What is the point of this? Waste of money if you ask me. This money should've gone towards securing a steady flow of content stream for PlayStation years to come through the acquisitions of Kojima Productions, Bluepoint Studio, and expanding Japan Studio - not downsizing them.
Only in the April-December 2020 period Sony spend around $300M on securing external games. Kadokawa (who owns like half a dozen Japanese publishers and several development teams being From one of them) gave 2% of the company to Sony and another 2% to CyGames (Granblue and Project Awakening) to help them move their focus from Japan only to a more global audience.
In the recent years Sony expanded all their profitable studios, they downsized Japan Studio because wasn't profitable during decades. Sony also mentioned they are interested on making dev team acquisitions, but will acquire or announce acquisitions when they see fit, probably at E3.
Fighting games are the main consoles eSport and EVO is the main worldwide event. Every year had insane audiences and a lot of people attending, which means a ton on money in terms of marketing. Supporting it means to support the fighting game publishers, many of them who publish exclusive games on PlayStation like Street Fighter V, Guilty Gear Strive or Fighting EX Layer or have marketing deals with them.
It also probably means now EVO will finally get dezent prize pools so will help pro players, and probably also means EVO may get a proper tournament organization as it's the case in places like UFA, who make a way better and more professional job.
Evo will continue open to games from another platforms:
But this year for obvious reasons it will need to be online, so games with no decent online like Smash are out of the question. Make sure next year once they can make it offline again there will be a corner for Smash, anime and pony games.
Playstation will be the defacto home for fighting games in the future, second the Playstation brand will get tons of marketing exposure among fighting games communities and all the events around those games.
This has nothing to do with acquiring studios, it's not an alternative either, it's about key and strategic brand positioning and for what it is it's very smart.
Yes. In fact, PlayStation already has been the defacto home for fighting games for a while, specially in tournaments.
This basically secures their position for the future and also makes more appealing for the 3rd party games to release their games on PlayStation, while also securing them a great marketing place with a ton of gaming audience in a growing market as eSports is. Since it's by far the most important and influential eSports event of the genre. So it will mean many consoles and games sold for them.
Also I enjoy how there are threads saying Sony is totally lost when it comes to multiplayer and esports (
here is a good one), and here they are buying an esports company and the response is to ask why? lol
Well, they also have CoD, FIFA, Fortnite, Rainbow 6, Apex, Fall Guys, Rocket League, Minecraft and so on. Almost every most played multiplayer game is on PlayStation and in many cases make their most sales there. Sony doesn't need their own multiplayer games because they already have all these other ones.
But what fighting games has playstation even made recently?
None, but they had several great selling ones like Mortal Kombat, Tekken, Dragon Ball FighterZ.
Or Street Fighter V, which is PlayStation console exclusive like Guilty Gear Strive, Fighting EX Layer, Granblue Fantasy Versus, King of Fighters XIV and many more. Sony made a big investment on exclusive fighting games plus for their fighting game eSports prizes, both presential and online. This is another step.
Money spent on Evo isn't money that was going to go towards studio aquisitions lol
Money spent for EVO is a small part of their marketing budget. They bought this to market the console and its fighting games. For Sony's marketing and PR team EVO is a small event with a small, cheap cost.
To buy EVO doesn't affect their marge & acquisitions plans or budget at all, it would be dumb to think that. I bet that with the cost they saved with not going to a presential E3 (or Gamescom, or TGS) last year they got enough money to buy EVO, which was basically dead before this purchase due to some scandal.
Say Jim Ryan is the new Don Mattrick is a insult for Don Mattrick, CONFIRMED.
Sony basically saved from dying and very likely will highly boost the biggest and most beloved event of the fighting game community, so no. Unlike all the crap Mattrick did, with this move Sony makes many gamers happy and will sell many consoles and games more, while securing that basically all future 3rd party fighting games get released on PS.
Does this mean Sony is buying Capcom, to counter Microsoft buying Bethesda?
No, but secures that if any future Capcom -or from other 3rd party- fighting game wants to be relevant it will be released on PS.