Angry Fork
Member
IMAX (at least in NYC) is probably going to start experimenting with reserved seating. After I left prometheus they gave you a card saying if you go online and answer some questions you'll get a free popcorn, I did it just to see what they asked and the entire thing (around 10 questions) was about reserved seating to get people's opinion on it. I don't remember much of what was asked except how much more were you willing to pay per ticket (1-2$ extra), or if you were favorable towards it, how it would affect going with other people etc. that sort of thing.