Snapchat lost $2.2B last quarter, stock down 25% after-hours
- Thread starter giga
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Elitist1945
Member
Damn. Thats a lot of money.
RedAssedApe
Banned
Probably showing my age but I don't know anyone who uses it. How are they trying to monetize?
AstroNut325
Member
Why? Are users abandoning the app?
therealist
Member
You mean to tell me millions of people didn't buy dollar store sunglasses with a VGA camera attached to them?
crimsonheadGCN
Banned
Is it because Instagram borrowed some of their features?
HeartlessNobody213
Member
Not really surprising. I think most people expected it would drop.
Even my mom was talking about buying some stock and I told her to wait.
Even my mom was talking about buying some stock and I told her to wait.
PeakPointMatrix
Member
Surely those $200 snapchat-compatible only glasses will save them.
I have only used it on a handful of occasions and have like 5 people I am friends with on it, but Instagram's stories function seemed to absolutely crush it in terms of that regard so I don't really see the point. If you want to use the filters, you can always just save the photo and share it elsewhere..
When I do open the app, the few people I knew who did use it don't seem to have posted anything in the last 24 hours almost every time but I am definitely not in their target market.
When I do open the app, the few people I knew who did use it don't seem to have posted anything in the last 24 hours almost every time but I am definitely not in their target market.
Coriolanus
Banned
Not particularly surprising. Snap is slow as molasses compared to the other options, and facebook has been out for blood with a vengeance, so...
Unlikely; their growth slowed due to that, but in the end.. growth of a service like that probably increases losses since they aren't making money off of new users for the most part.
Ads. You get after around every 10 snaps or so.
Instagram is killing them.
jediyoshi
Member
They never released them wide. They go for dumb money on ebay as a result.
http://www.ebay.com/sch/i.html?_fro...pchat+.TRS0&_nkw=snapchat+spectacles&_sacat=0
sems4arsenal
Member
Probably, more and more of my friends are using Instagram stories over snapchat.
Why? I'm guessing the higher userbase on Instagram and more views on your story is a factor.
MisterHero
Super Member
i could use some of that money
Snapchat is (or was) supposed to be the next big thing in social media, but corporations really don't know how to take advantage of it. Snapchat themselves have made it hard for advertisers to monetize by not providing much in the way of analytics.
Short answer is no one knows.
Miles Quaritch
Member
Don't they charge for those ridiculous dog, rabbit, etc filters I see people uploading videos of all the time?
I certainly hope they do, charge a buck...there's money to be made in those filter hills.
I certainly hope they do, charge a buck...there's money to be made in those filter hills.
CountAntonius
Member
Always been a clumsy app to use. I much prefer instagram over SC. Only thing it has left is it's filters(That's ruined dating apps).
They used to but they stopped that. Now the filters change every so often or are random or something, not sure exactly.
Likely, didn't Instagram already outpace Snapchat in how many stories are posted daily or whatever?
The future of Snap Inc. is kind of up in the air, they've got their hardware thing going but I don't think that's a solid bet.
LostMyNarbles
Member
Is Facebook the only social media focused company making money at the moment? I thought Twitter wasn't doing well and now Snapchat appears to be failing as well. It is hard to feel sorry for Snapchat. Their CEO is an Apple fanboy and as a result the Android experience has been awful for years until very recently, not to mention they pretty much ignored Windows Phone/Windows 10.
yanipheonu
Member
Messenger apps are starting to have snapchat style functions built in, so they're quickly becoming redundant.
It doesn't immediately strike me as unhealthy but it is the reality of the modern mid-sized software company. There is an increasingly widening gap wealth you have to cross to maintain yourself, especially if you aren't focused on a very niche industry. You need to spend like a goddam madman in order to push ahead before an established giant decides they need growth and throws a 1000 highly paid developers, millions of dollars in marketing, and uses their established platforms to push you out and make themselves the default. The only way it works is if you are willing to risk more than they are comfortable with, and much of the time it's on borrowed money.
What? I've been using Snapchat daily for 3+ years and never had any issues on my Android.
As someone who uses the app every day, would you have any idea how they make money?
(not asking because I don't know, asking because you would see their efforts the most)
Vyse The Legend
Member
I've been using Snapchat for years and even own the Spectacles, which were a blast for a while.
But, the service just feels like a ghost town now. Most of my friends have moved to Instagram Stories, and I get infinitely more traffic on my posts there.
But, the service just feels like a ghost town now. Most of my friends have moved to Instagram Stories, and I get infinitely more traffic on my posts there.
The only way right now is probably through the ads that appear if you swipe left twice. Medias like Vogue, Cosmopolitan and Daily Mail have their own feeds in there that sort of rotate in some weird way. Also sponsored filters, I remember the Batman v Superman one was pretty cool
Android photos tend to be pretty bad in comparison with the iPhone version.
I dunno, doesn't feel like it. Their biggest problem is they don't have any particularly useful way to monetize it outside of forced ads and FB/IG's "story" implementation has essentially swallowed their whole concept into something with a much higher userbase. Its a shame to see really.
Android version doesn't use any platform specific APIs for the camera like the IOS app does or like other Android apps do. You're pretty much directly limited by your phones's camera HW and raw camera input. Even on the best of the best phones, with cameras tested as better than Iphone's it still doesn't look as good as the IOS version or other apps do.
I dunno about overvalued. The concept is a hit and has definitely taken off, with FB basically directly ripping off stories for itself and IG and seeing immediate success.
They prioritise the iOS version because it's much more popular than the Android app https://www.theverge.com/2017/2/2/14491356/snapchat-users-number-monthly-iphone-vs-android
I still use it tons, way more than Facebook and Instagram and probably as much as Twitter.
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