The problem with being pocketed is that this is a donation as many of you have said. I don't give money to red cross so that they pocket it. I want the donation to go and fulfill the purpose of the donation to the last cent. In this case it means improving the quality of the game which will have the positive effect of making more sales and profit (a lot more than the pocketed donations) when the game is released.
Except the red cross does pocket a certain amount of the donations to fund the running of the organization.