Draugoth
Gold Member
Ubisoft is no longer attending this year’s physical E3 event, VGC understands.
Last month the Assassin’s Creed publisher became the first major company to publicly commit to attending the revamped E3, which is due to take place in June at its traditional venue of the Los Angeles Convention Center.
However, in a statement issued to VGC, the company said it has now decided to “move in a different direction” and will instead be holding its own Ubisoft Forward Live event on June 12 in Los Angeles.
“E3 has fostered unforgettable moments across the industry throughout the years,” a spokesperson told VGC.
“While we initially intended to have an official E3 presence, we’ve made the subsequent decision to move in a different direction, and will be holding a Ubisoft Forward Live event on 12th June in Los Angeles. We look forward to sharing more details with our players very soon.”
E3 organiser ReedPop did not immediately respond to a request for comment.