cedric69 said:A "same generation turnaround" is unheard of by this time into the generation or am I mistaken?
That's a valid point. The wii did have the benefit of time from the Gamecube. It allowed for an entirely new marketing strategy. It does become increasingly difficult to win mind share at the current point in the timeline of the generation. All I'm saying is that it may be improbable but it should not be thought impossible. That's why I said conventional marketing forces would not help the situation. By advocating for a risky move, I mean a future result of a business move that would be hard to calculate. And that's why I gave the example of the wii. At the time of its conception, a family/casual/party console was laughed at. It's current success could not have been calculated.