No worries. Like I said, Largely the "outrage" in the story is from drive by news readers. No denying that. But with these viral stories, I do believe you get people who pay attention and become legitimately concerned about real issues involved around the story. In this case, bringing awareness to dwindling population numbers in not just the Lion population, but other larger mammals like Elephants and Rhinos. Essentially, the drive by outrage posters are annoying, but overall if some good comes from the story getting exposure, I am ok with dealing with that negative.
As far as the article, I never like when someone says you are not allowed to have a voice in the matter because you are going to be lumped into a larger group, despite how much or little involvement you have with that group. I also think the author chose to focus on the drive by "outrage" group while undermining the larger issue with lion populations dwindling, which is a very real issue, and every person in the world who wants to bring attention to it should have a voice.
To be clear, you and I don't disagree about "outrage" culture.