I don't think you actually understand what Fiver is and what is this kind of service they provided. These guys were probably viral among some internet people and he wanted to try it out. You're talking like he specifically choose India as his go-to place to do the joke. If anything, these guys got way more visibility than they ever hoped, which, since they were able to get their account unbanned, is actually beneficial to them
He probably chose India because anti-semitism is rampant in the orient and is an easy target to make "jokes" about it.