havoc00
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Snoop Dogg and his son, Cordell Broadus, are officially launching Death Row Games.
According to reports, the new arm of Death Row Records will focus on giving minority creators and artists a platform to develop and publish for Fortnite using the game’s Unreal Editor. “We’ve been creating games, and none of them has been published anything on a huge scale, but on a very amateur level,” Broadus told AFROTECH. “We’ve been around games for the last five to six years. And Snoop, he’s done mobile games. A few of them in the past five to six years in apps and stuff like that. So we’ve always had the mindset of building it on our own.”
He added, “We felt like let’s really put resources into building Death Row Games and making a home for diverse creators in the gaming ecosystem and be a part of the narrative, the storytelling of what the next game should be looking like. And I keep saying ‘show representation of the culture in these sectors,’ versus us just being the talent. We wanted to make sure that we’re part of the decision that’s being made and more importantly tell these stories from diverse creators and focus on creatives in underserved communities.”
According to reports, the new arm of Death Row Records will focus on giving minority creators and artists a platform to develop and publish for Fortnite using the game’s Unreal Editor. “We’ve been creating games, and none of them has been published anything on a huge scale, but on a very amateur level,” Broadus told AFROTECH. “We’ve been around games for the last five to six years. And Snoop, he’s done mobile games. A few of them in the past five to six years in apps and stuff like that. So we’ve always had the mindset of building it on our own.”
He added, “We felt like let’s really put resources into building Death Row Games and making a home for diverse creators in the gaming ecosystem and be a part of the narrative, the storytelling of what the next game should be looking like. And I keep saying ‘show representation of the culture in these sectors,’ versus us just being the talent. We wanted to make sure that we’re part of the decision that’s being made and more importantly tell these stories from diverse creators and focus on creatives in underserved communities.”
Snoop Dogg and His Son Are Launching Death Row Games
Giving minority creators and artists a platform.
hypebeast.com