Nintendo going for the kill in Japan by massively undercutting PS5 Prices

If the Euro prices aren't in line with US market, people will leverage the arbitrage by importing and scalping. Learn finance dummy.
You think you can import a device from Europe in USA without paying customs?
Because the other way around cannot happen.
 
Imagine selling a region locked console in the year 2025 and being proud of it. Between the 70 to 90 dollar games they're charging you for, the shitty online subscription they make u pay 'no dedicated servers folks lmao', selling you a manual as a game, and selling you a pro 2 controller that is the same as the pro 1 controller but now has a headphone jack, nintendo are the most anti-consumer company in the industry.
wait. what ? Switch 2 a region locked system ?
 
Darn. Going to Japan in Oct and was going to pick up two of the Japanese units for Christmas presents but if they are region locked, there is no point.
 
WOW. I'm taking my son to Japan around September.. I was just going to pick up a Switch 2 with him there when I saw the price. But it's LANGUAGE locked!? That's incredible.

Saving over 200 dollars vs the Canadian price was going to help me swallow buying the odd insanely priced game. But now we're back to no Switch 2.
 
It's about complete global saturation.

Japan on its own is an insignificant market. People cheer when a game sells 100k units in Japan. What the hell are we even talking about here?
😂 And if Sony was dominating in Japan you really think people would be downplaying Japanese market?
 
Nintendo does really well in most markets, but let's be real here for a moment. Saying Nintendo dominates Japan isn't the flex you think it is. It's like saying the Yankees would dominate the Special Olympics. Japan is a very very small market and it's why the others don't focus on it much. I do think however that even if the others did make a big push for it that Nintendo would still have a grip on it, but still.
 
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It's about complete global saturation.

Japan on its own is an insignificant market. People cheer when a game sells 100k units in Japan. What the hell are we even talking about here?
Which countries do you think are more significant? It's basically just the US which is bigger.
Its funny that anyone would think the Japanese market is of any consequence in 2025, like its some barometer for success.
It's the 2nd biggest country for video game platforms in the world.
Playstation is bigger in Japan than Nintendo in China, a much bigger market.

Just a reality check for Pikmins.
Why do you think this?
 
Nintendo does really well in most markets, but let's be real here for a moment. Saying Nintendo dominates Japan isn't the flex you think it is. It's like saying the Yankees would dominate the Special Olympics. Japan is a very very small market and it's why the others don't focus on it much. I do think however that even if the others did make a big push for it that Nintendo would still have a grip on it, but still.
In terms of additional revenue, especially DLC and live service, they are still one of the strongest, depending on the type of game. It's US, Japan, UK, France and couple others that spend big. You can't dismiss these regions.
 
Nintendo does really well in most markets, but let's be real here for a moment. Saying Nintendo dominates Japan isn't the flex you think it is. It's like saying the Yankees would dominate the Special Olympics. Japan is a very very small market and it's why the others don't focus on it much. I do think however that even if the others did make a big push for it that Nintendo would still have a grip on it, but still.
What makes it a "very very small market"?
 
In the rest of the world, the Switch 2 is comparatively priced to the PS5 – but Nintendo knows where its bread is buttered.

The Mario maker has come up with a fascinating solution to the weakening yen and the threat of exports: a Japanese language-only system which will retail for ¥49,980 (~$338).

That's significantly less than the $450 the system will sell for in the US, and it's almost half the price of the PS5, which currently retails for ¥79,980 (~$542).

Interestingly, Nintendo will also sell a multi-language version of the Switch 2 for ¥69,980 (~$474) in Japan, but it clearly expects most domestic consumers to cough up for the cheaper option.

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A lot of arguments you guys have about consoles or statements that you want to prove true or untrue can be resolved with the sales numbers of what's in question and by looking at charts.
 
Imagine selling a region locked console in the year 2025 and being proud of it. Between the 70 to 90 dollar games they're charging you for, the shitty online subscription they make u pay 'no dedicated servers folks lmao', selling you a manual as a game, and selling you a pro 2 controller that is the same as the pro 1 controller but now has a headphone jack, nintendo are the most anti-consumer company in the industry.
I thought we all hated region locking? Unless Nintendo does it I guess.
 
In the rest of the world, the Switch 2 is comparatively priced to the PS5 – but Nintendo knows where its bread is buttered.

The Mario maker has come up with a fascinating solution to the weakening yen and the threat of exports: a Japanese language-only system which will retail for ¥49,980 (~$338).

That's significantly less than the $450 the system will sell for in the US, and it's almost half the price of the PS5, which currently retails for ¥79,980 (~$542).

Interestingly, Nintendo will also sell a multi-language version of the Switch 2 for ¥69,980 (~$474) in Japan, but it clearly expects most domestic consumers to cough up for the cheaper option.

But the Switch 2 lineup is shite so who cares?
 
PS won't be dead in Japan. They still have Monster Hunter and other big Capcom games that won't be on Switch 2. People in Japan also like Ghost. GOT was popular in Japan. PS will be #2, which is ok. They're not what they used to be in Japan, but they're aren't Xbox either.
 
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WOW. I'm taking my son to Japan around September.. I was just going to pick up a Switch 2 with him there when I saw the price. But it's LANGUAGE locked!? That's incredible.

Saving over 200 dollars vs the Canadian price was going to help me swallow buying the odd insanely priced game. But now we're back to no Switch 2.
insanely priced games + insanely devaluated loonie = the heartbreak of canadian video gaming...
 
The Nintendo Switch launched in March 2017 with a price of ¥29,980

NSW2 (¥49,980 / ¥69,980) and PS5 (¥72,980 / ¥79,980 / ¥119,980) are extremely expensive in Japan


The elephant in the room is that PlayStation is going for the kill in China's booming grey market.
 
PS won't be dead in Japan. They still have Monster Hunter and other big Capcom games that won't be on Switch 2. People in Japan also like Ghost. GOT was popular in Japan. PS will be #2, which is ok. They're not what they used to be in Japan, but they're aren't Xbox either.
GoT was a million seller in Japan, so thr sequel should do decently.
The Nintendo Switch launched in March 2017 with a price of ¥29,980

NSW2 (¥49,980 / ¥69,980) and PS5 (¥72,980 / ¥79,980 / ¥119,980) are extremely expensive in Japan


The elephant in the room is that PlayStation is going for the kill in China's booming grey market.
Do we know how Switch compares with PS5 in Japan?
 
The Last PS console/handheld to sell decent numbers in Japan was the PSP.

But the high price of 73k yen for the entry level model is making hard for Sony to increase the PS5 numbers compared to PS4.
 
Wait, I thought Sony was the most anti-consumer when yall raised a big stink about the Ps5 Pro.

It's hard to keep track of it week over week.

I did notice how everyone supported AC Shadows and was wiling to buy it at full price but now shits on real games. I saw the thread where everyone said that their pinnacle of gaming multithousand dollar gaming PC was best represented with games like AC Shadows.

GTAVI will be priced sky high too. Nintendo is normalizing this and everyone will jump on board. All we can do is sull up. I'm choosing to be happy since the console itself is cheap, and I'll just wait for 10 bucks off on the games. The original pro controller is of course also super expensive and always has been and nobody is making you buy the manual game, so I think those complaints aren't relevant and were just used to flesh out your weak argument.

Here's a tip. Save up 70 dollars. Now you can afford 7 Nintendo games that you could not afford before the price increase. It's just 10 dollars my man. Do you know about game sales? Also you didn't give the credit for keeping the price on the console low. $449.99 was what every smart on this forum guessed, so we all knew that already. I assume you did too.

Defending anti-consumer practices does nothing but hurt the gaming industry itself because it tells publishers and developers that it's ok to screw over consumers. The new mario kart has shown us nothing to say it's worth the price increase.
 
Imagine selling a region locked console in the year 2025 and being proud of it. Between the 70 to 90 dollar games they're charging you for, the shitty online subscription they make u pay 'no dedicated servers folks lmao', selling you a manual as a game, and selling you a pro 2 controller that is the same as the pro 1 controller but now has a headphone jack, nintendo are the most anti-consumer company in the industry.
Great comment here have a month of gold and I fully agree its amazing at the shit Nintendo gets away with.
 
Nintendo is wise with the Japan specific Switch 2. For me, I think its much better to bring back region lock and specific console per region, PAL, NTSC, etc. I think that can help bring down the production cost and stabilize the console prices. The small issue is it will just bring us back to separate launch date for different regions, which makes Euro PAL region always late.
 
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Sony committed a seppuku in Japan by abandoning local AA game development and giving up on Vita.
Hopefully Totoki can fix that and bring back focus on AA games especially in Japan, which they prefer more especially JRPG and niche game like for example Parappa the rapper, Patapon, Gravity rush, etc. I hope that even if Yoshida is retired, Sony will hire him as a consultant.
 
Is it a war if Nintendo is overwhelmingly dominating over Playstation in Japan
Just wait for ps5 price cut since that really is the main reason even if allot of Japanese wants ps5 and wait for the rumored psp portable. That is were the real battle begins in Japan
 
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Just wait for ps5 price cut since that really is the main reason even if allot of Japanese wants ps5 and wait for the rumored psp portable. That is were the real battle begins in Japan
Sony needs both. Kick ass portable hardware and a steady supply of AA games to be able to have any meaningful market share in Japan. I don't believe PS5 price cut will move a needle there. Maybe I'm wrong.
 
Both are still rip offs anyway, undercutting something that's already way overpriced for what it is ain't hard or special. In a ideal world, the PS5 Pro should have been 550 and 500 with/without the disc drive seeing as it's just a mid gen upgrade and not even a actual new gen and the Switch 2 should have been 400 as it's not really a huge upgrade over the original Switch.
 
Nintendo is protecting their home turf. Their profit margin in Japan is so much better than from the rest of the world. They could probably survive from Japan market alone
 
Sony needs both. Kick ass portable hardware and a steady supply of AA games to be able to have any meaningful market share in Japan. I don't believe PS5 price cut will move a needle there. Maybe I'm wrong.
Western games does not cater to Japanese gamers taste. They love JRPG and niche games, and those AA games that Sony Japan use too create and publish as exclusives. Yes you are right Sony need price cut and AA games, niche games in Japan.
 
In the rest of the world, the Switch 2 is comparatively priced to the PS5 – but Nintendo knows where its bread is buttered.

The Mario maker has come up with a fascinating solution to the weakening yen and the threat of exports: a Japanese language-only system which will retail for ¥49,980 (~$338).

That's significantly less than the $450 the system will sell for in the US, and it's almost half the price of the PS5, which currently retails for ¥79,980 (~$542).

Interestingly, Nintendo will also sell a multi-language version of the Switch 2 for ¥69,980 (~$474) in Japan, but it clearly expects most domestic consumers to cough up for the cheaper option.


It's only on the official Nintendo store though I thought? Is that more accessible to the avg Japanese consumer?
 
It's crazy to see people get so bent up out of shape over this stuff.

Japan is Nintendos home country. They want to offer their customers a region locked version for cheaper. That's great for them and 0 interest for me. I don't live in Japan.

I'm not getting ripped off. Those customers are stuck to buying Japanese only games and there's negatives. It's a strong business move by Japan.

They could offer a region locked system out of Japan for cheaper but I wouldn't buy it.

The price is not even that crazy considering the costs of gaming related products.

I'm paring 430 with Mario kart. Say a discounted Mario kart code of 50 squids.

That's 379.99 for the brand new Nintendo system. I don't understand the beef.

companies make region specific products for all things and used to for consoles.

Literally 99 percent of westerners won't even sniff this product yet here we are.

2025 and complain about everything.
 
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I do find it interesting that Sony is willing to sell the PS5 Digital for 400 dollars in the US (with Astro Bot) potentially to increase sales ahead of tariffs, but it's also priced similarly in Europe at 400 Euros.

You'd think they'd at least price the PS5 Digital in Japan for 64,640 yen, which would be equivalent to 442 USD (tax included).

Yet, what's the price of the PS5 Digital in Japan right now? 70,607 yen at Amazon, which 483 USD (tax included). And this comes with no game bundled either mind you. It'll be interesting to see if Sony responds to the NSW2 pricing or not.
 
It's crazy to see people get so bent up out of shape over this stuff.

Japan is Nintendos home country. They want to offer their customers a region locked version for cheaper. That's great for them and 0 interest for me. I don't live in Japan.

I'm not getting ripped off. Those customers are stuck to buying Japanese only games and there's negatives. It's a strong business move by Japan.

They could offer a region locked system out of Japan for cheaper but I wouldn't buy it.

The price is not even that crazy considering the costs of gaming related products.

I'm paring 430 with Mario kart. Say a discounted Mario kart code of 50 squids.

That's 379.99 for the brand new Nintendo system. I don't understand the beef.

companies make region specific products for all things and used to for consoles.

Literally 99 percent of westerners won't even sniff this product yet here we are.

2025 and complain about everything.
Loving the Customer Sales Representative vibes I'm getting from some of you in this thread.

Just buy your toy, stop defending corporations, nobody cares about your "logical reasons" and we'll see you in a few years when you'll be the one having to take a credit to buy some video games and when you'll be raging about unreasonable prices :messenger_halo:
 
Just wait for ps5 price cut since that really is the main reason even if allot of Japanese wants ps5 and wait for the rumored psp portable. That is were the real battle begins in Japan

It's 2025. I feel like you guys should accept the fact that Sony has dropped Japan by now.
 
Sony committed a seppuku in Japan by abandoning local AA game development and giving up on Vita.
Sony needed to make a decision: abandon a flopping console (Vita) and have all their studios to focus on the PS4 or keep betting on a flopping mobile platform to appeal to a single market (Japan) while having their teams and studios making games for 2 platforms.

Guess which one was the best decision.

Sony saw the one thing lots of users here fail to see: "Japan doesn't align with what we want to do and that's okay. W didn't abandon Japan. Japan abandoned home consoles."

Do you guys want Sony to make hybrid consoles?
 
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