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Disney 'very pleased' with 'Mulan' debut ahead of China opening
Walt Disney Co <DIS.N> is "very pleased" with initial results of its unusual release strategy for live-action movie epic "Mulan," Chief Financial Officer Christine McCarthy said at an investor conference on Wednesday.
www.reuters.com
“Samba TV, which tracks viewership on smart TVs, estimated that more than 1.1 million U.S. households paid $30 each to watch “Mulan” on Disney+ between Friday and Monday.
That would translate to $33.5 million in revenue from the film, plus additional earnings from anyone who became a new Disney+ monthly subscriber.“