No need to go that far. We'd just prefer actual numbers. I don't think a single person is trying to claim that Halo 5's launch is an epic disaster, nor is anyone honestly trying to say that, all objective matters considered, that it's the most impressive. Both of those statements would be equally silly and people should be hounded for saying such things, so it works both ways. But because reasonable-sounding figures don't sound good when handed to the media, we get increasingly silly level of bullshit.
We just want things in context. They're handing us a bunch of unknown knows and known unknowns, aka PR spin. You could say they're forcing us to... Hunt The Truth...
. Or they could just give us actual sold through numbers and end any debate instantly (but we already know they won't).