DForce
NaughtyDog Defense Force
They acquired Zenimax and their big titles have yet to be released on the Xbox platform. Now you have Activision, which holds one of the biggest games in the industry.So now being #3 in an industry is too big. I look forward to the US government going after the #1 and #2 publishers to break them up after this.
People are judging their #3 position as it currently stands right now when it's clearly going to improve in the future, especially if Call of Duty is exclusive to the Xbox platform and included in the Game Pass subscription.
When people bring up their #3 position, they're basically telling you to ignore what's going to happen in the future and that's not going to work.
Microsoft playing innocent and people are eating their every words. People know they're trying to dominate the gaming market while trying to run everyone else out.