Another option would be launching an app on web-friendly consoles, of which I think they all are, for playing a host of their web games in HTML5-based form. (Though unfortunately even their newest stuff is Flash-based on the website so it sounds like that's a lot of conversion; on the flipside, a good portion of their games are button-based instead of mouse-driven so that's adaptable.) Their full-spec games like Oblitus and Zenzizenzic would still be produced as downloadable products, but they're launching new web games all the time, and getting those approved as downloadable games (especially the licensed product, which often comes out quick to capitalize on a phenomenon) would take forever even if they tried to give them out as F2P. One app (or maybe two apps, since AS Games and Cartoon Network Games exist in tandem, I don't think CN Games has the same cache of quality but it does have some name brands) that is constantly spitting out new web-applet games to play on your TV would be a good little offering.