chubigans said:
Anyways, note to all devs everywhere: stop product placement. Seriously.
it's not even the fact that they're using products, it's the obnoxious way the camera views are cut. it'd be one thing if alan wake puts energizer batteries in the flashlight, but it's another thing when the camera is focusing more on the batteries than the flashlight.
likewise, it's no problem if he's driving a focus or a fit or whatever, but when they do those scenes where the car pulls up and the damn camera is focused on the front bumper brand ornament, lingering for a few seconds before a cut to the character exiting... jesus.
it makes stuff feel super dated too. maybe microsoft sync will succeed. maybe it won't. maybe, like 99.99999999% of their other products, they'll end up renaming it every few years. either way, come 2012-2013, it's going to be ridiculous looking in the car.
recently i played through the telltale csi games which have obnoxious product placement for visa. the visa stuff is bad enough; you visit a wounded woman in the hospital and her room window looks out over a scenic visa billboard. but there's also product placement for hp. your character's central way of navigating is to use an hp ipaq cell phone / pda / whatever. it just seems so stupid. ipaq is just not a factor anymore. and it's not like it's evocative the way seeing a model t in a period drama would be, it's just busted.
bionic commando 2009 is also abhorrent for this. so nuclear fucking bombs destroyed this metropolitan city, and yet gigantic billboards are perfectly intact and unscratched? and there are billboards at every single turn, but only three companies actually advertise? err, what?
even ghostbusters, an otherwise great game, has inexplicable doritos vending machines stuffed everywhere. why on earth would there be 2 doritos vending machines within 20 feet of each other and no coke or pepsi machines? oh, because coke and pepsi didn't pay to put them in the game? yeah, that's an excellent depiction of reality.
in tv shows the worst I find is website product placement a year or two after the fact. like, it's pretty safe to do a show that references facebook or google or ebay or amazon or craiglist, but if you had myspace or orkut or friendster or altavista or yahoo product placement, it ages so terribly. those products aren't around anymore (or are around but are
so passé), and so they look even more hamfisted than they do at release.