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[LordOfChaos]

Intel won’t kill off its graphics card business

“We are very committed,” pledges Intel’s new co-CEO.

www.theverge.com

“We are very committed to the discrete graphics market and will continue to make strategic investments in this direction,” Intel’s new co-CEO Michelle Johnston Holthaus just told an audience in the company’s CES 2025 keynote. She says it’s a question she gets a lot.

This is good news. I almost have higher hopes for Intel being the one to be able to challenge Nvidia's dominance if they keep at it for several more generations, after Nvidia's been smurfing for so long against AMD, moving GPU dies down a tier and even trying a lesser Samsung node for a generation since they were so far ahead. I really hope this duopoly and really near monopoly in desktop becomes a more viable triopoly at least.

 

[Hudo]

Wow. That's actually some good news. I hope they'll catch up to a point where they can seriously compete with Nvidia.

 

[RoboFu]

well yeah they just got a good boost form the youtubers for their latest card which is in the money making tiers.

I wouldn't count on intel going for the Nvidia Halo products. There just isn't money for them there.

also those super big cards are the opposite we should be headed IMO. smaller less power hungry cards is what I want. I don't care if they are the same performance levels as what we have now. having to have a full tower case just to cool those POSs is ridiculous.

 

[LordOfChaos]

well yeah they just got a good boost form the youtubers for their latest card which is in the money making tiers.

I wouldn't count on intel going for the Nvidia Halo products. There just isn't money for them there.

also those super big cards are the opposite we should be headed IMO. smaller less power hungry cards is what I want. I don't care if they are the same performance levels as what we have now. having to have a full tower case just to cool those POSs is ridiculous.

Yeah I get that, but part of the same problem AMD has faced is that if Nvidia is the best, a lot of people just take them as the best and get whatever they can afford, even if their value is abysmal at say 200 dollars and they're only king of the top.

But I have liked what Intel is doing, good value, moves the segment significantly on VRAM, apparently a Pro model with 24GB coming too and if that continues not to charge you up the A for VRAM like Nvidia and AMD could be a good shakeup of several pro uses too

 

[DoubleClutch]

well yeah they just got a good boost form the youtubers for their latest card which is in the money making tiers.

I wouldn't count on intel going for the Nvidia Halo products. There just isn't money for them there.

also those super big cards are the opposite we should be headed IMO. smaller less power hungry cards is what I want. I don't care if they are the same performance levels as what we have now. having to have a full tower case just to cool those POSs is ridiculous.

AMD was on its death bed and Intel seemed invincible when Core 2 came out.

Nobody is untouchable.

 

[LordOfChaos]

AMD was on its death bed and Intel seemed invincible when Core 2 came out.

Nobody is untouchable.

I 'member thinking of buying a bunch of AMD shares at 1-2 dollars for shits and giggles and just sitting on it for a few decades

....I 'member every time I have to work

And I think there's an opportunity for that to be Intel going into the next many years

 

[DoubleClutch]

I 'member thinking of buying a bunch of AMD shares at 1-2 dollars for shits and giggles and just sitting on it for a few decades

....I 'member every time I have to work

You’re not the only one. I bought “safe stuff” like Blackberry.

Young. Stupid. Lesson learned.

 

[ReBurn]

That's a relief.

 

[Hudo]

You’re not the only one. I bought “safe stuff” like Blackberry.

Young. Stupid. Lesson learned.

Interestingly enough, Blackberry (aka RIM) are still around. They're doing cybersecurity stuff nowadays.

 

[Magic Carpet]

Interestingly enough, Blackberry (aka RIM) are still around. They're doing cybersecurity stuff nowadays.

I wonder if Blackberry is immune to the dreaded Sim Swap hack that seems to be going around these days.

 

[LordOfChaos]

Interestingly enough, Blackberry (aka RIM) are still around. They're doing cybersecurity stuff nowadays.

Yeah they sold off all their phone hardware to a Chinese company and do Cylance which is like a crowd strike competitor and QNX for a realtime OS now, but years later they still seem stuck in that 5-7 dollar range after the turnaround speculation. Still no PE I see which must mean no positive E

I wonder if Blackberry is immune to the dreaded Sim Swap hack that seems to be going around these days.

They haven't made actual phones in a minute

 

[Spyxos]

Weren't there rumors 1-2 years ago that Intel would abandon them? Zero trust in these Intel cards and Intel products in general at the moment.

 

[Hudo]

Weren't there rumors 1-2 years ago that Intel would abandon them? Zero trust in these Intel cards and Intel products in general at the moment.

I think this is why the current leadership has reiterated that they won't abandon them.

 

[DoubleClutch]

Weren't there rumors 1-2 years ago that Intel would abandon them? Zero trust in these Intel cards and Intel products in general at the moment.

“I am not sure if there were rumors that Intel would drop support but based on this premonition of a rumor that may or may not have happened, I have absolutely zero trust”.

 

[Spyxos]

“I am not sure if there were rumors that Intel would drop support but based on this premonition of a rumor that may or may not have happened, I have absolutely zero trust”.

Intel is not in a good financial situation right now and they are probably not making any profits with the graphics cards. Investing in them as a consumer would be too risky for me.

 

[DoubleClutch]

Intel is not in a good financial situation right now and they are probably not making any profits with the graphics cards. Investing in them as a consumer would be too risky for me.

How can you make a decision if you don’t know?

You should have all the facts before determining what your action should be.

 

[Spyxos]

How can you make a decision if you don’t know?

You should have all the facts before determining what your action should be.

 

[FingerBang]

I really want to believe them but unless they have something big planned, it's going to be a money sink. So far they've been offering products inferior to the competition at very low prices to make them look good. Their margins must be nonexistent and their timeline is all fucked up. The B580 will not make sense once Nvidia and AMD release the 5060/9060 (yuck)

 

[Mister Wolf]

Keep going and knock AMD off. They don't deserve the #2 spot.

 

[Wolzard]

AMD was on its death bed and Intel seemed invincible when Core 2 came out.

Nobody is untouchable.

The difference between Nvidia and Intel is that Nvidia continues to advance its products and make them diversified. Intel's mistake was to take advantage of its leadership and stop in time.

 

[LordOfChaos]

Intel is not in a good financial situation right now and they are probably not making any profits with the graphics cards. Investing in them as a consumer would be too risky for me.

There's also as literally close to zero chance as is possible that they'd drop IGPs since they need those regardless, and they use a unified driver with the dedicated cards so they'd keep getting development anyways

And now Intel has said several times that rumours of them dropping them are false. They do need to turn around the lossy spending, but GPUs are also super strategic and keep taking over more of the datacenter bill of materials than CPUs.

 

[MiguelItUp]

Good. Now keep getting better and better!

 

[Guilty_AI]

Thats exactly what a tech company would say right before killing off their graphics card division.