Going in, the WWEs TLC PPV on 12/18 in Baltimores First Mariner Arena seemed like just another show with a poorly prepared main event featuring challengers with very little main event credibility.
Two-thirds of the way through the show, it came across as a bad show. The show ended with an excellent main event. But when the dust cleared, it came across like a story in that C.M. Punk was WWE champion and Daniel Bryan was World champion. Punk retained his title in a three-way TLC match over The Miz and Alberto Del Rio.
Bryan cashed in his Money in the Bank briefcase to pin a knocked out Big Show after Show had pinned Mark Henry to win the title, but was dropped on his head with a DDT on a chair by Henry in a post-match attack.
Punk and Bryan both garnered stardom as two of the big three with Samoa Joe years back in early days of Ring of Honor. At the time, people said all three would never make it. Joe didnt have the look or physique. Punk wasnt big and didnt have a major league physique, and because Bryan was short and didnt have a look, even with a good physique, none were even considered WWE prospects. Joe went to TNA and had strong initial success, although has languished for the past few years.
Punk was signed by WWE, languished in developmental for a long time, was only brought up because Paul Heyman, who was booking developmental and used Punk as one of his top stars in OVW, got booking power over the new ECW and pushed for him to be brought in. Still, when Heyman tried to make him champion, the idea was shunned, and it was part of a series of wheels in motion that led to Heymans departure from the company.
Punk was filled with black marks, but what he had going for him was he was an excellent promo. He got his first world title as a fluke based on Money in the Bank, but did better with it than expected. It wasnt an Edge title reign where a guy not thought of at world title level gets the belt and does so well hes in that position for the rest of his career. Punk had his ups and downs over the next few years, working anywhere from the low card to the main events until his promo and angle this summer, and two wins over John Cena, that solidified him as a main event champion level performer.
From talking to one person very close with the backstage regarding Bryan, it has its own notable story. Even though Bryan was considered by many as the best technical wrestler in the business, and had some of the best matches in the world for years, and made it in the big leagues in Japan, his look was a detriment. TNA, even when trying to solidify its X Division and with people who knew of him, never showed much interest with the idea he was excellent technically but didnt have what it took to be a star. Usually, the best predictor of being a star is already being a star, and at the level Bryan Danielson was at, he had gotten over as a huge star for years. His work was there. His wrestling brain, the most underrated aspect of being a star, was top shelf. And he could do a promo. The size wasnt there, but size has never been less important whether it be in the U.S,, Japan or anywhere, when it comes to being a star, and verbal ability and at least being good in the ring have never been more important. But now, because of limited opportunities in the business, the biggest factor is luck. That is, that the decision makers pick your number.
He got to WWE and was also sent to developmental, where he stood out above everyone there. He was introduced on NXT and immediately made both good and bad impressions. The wrestlers for the most part all liked him. The fans saw him as the star of the first season of the show. But Vince McMahon didnt see a star in him, and kept saying that there was no money in him. They booked him to lose almost every match because they wanted to do a legitimate contest but also book it so that the people they thought should be in the spotlight would win at the end. The reason he was pulled from NXT and eliminated early was because the voting was legitimate and there was a fear in a real poll, that he would get the points to win and he wasnt seen as having the potential to be a star that the others, such as Wade Barrett or David Otunga, had. On a side note, the same thing happened the second season with Kaval, and since that season, Vince himself treated NXT as a joke because Kaval was beaten at every opportunity on the show because they didnt want him winning, but he legitimately got the fans votes and the respect of the coaches to win. He was then buried and cut. NXT stopped meaning a thing because WWE couldnt control the fans voting and having people win every week to get them over and lose every week to bury them carried no weight with the viewers who were voting for the wrong people and not understanding potential to be a star.
But unlike Kaval, who carried himself like he was somebody because he had success in Japan, and they felt at his size walking around and acting like a star and tough guy was a joke, Bryan was very well liked. The agents loved him. The wrestlers respected him and wanted to work with him and put him over and wanted him to look good. He was praised for his work ethic and privately some thought he would eventually be a superstar, and was compared to Chris Benoit, a name that cant be used, but was an example of a guy who had a long career as one of the top guys in the business, was considered too small to be in the major leagues (size definitions being different in his era) and had to struggle with being labeled badly in both WCW and WWF, but eventually became a top star and was one of the two most respected stars in the company before the last weekend of his life. The idea was Bryan would wind up as a player because talent eventually makes it, but would probably struggle and have to overcome a lot of perceptions and adversity before he got there. But once he got there, hed stay at that level. But then he did get there at SummerSlam a few years ago, and in the WWE stop-and-start push category, he was just one of a dozen Kofi Kingstons.
When the writers would come up with ideas past the obvious feud with Miz at first, Vince would temper them by saying the guy isnt money. It was never Vince saw him like Kaval. But the entire Michael Cole dynamic that people hate is Vinces idea that the only way Bryan could be over is as this nerd character who eventually, like in Revenge of the Nerds, on occasion he gets his big triumphs and sticks it in the oppressing bullys face.
The almost perfect storm of Punk and Daniel as champions on Raw in Philadelphia, the home of ROH, was hardly a long-term plan. The wheels were only set into motion a few days before the PPV.
It started at the 12/12 Raw show when John Cena was facing Henry. Henry delivered the Worlds Strongest Slam and injured his groin. He rolled out of the ring immediately. The planned spot was for Kane to come to the ring, look at Henry, who everyone believed he was after, and then turn around and choke slam Cena. Instead, there was no Henry, so Kane had to go out of the ring, and it was all impromptu as he got out there, and he stared at Henry, had to get back in the ring and choke slam Cena.
After Henry got to the back, he was in tremendous pain. Hes known as a tough guy who can take pain, so this was concerning because he was screaming loud. The trainers said he was okay that night, but others werent convinced. It wasnt until later exams where it was determined he was hurt bad enough that he should take a little bit of time off. Were still not clear if it was a badly pulled groin or a torn groin. When it was clear he couldnt work at TLC (although he did) or for at least some time after, the idea was to take the title from him, and it sent into motion the idea of going with Bryan beating Show, since Show as champion wouldnt really be seen as much of a big deal.
Bryan was always going to win the title and the plan was at WrestleMania at first, but then it changed to Elimination Chamber, and had changed again.
Winning the title really doesnt mean that much anymore. Jack Swagger had it. Christian, who theyve never seen as a money player even though he gets over with the fans because hes a great worker and talker, had a run in the title mix, but that was seen as something because of a depth issue and that there was nobody else for the spot at the time to work with Orton. Its how you are booked as champion so time will tell what this means. Again, Edge was only supposed to be a fluke champion for a few weeks just to surprise people before going back to Cena, and ended up with multiple title reigns and years on top. Punk was given the belt but it was clear he was given a present and in his first reign, was clearly not positioned like a champion, but a few years later ended up as a legit top guy. So who is to say what will happen.
The next night, there was a photo taken that made its way on the Internet of all the company champions posing together with their belts, Punk, Bryan, Kofi Kingston (Punks traveling mate at times), Evan Bourne, Beth Phoenix (Punks recent girlfriend), Zack Ryder (who Punk has endorsed in his promos because he got himself over on his own as opposed to being hand picked) and Cody Rhodes. The idea is that its a new era and the young people are champions, even though Punk himself is now almost 33, Phoenix is 31 which is almost ancient for a female performer in a business based on scouting this years Maxim Hometown Hotties and Hawaiian Tropics bikini catalogues for talent. Kingston is 30 and Bryan is also 30, and has been in the business for 12 years. Still, if belts were what they were in the business in another generation, this would be the signal of a change. And it did feel like something different on television, like there had been an infusion of new stars and that the new stars were getting over.
There has never been more of a difference between live crowd reaction and ratings as there has been in recent weeks, in particular when it comes to Zack Ryder. But the trios main event with Punk & Ryder & Bryan vs. The Miz & Alberto Del Rio & Dolph Ziggler on the 12/19 show in Philadelphia was likely the lowest rated Raw main event/into overrun segment (2.67 for the match) for a regular episode of Raw going back to probably 1997 or early 1998. The number was so staggeringly low on a show that overall was in the ballpark ratings-wise from the last few weeks of the show.
The football excuse doesnt wash because that would affect the entire show, which did regular level numbers, not just the main event. Match quality doesnt answer the question since it was a great bout with a hot crowd. Its true that a change with new people at the top can take some time (but at the same time, such changes often jump start ratings immediately as did both Edge and Punks title reigns, and while Edge benefitted from January, the ratings change was more than an annual bounce back). You should never overreact to one week, but its also something to look out for.
Times may have changed and he may prove people wrong, but the dichotomy of Ryder as a guy who has gotten over really big because of a combination of being the cool guy if youre hip to cheer for and to the small percentage that watch his youtube show is also tempered that the average person watching the show sees him as a channel-changer. But if hes pushed as a star long enough, usually people will see him as one. The question becomes does the company see him a flash in the pan and book him one way, or do they stick with him. Given the companys track records of who gets the rocket, and then giving up (see Mason Ryan, who was the one groomed for Ziggler and then dropped, and its hard to argue that Ziggler was far more preferable given the comparison; Ezekiel Jackson and so many others over the years) quickly when it doesnt automatically take, the odds arent good. But what is good is Ryder got over with the New York audience, which is given more credence as a barometer than any other audience, and even more at times than people switching channels during the show.
Bryan is another one. When you go in with the pre-conceived notion that the guy is a good performer but not money, and that this belt reign was a feel good moment but hes not seen as close to Randy Orton, being world champion doesnt mean all that much. But it does put him in the spotlight and the opportunity is there if the audience gets behind him, both the arena audience and the masses at home.
The other major news story out of the show is the possible end of the career of Kevin Nash. Nash, 52, hasnt gotten over even with a massive push on this run. Originally designed for a program with Punk, he laid Punk out over and over without ever giving back, reminiscent of his legendary ability to manipulate the system. In the end, his only major match, and perhaps his last, was putting over and doing a stretcher job for his buddy, HHH. But all the smoke and mirrors couldnt hide that the fans didnt care about the match. The match wasnt that bad. It definitely wasnt good, but after seeing so many young guys work at a certain speed and level, the idea of less is more didnt work at all on the Baltimore crowd. The match was also hampered by going so long, as HHHs sometimes overconfidence in his own ability to carry lesser workers was exemplified here.
Nash wrote after the match, Thanks Paul, nice to end it with someone I love. While Nash may still take paydays to work indie shows, and they did announce he had a broken nose to explain him being off TV in case they bring him back later, the talk in WWE was that this was his last match with the company.
The company now has a long break before the start of Mania season with the Royal Rumble on 1/29 in St. Louis. The keys to watch for is the post-football bounce back where all of a sudden people who were dumb one day become smart the next. Besides, as much as any year in a long-time, this years Mania being a success is a given. The key things are not the Mania build (although not screwing up the Mania build is important as weve seen that happen more than once) as much as the launching of the network and what to do after Mania.
The first match of The Rock in more than seven years did not make nearly the difference one would have hoped for when it came to the Survivor Series PPV numbers.
The WWEs first estimates of the 11/20 show from a sold out Madison Square Garden, headlined by The Rock & John Cena vs. The Miz & R-Truth, was 280,000 worldwide buys and 180,000 domestic buys.
The number was only up 14.8% worldwide and 41.7% domestically from the figures of 244,000 and 127,000 respectively from 2010. It was also up from the 2009 figures, but actually below the 2008 show which did 319,000 worldwide buys and 191,000 domestic buys for a show headlined by Cena vs. Chris Jericho for the World title and HHH vs. Edge (replacing Jeff Hardy who they did an angle with) vs. Vladimir Kozlov for the WWE title.
The show also continues the pattern that even with big shows, the overseas market for PPV has weakened, particularly in places like Italy and Mexico, as only 36% of buys came from overseas. Not that many months ago there were shows where more than half the buys came from outside North America.
Last years show had Randy Orton defending the WWE title against Wade Barrett with Cena as referee. It was the match with the storyline that Cena would be fired by Barrett from WWE unless he made sure as referee that Barrett won the title. Cena didnt favor Barrett as referee. Orton won. Cena was fired and didnt even stay fired for even one television show, and appeared at all shows before the firing angle was dropped. It also had Kane defending the world title against Edge.
This years show was built all around Rocks return. Whether his wrestling on this show hurt WrestleMania, as has been argued, I dont see. But it does tell a lesson. The fan base sees WWE as certain shows. There is a base that will buy certain shows, that is fairly small right now. In the future, if youve got something that should draw, it should be done at either WrestleMania, or if the timing doesnt work, at Royal Rumble or SummerSlam. There were reasons, notably Madison Square Garden being Madison Square Garden, his grandfather headlining with Superstar Billy Graham and his own first major career match and final career match being in the building that told a story. Of course on television, nobody told that story and it was only told by Rock himself once the PPV already was on. But for future references, if there is a Shawn Michaels comeback or John Cena retires and comes back, if the business is the same business, it really should be saved for Mania when the most casual people will at least consider ordering the show.
The show may have been hurt far more than anyone thought going in as WWE shows always do lower numbers coming the day after a domestic UFC show. A few weeks out, one would have thought the return of The Rock would be much bigger than a show headlined by Dan Henderson vs. Shogun Rua and Cung Le vs. Wanderlei Silva. It did seem as the respective shows approached that UFC, which did 290,000 domestic buys for the show, would probably beat the UFC numbers, but the degree surprised some people. The released number was not a big surprise as trending patterns from shortly after the show did indicate about 175,000 domestic buys for Survivor Series.
Besides Rock vs. Cena, Survivor Series had C.M. Punk over Alberto Del Rio to win the WWE title and Mark Henry vs. Big Show for the world title.
Devon Nicholson, 29, best known for his lawsuit against Abdullah the Butcher and the WWE, nearly became the first full-time pro wrestler to go into the Olympics. Of course, until the early 90s this wouldnt have been possible because Yoshiaki Yatsu, who would have had a good shot at being on the Japanese team in 1988 after winning the national championship the year before, was ruled ineligible by the IOC. Aleksey Medvedev, the 6-8, 265-pound Russian giant wasnt a full-time pro wrestler, but was a pro wrestler in Japan in the early 90s with the PWFG promotion. After that point in time he won a silver medal in the 1996 Olympics as a freestyle superheavyweight and also went in 2000 (as a trivia note, at one point he was slated to appear in an early UFC, also before going to the Olympics, but it fell through). Nicholson, who had just started wrestling competitively the past few months, placed second in the Canadian Olympic trials held on 12/16 and 12/17 in Winnipeg as a superheavyweight in Greco-Roman wrestling. He had qualified for the tournament and won four or five matches in a row before losing to favorite Sunny Dhinsa. Hes now an alternate on the team. Nicholson had a strong amateur background, being Canadas teenage national champion as a heavyweight in 2001 before turning down college offers and instead going to Calgary to get into pro wrestling, where he had a very controversial underground career. He quit pro wrestling because WWE wouldnt take him due to Hepatitis C. Nicholson at first was going to stop amateur wrestling since he didnt quality for the team, due to the expense to stay in the sport and no money in the sport, but as a sport he prefers grappling over wrestling. I prefer grappling over wrestling as I feel its a better test of someones fighting ability and there are less rules, which I like. Competing in the trials was just a short term goal. But he said he will remain active at least until the London Olympics in case Dhinsa is injured since hes first alternate. The only other thing I can remember was when Brian Keck was under contract to WWE and he competed in the 2004 U.S. Olympic trials and placed, but it was like eighth. He actually got in trouble for that as he never told WWE and they never publicized it. He was based in OVW at the time and they had some good training partners there at the time including Brock Lesnar, Shelton Benjamin and Ron Waterman and they were secretly helping him. I had figured WWE and OVW would publicize that he placed but I guess both were so mad about it that they didnt acknowledge it and he was cut soon after.
Linda Hogan signed on to do a VH-1 reality show Relationship Rehab, trying to repair her strained relationship with 23-year-old Charley Hill. Apparently Linda is mad at him for not being ambitious and getting a well-paying job. Im not making that up, either. She met him when he was the pool boy for her pool.
And speaking of train wrecks, Chyna is now working as a touring stripper at clubs. Chyna has been asking $5,000 for appearances at wrestling events. In other news, Chyna has no appearances at upcoming wrestling events.