sony has a new PRO console coming Im sure they are banking on this game to basically market it for them.
Last edited: